Be In Beauty
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Source for professional beauty products, training and advice
07/07/2026
Do you need some beach waves?
We are the exclusive U.S. source for the Wavewinder.
Check us out at https://beinbeauty.com/collections/wavewinder
On Sale Now
🚀 Welcome to Be In Beauty! Las Vegas North American Cosmoprof!! Booth #14109
The beauty industry is evolving—and so are we.
Be In Beauty was created with one mission:
To help professional beauty brands grow while protecting the integrity of the professional channel.
We believe manufacturers deserve more than endless discounting and marketplace confusion. Salon professionals deserve authentic products, trusted education, and a platform that supports their success.
That’s why we’re building something different.
✨ Professional-first.
✨ Brand-focused.
✨ Education-driven.
✨ Built on relationships.
We’re excited to officially launch our social channels and invite you to follow our journey as we connect innovative manufacturers, distributors, educators, artists, salons, and beauty professionals from around the world.
📍 Meet us at Cosmoprof North America – Las Vegas
🗓 July 14–16
đź“Ť Booth #14109
If you’re a manufacturer looking for a new way to expand your brand, or a distributor interested in collaborating with a professional-first platform, we’d love to meet you.
Stop by Booth 14109, introduce yourself, and let’s talk about the future of professional beauty.
This is only the beginning.
Welcome yourself to Be In Beauty
06/26/2026
Hi everyone! I’m Eric Howard, National Representative for WaveWinder USA and Co-Founder of Be In Beauty. Ready to transform your curls and waves? Visit beinbeauty.com to get your WaveWinder system! If you have any questions, feel free to call or text me at 508-265-8157. Let’s create something beautiful!” Click this link and be amazed https://www.instagram.com/stories/wavewinder/3927523671959245654?utm_source=ig_story_item_share&igsh=aHUxcHZqMWVjc29o
Be In Beauty Be In Beauty
Open House Alert! Join us at Dundee Park Drive Bldg #2 in Andover from 10am-12pm & 1pm-3pm on March 11th and discover our Modern Pixie Cut Business Building Program along with Wellness Premium Products' newest haircare treatment while experiencing Korean technology through Cocco Styling Tools PK product knowledge.
01/28/2024
To all Stylists and Booth Renters ! at Planet Color Hair Salon & Nail Spa and the new Dundee Distribution in Andover, we are introducing our products to the Mass and NH area. Wellness Premium Products from Isreal, Cocco hair tools from Korea, 1821 mens haircare from USA and Goddess Formaldahye Free Keritan from Spain / KeraCeuticals scalp therapy haircare - USA. We are having an openhouse every 1st Monday of the month for purchases as well as live cutting demos, PK information and just an inspirational day. With that being said make the time come to our facility. From 10-12 then Lunch is offered, then 1-3. Adress below 🙂
For models, We are looking for 1-2 haircut models for a Pixy and/or 1 Lenth Bob female haircut. For the cut model we would need you Monday February 12th at 11-3 pm at 3 Dundee Park Drive Andover Mass. The haircut is a demonstration. Lunch, Free Haircut and Wellness Premium Products as a take home gift.
Please IM Eric Howard or call 508-265-8157
01/24/2024
1st two days in Miami 🙂 1821 is our new friend in mens haircare 🙂
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Boston, MA
01747