The Wedding Masterclass

🇨🇦 Can’t wait to come back up north this fall! 🎉

We have our favorite eastern cities in Canada scheduled with some amazing opportunities to learn, discover, connect and experience for 3 events/2 days at State of the Wedding Industry / Wedding Pro Networking Community Mastermind Dinner and Mastermind Strategy Summit!

This is all about being with pros like you, learning what the actual state of the wedding industry is right now, and what’s working (and not!) for pros around the globe just like you.

The shift in the industry hasn’t stopped and without continuing your education, it’s easier than ever to fade into extinction even when you’re working yourself silly with current weddings.

The job of a business owner and anyone in weddings is never the same and never done. It is a constant effort to keep your booked clients happy, attract new ones and make sure you’re doing all the right things for all parts of your business.

And that’s why you need to join us at State of the Wedding Industry, Mastermind Dinner and Mastermind Strategy Summit.

Be sure to save your seat now and for our Canadian wedding pros, we have a special rate when you book for all 3 events: save $150 CAD!

Toronto: The Sutton Place Hotels
Oct 26-27, 2026

State of the Wedding Industry / Wedding Pro Networking Community
Oct 26: 1-4pm

Mastermind Dinner
Oct 26: 5-7:30pm

Mastermind Strategy Summit
Oct 27: 1-4pm

Montréal: Espace Vieux-Port Gray Collection Events by Gray Collection Montreal

Nov 4-5, 2026

State of the Wedding Industry / Wedding Pro Networking Community
Nov 4: 1-4pm

Mastermind Dinner
Nov 4: 5-7:30pm

Mastermind Strategy Summit
Nov 5: 1-4pm

Tickets 🎟️ via link in our bio!

💗 And a huge thanks to our partners and favorite Canadians at WPIC Inc.| Where Wedding Pros Learn & Connect !

🏁 Indy: Are you ready?! 🏎️

So excited to close out of our summer State of the Wedding Industry / Wedding Pro Networking Community Mastermind Dinner tour with Indianapolis Aug 19th at Mustard Seed Gardens with Plum & Poppy Weddings ABC Indiana ASSOC OF BRIDAL CONSULTANTS Wed Society | Indianapolis and our amazing speakers on the pro panel: Jean Rivers Andrew T Porter Kahn's Catering Monica Richard !

Get your mind and your business prepared for the fall wedding season with us on Wednesday to talk about what’s working (& what’s not), learn about what’s going on in the greater wedding industry nationally and globally, and connect with pros on a deeper level than just business card collection.

And did I mention we have tons of fun? Because we do! 🎉

See you there!

👀 Who do we get to see tomorrow State of the Wedding Industry / Wedding Pro Networking Community Mastermind Dinner Raleigh at NC Wedding + Event Venue | The Skyroom with Event Planners | NC | VA| Destination Heart of NC Weddings Wed Society | Greater Raleigh Area ASSOC OF BRIDAL CONSULTANTS ?

Excited to have our pro panel with Veronica Foster AGB Productions | Wedding DJ | Raleigh, NC Greenhouse Picker Sisters Rentals Reign Beauty | Hair + Makeup Studio Silk House Bridal | Cary NC Wedding Dress Boutique !

Last chance to get your tickets! 🎟️

🔗 Link in our bio!

Atlanta Wedding Pros! Tomorrow some of the best in the biz will be gathering at JW Marriott Atlanta Buckhead for State of the Wedding Industry / Wedding Pro Networking Community Mastermind Dinner - and you need to be in the room! Join Brian Worley Callie Carr Events Lisa Zachery Atlanta Balloons and Backdrops Suzanne Reinhard for a deep dive!

If you’re ready for some real talk about the industry, actionable tips to change your approach and marketing, and a whole lot of fun, there’s still time to grab your 🎟️ ticket via the link in our bio.

See you there! 💗

🤓 Fun Fact about our DC events: it is one of our most frequently visited and longest visited (we started doing events there in 2022 - originally scheduled for 2020 but you know what happened in 2020).

And another fun fact is that we have some lifers there who show up and show out every 👏🏽 single 👏🏽 time 👏🏽 and it truly fills my heart. 💗

Because we don’t do this for the money (sometimes we don’t even break even) - we do this for you. For the small business wedding pro who is just starting out and doesn’t know what to do. For the established but ambitious pro who is read at for the next level. For the pros who want to showcase their work to their peers - because it is GOOD and just needs more eyeballs. For the pros who are not great at networking and feel awkward at these things. For seasoned pros to have wisdom to impart and tales of woe to heed.

And when we get to do this for you and see the impact, it’s truly magic.

It is such an honor to be able to create space for these connections and conversations to take place and to be even a small part of your journey in serving your couples better and growing your business to sustain a life of joy on your own terms.

