OptiExperts - Shopify Plus Agency

Run quizzes when needed.
Pause campaigns without rebuilding your storefront.

Not every quiz needs
to stay live forever.

Active & Inactive Quiz Control
gives merchants flexibility for:

→ Product launches
→ Promotions
→ Seasonal pages
→ Campaign changes
→ Quiz testing

Turn the right quiz on.
Keep the rest off.

Preview first. Publish confidently.

Catch mistakes before shoppers ever notice.

A quiz can look perfect
inside the builder.

But the real question is:

How will shoppers experience it?

Live Quiz Preview helps merchants:

→ Check every question
→ Test quiz logic
→ Review images and copy
→ Compare mobile and desktop
→ Verify branding
→ Catch issues early

See the full journey
before it goes live.

Your quiz should belong.
Control every detail without breaking consistency.

Premium storefronts
need more than presets.

Advanced styling control
lets merchants refine:

→ Colours
→ Typography
→ Spacing
→ Buttons
→ Borders
→ Images
→ Custom CSS

The goal?

Make every quiz feel
native to the storefront.

Not like a widget.
Not like an add-on.

How much design control
does your quiz give you?

One brand. Many quizzes.
Keep every campaign polished and consistent.

Different quizzes should not
look like different products.

With custom design kits,
you can reuse:

→ Colours
→ Fonts
→ Buttons
→ Layouts
→ UI styles

Across product finders,
seasonal campaigns,
and guided-selling quizzes.

Build the style once.

Reuse it everywhere.

Comment “KIT” if you want the framework.

If your quiz feels
like a pasted-on widget,
shoppers notice.

And trust drops fast.

Most guided selling experiences do not underperform because of logic alone.

They underperform because the design feels disconnected from the storefront.

That is where **branded design kits** matter.

They help quizzes feel:

1. native to the brand
2. visually consistent
3. easier to trust
4. smoother to complete
5. more aligned with the buying journey

A strong quiz should not look like a third-party add-on.

It should feel like a natural part of the store.

When fonts, colours, spacing, buttons, and layouts match the storefront, the experience feels more polished.

And polished experiences usually create better engagement.

Better engagement
often leads to better completion.

Better completion
can lead to better recommendations.

And better recommendations
can lead to stronger conversions.

Guided selling should feel built-in.
Not bolted on.

Comment "BRAND" if you want ideas to make your quiz feel fully store-native.

If your quiz gets starts but weak add-to-cart rates, the issue may be simple:

- the wrong products are being matched
- the recommendation logic is too broad
- the results page is not clear enough
- high-intent shoppers are not seeing the best-fit products

That’s where AI recommendation improvements help.

Instead of guessing what to show, merchants can use data to improve:

- product matching quality
- recommendation relevance
- add-to-cart rate from quiz results
- revenue per quiz journey

The goal is not just more clicks.
The goal is better product-fit recommendations that convert.

That’s what makes a quiz actually useful for revenue.

If your quiz is getting traffic but not enough carts, start by fixing the recommendation layer.

Comment “MATCH” and I’ll share what to check first.

Weak questions kill completion.
Clearer copy keeps shoppers moving.

Most quiz friction
starts with the question itself.

1. Too broad.
2. Too long.
3. Too many options.
4. Too hard to answer.

That’s where AI assistance helps.

It can flag:

→ confusing wording
→ weak answer choices
→ low-clarity questions
→ questions causing exits
→ copy that needs simplifying

Then suggest clearer rewrites
without needing a dedicated
conversion copywriter.

The goal isn’t
more AI-generated copy.

It’s better questions
that shoppers understand faster.

Which causes more friction
in your quiz right now:

wording, options, or question order?

Analytics show the problem.
AI suggestions show what to fix.

Most quiz dashboards
stop at reporting.

Drop-off here.
Low completion there.
Weak revenue somewhere else.

Useful.

But merchants still need
the next move.

AI-backed suggestions can help
turn weak quiz steps into actions:

→ simplify answer choices
→ move key questions earlier
→ shorten results-page copy
→ improve flow logic
→ prioritise high-impact fixes

That changes optimisation from:

“What went wrong?”

to:

“What should we test next?”

The goal isn’t more charts.

It’s clearer priorities,
faster experiments,
and better quiz performance.

Find the friction.
Get the recommendation.
Test the fix.

What would help you most:
better suggestions, prioritisation, or projected uplift?

Answers reveal demand shifts.

Repeated choices show where shoppers move.

Most quiz dashboards
show what happened.

Answer trends show
what shoppers want next.

Track which choices
keep appearing:

→ Budget preferences
→ Product interests
→ Bundle combinations
→ Gift intent
→ Best-seller demand

Those patterns can improve
more than the quiz.

They can shape:

→ Product messaging
→ Bundle strategy
→ Merchandising
→ Inventory focus

If one answer keeps rising,
that is a demand signal.

If two answers appear together,
that could be a bundle opportunity.

If shoppers repeatedly choose
the same benefit or price range,

your store messaging
should reflect it.

Don’t guess demand.

Let real shopper answers
guide your next move.

Which would you use first:
messaging, bundles, or inventory?