Loop Generation
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Buy and sell luxury pre-loved designer fashion for women and men in-store and online Buy and sell pre-loved designer fashion for women and men.
Luxury consignment store located in London's Chelsea.
As per royal protocol, Trooping the Colour must pass directly over Loop Generation every year. 🇬🇧✈️
Thank you for sharing
Trooping the Colour • Royal Flypast • King Charles III • Chelsea • London Fashion • Luxury Resale • Preloved Luxury • RAF Flypast • British Tradition • Draycott Avenue
13/06/2026
Not sure if it’s a bag, a sculpture, or a very chic cabbage.
Either way, LOEWE wins. 🥬
Loewe • raffia bag • summer • preloved fashion • consignment store
11/06/2026
Our store is a bit like the pieces we sell: beautiful, full of character, and surprisingly hard to leave.
This little corner has seen it all: partners patiently waiting through “just a quick browse”, coffees served, art books flipped through, and the occasional customer accidentally spending an extra hour here.
Luxury shopping should never feel rushed. ☕📚✨
📍171–175 Draycott Avenue, Chelsea SW3 3AJ
Chelsea stores • consignment stores in London • preloved • designer clothes • second hand
08/06/2026
Vintage Dior, absolutely no regrets
vintage • y2k • Dior t-shirt • Chelsea • London • second hand
5 reasons to visit Loop Generation in Chelsea this weekend:
✔️ Rare Preloved Designer Finds – Pieces you won’t see everyone else wearing.
✔️ Better Value – Luxury brands at a fraction of their original price.
✔️ Sustainable Style – Extend the life of exceptional fashion and shop more consciously.
✔️ Constantly Curated – New arrivals added daily from some of the best wardrobes in London.
✔️ More Than Fashion – Discover womenswear, menswear, beauty, homeware, art and unique gifts under one roof.
Visit us 7 days a week at 171–175 Draycott Avenue, London SW3 3AJ.
Chelsea • consignment store • vintage • preloved • second hand
05/06/2026
A rail of beautiful dresses is still one of the fastest ways to bring people together.
Thank you to everyone who joined us for the opening of the exclusive Summer Archive Pop-Up at Loop.
Good clothes, good conversation, and a few new connections made along the way.
Until 10 June.
📍 171-175 Draycott Avenue, Chelsea, London
resale • preloved • consignment stores • pop-up • Loop Generation
Summer starts here.
Last night, we celebrated the opening of the by Summer Pop-Up at Loop Generation.
A carefully curated selection of archive pieces awaits - perfect for Ascot, polo matches, summer weddings, sun-soaked lunches, rooftop cocktails, and every summer moment worth dressing up for.
Explore timeless tailoring, statement dresses, and rare pieces from past collections, all thoughtfully brought back into circulation.
Available until June 10.
Style it. Love it. Wear it again.
royal ascot • summer outfit • fashion • london • chelsea
01/06/2026
Pastel perfection with a little wave of nostalgia
Zimmermann • summer fashion • holiday crochet • second hand • consignment store
30/05/2026
More than fashion. Spend the weekend discovering artworks, glassware, objects and thoughtful gifts at Loop 🎁💚
gift ideas • art • artwork • painting • Loop Generation
28/05/2026
Heatwave continuing. So is the obsession ☀️
Zimmermann dress • shopping • consignment store • London • second hand
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Opening Hours
| Monday | 10:30am - 6pm |
| Tuesday | 10:30am - 6pm |
| Wednesday | 10:30am - 6pm |
| Thursday | 10:30am - 6pm |
| Friday | 10:30am - 6pm |
| Saturday | 10:30am - 6pm |
| Sunday | 12pm - 5:30pm |