PanelSmart

PanelSmart is a digital consumer panel, focused on the grocery shopping behaviour of families in Saudi Arabia. It is run by Worldpanel, a division of Kantar, which operates similar panels in over 60 countries across the world. Kantar is the world’s leading evidence-based insights and consulting company. We have a complete, unique, and rounded understanding of how people think, feel and act; globally and locally in over 90 markets. By combining the deep expertise of our people, our data resources and benchmarks, our innovative analytics and technology we help our clients understand people and inspire growth.