The Birth Store

Birth classes can be a great way to feel more informed and prepared heading into labour...but are they right for everyone? 🤔

We’ve put together a few things to think about when deciding what birth education might look like for you.

Have a swipe through, then visit the link in our bio if you’d like to read more.

And if you’ve done a birth class before, we’d love to know, was it worth it for you? 💕

A beautiful glimpse into Lilly’s birth, right in the thick of labour, surrounded by support and taking it one contraction at a time 💕

Thank you for sharing this special moment with us 🫶🏻

Planning to use a TENS machine in labour? ⚡

A little preparation beforehand can go a long way. Knowing how your machine works, when to start using it and what to expect means there’s one less thing to figure out once contractions begin 🙌🏼

We’ve put together 5 things we think are worth knowing before labour.

Save this one for later, and visit the link in our bio to learn more about TENS hire and how it works 💖

Feeling calm, present and more in control 🥰

We loved hearing about Aimee’s experience using our TENS machine for her second labour. Thanks for sharing! 🫶🏻

Sometimes you just need to hear the right words at the right moment 💫

Birth affirmations aren't everyone's thing, but if they work for you, they can be a simple way to refocus when labour gets intense.

Repeat them in your head, say them out loud, stick them on the wall or get your birth partner to remind you when you need it most 🌸

Which of these would you choose? And if you've been through labour before, what affirmation helped you?

🤍 NICU Awareness Month 🤍

This month we're thinking of every family whose story has included the NICU.

Those who are there right now. Those who've made it home. Those still processing a birth and postpartum that looked nothing like they imagined. And those whose baby never got to come home 💔

There are so many different NICU stories, and they all deserve to be seen and acknowledged.

Sending so much love to NICU families, this month and always 🫶🏻

Is your EDD in November? 😍

Swipe to see some information about your baby’s potential birthday, plus a bonus reminder.

Tag someone due in November 💕

f we were 36 weeks pregnant… here’s what we’d be doing 🩷

✨ Perineal massage ~ A few minutes a day can help things stretch more comfortably. Use good quality oil, go slow, & don’t push through discomfort.
✨ Raspberry leaf tea ~ 1 cup a day to help tone the uterus. It may support smoother contractions!
✨ Colostrum expressing ~ If your provider gives the go-ahead, this is a great time to start collecting. Especially helpful if baby needs extra support after birth.
✨ Test your TENS ~ Try the settings, place the pads, & show your birth partner how it works. Better now than mid-contraction!
✨ Finalise birth preferences ~ Think pain relief, skin-to-skin, cord clamping, & who’s in the room.
✨ Pack your hospital bag ~ For real this time! Include the snacks, the comfy un**es, and your TENS.
✨ Sort a plan for pets/kids ~ Know who’s on standby so you’re not sorting childcare mid-contraction.

Always check with your care provider before starting anything new, but if you’re feeling the urge to get things sorted, this is a pretty solid place to start 🤍

(Not medical advice ~ just the little things we’d be ticking off around now if we had the go ahead from our healthcare provider)