Thank you, DC. 🫶🏽 I can’t wait to return in February! 💗

Event: State of the Wedding Industry / Wedding Pro Networking Community Mastermind Dinner
Event Producer: The Wedding Masterclass | Business + Social Media Strategist
Venue/Catering: Eurostars Hotel Company
Floral Design: Anna/ Floral Design Atelier
Calligraphy: Caroline David | DMV Calligraphy & Stationery
Stationery: FINGERS IN INK
Signage: Acrylic Signs | Event Decor & More
Linens: Reverie Social
Cotton Candy Cart: Genevieve | Northern Virginia's Custom Cotton Candy Cart
Content Creator: Wedding & Event Content Creator
DJ: Mike Lujan | Wedding DJ | Lujan Entertainment
Photo Booth: The Phototique DC Wedding Photo Booths
Photo: Washington DC + Whidbey Island Wedding Photographer (this post) Jennifer Nolan | Washington DC Wedding Photographer (post to come soon!)
Video: Editorial Wedding Filmmaker | DC, Virginia, Worldwide
Speakers: Fallon Carter | Intentional Destination Wedding + Event Planner Fallon Carter Andrew Roby Events 🥳 Andrew Roby Social Supply Supplyhouse DC Event Venue
Partners: AWP of Greater Washington, DC ASSOC OF BRIDAL CONSULTANTS

Beyond entertainment, The Odyssey shows us important lessons in life and business. Skip them and it could be the death of you.

❌ Skip lesson 1 — the math — and you don’t get to avoid a hard call. You just get a bigger one, later, made without your input.

❌ Skip lesson 2 — the mast — and you’re relying on willpower in the exact moment willpower runs out.

❌ Skip lesson 3 — the island — and you mistake a comfortable year for a progressive one, right up until you check the numbers that actually matter.

❌ Skip lesson 4 — the bag of winds — and you build your success on an unstable foundation, ready to fall when assumptions and miscommunication arise - and they will.

❌ Skip lesson 5 — the disguise — and your naivety will have you trusting the shiny things and wrong people.

📖 None of this is new information. It’s old information dressed up just for us. That’s the whole point of going back to art and the humanities instead of only reading the latest business framework: the framework will be outdated in eight months. The pattern underneath it has survived three thousand years, a dozen empires, and at least one Christopher Nolan movie.

🤯 This is why we have our Mastermind events: Mastermind Dinner and Mastermind Strategy Workshop and Summit. To literally “master your mind” - because your mind will tell you all sorts of things, especially lies. It will lie and overestimate what you can get done in a day and then beat you up when you don’t achieve it.

🧭 Perseverance is not the only key to success. It is direction not just speed. It is forethought from those who have been there before. It is guidance to know what and who will truly help you achieve your goals.

✴️ Join us at one of the Mastermind Dinners after State of the Wedding Industry (see our schedule posted), or at one of the Mastermind Strategy Workshops or Summits this year:

DC: July 28th
Toronto: Oct 27th
Montreal: Nov 4th

🔗 Link in bio for 🎟️

🔥 We’ve got some *fiya* speakers for our Miami State of the Wedding Industry / Wedding Pro Networking Community Mastermind Dinner Miami on July 30th next week at Mayfair House Hotel & Garden ! 💥

Join our pro panel with Catherine Vallin Hospitality & Culinary Collective | South Florida Caterer petalproductionflorals FabuluxeEvents Wedding Planner Julian Ribinik Studios Julian Ribinik Events for a candid and refreshing conversation about the current State of the Wedding Industry in South Florida, no-ego networking, and a chance to dive deep afterwards at Mastermind Dinner .

FabuluxeEvents Wedding Planner says, “Learning from each other is the best education. The wedding industry is not “one size fits all.” Being supportive, meeting new people, and understanding new ideas are all keys to our success as a whole!”

🔗 Tickets via link in bio 🎟️

🎉 Atlanta wedding professionals! 📢

Don’t miss State of the Wedding Industry / Wedding Pro Networking Community Mastermind Dinner Atlanta Aug 5th at JW Marriott Atlanta Buckhead !

Join us to network, learn and support each other.

Why?

“I knew I was excited to meet the panelists at SOTWI, but I didn’t really know what else to expect nor could I have predicted how genuinely warm and supportive everyone would be. It started with insightful and relevant discussions, but things just got better and better with many interactive vendor experiences, activities to bond over and genuine conversations with like-minded people.

The Mastermind Dinner was really where the magic happened, the smaller setting allowing for vulnerability and depth. This was my first big networking event but far from my last. 

I would and have already recommended SOTWI to anyone looking to dip their toe into networking events or level up existing connections. You will learn something, you will make connections and you will have FUN!!

-Jessalyn Meehan, Jessalyn || Hudson Valley Wedding Video

🔗 Link for tickets in bio