Homewise

CLOSED GIVEAWAY: 🎈 Lifting New Mexico, one family at a time.

Monday, Oct 5 is New Mexico Free Day at Balloon Fiesta — free general admission for New Mexicans with a NM photo ID or a utility bill. The only thing standing between you and a dawn patrol morning is parking.

So we partnered with the Anderson Abruzzo Albuquerque International Balloon Museum to add even more to your experience. Discover the history, science and wonder behind ballooning at the Museum. For a full list of events, visit CABQ.gov/Balloon/Events to see what is happening! Two experiences, one unforgettable day. Five New Mexico families will each win:

🎟️ A family pass to the Balloon Museum — entry for 4, good any date
🚗 A parking pass for Monday, Oct 5

TO ENTER:
1️⃣ Follow Homewise and The Balloon Museum
2️⃣ Like this post
3️⃣ Comment and tag the person you'd bring

Entries close Tuesday, Sept 29. Winners announced by DM.

Lifting families is sort of our whole thing. Usually that looks like a mortgage someone was told they'd never qualify for. This week it looks like five hundred balloons over a Monday morning. We're glad to help with both. 🧡

We’re all ready for everyone to experience themselves inside Sombra Del Oeste with our virtual reality activation at SOMOS ABQ at the National Hispanic Cultural Center.

… And we’re raffling off a movie night basket that includes a $50 gift card to Flix Brewhouse Albuquerque!

What a morning. 🔑

Last week we cut the ribbon on Sombra del Oeste — 72 all-electric townhomes in Albuquerque's South Valley, and our second Homewise Homes® community in the city. Thank you to everyone who showed up to celebrate what's possible when a community builds together.

Our deepest thanks to the voices who joined us:
💬 Johanna Gilligan, President of Homewise
💬 Sarita Nair, Cabinet Secretary, NM Department of Workforce Solutions
💬 Cindy Chavez, Bernalillo County Manager
💬 Robyn Powell, Director of Policy and Planning, Housing New Mexico
💬 Jordan Franco, Business Banking Relationship Manager, U.S. Bank
💬 Estella Gamboa, Homewise homeowner — whose story reminded us all exactly why this work matters

And a huge thank you to BIG 98.5 for broadcasting live with us, Gilbert Uribe Music for filling the morning with sound, and the Street Food Institute for the incredible cooking demos. You made it feel like a celebration.

Sombra del Oeste is more than 72 homes. It's 72 families putting down roots. 🏡

Every state in the Southwest has passed housing reform legislation in recent years, except New Mexico.

That's one finding from a new policy brief our team co-authored with the Mercatus Center, based on 20+ interviews with builders, planners, land use attorneys, and elected officials across the state. New Mexico is short at least 58,000 homes, and a lot of what's holding them back isn't land or money - it's process.

This week Homewise President Johanna Gilligan and Senior Director of Policy & Advocacy Veronica Toledo took those findings to KRQE News 13.

📺 Segment: https://www.krqe.com/video/housing-group-outlines-fixes-to-new-mexico%e2%80%99s-housing-shortage/12149797/
📄 Full brief: https://www.mercatus.org/research/policy-briefs/how-streamline-housing-permitting-new-mexico

🔑 Join us as we cut the ribbon on Sombra del Oeste!

On Thursday, September 10, Cabinet Secretary Sarita Nair and County Manager Cindy Chavez will help us open our second Homewise Homes® community in Albuquerque, 72 thoughtfully designed townhomes with 2- and 3-bedroom layouts and all-electric construction.

After the ceremony, stay to tour the model homes, enjoy cooking demonstrations from the Street Food Institute, and see the energy-efficient features up close.

📍 8948 Mountain Ash Ave SW, Albuquerque
🗓 Thursday, Sept 10 | 9–11 AM

Everyone's welcome. Register here!
https://www.eventbrite.com/e/sombra-del-oeste-ribbon-cutting-celebration-tickets-1995971396176?aff=oddtdtcreator

CLOSED GIVEAWAY: Six tickets. One lucky friend group. 🍇

Homewise is giving away a 6-pack of tickets to the Harvest W**e & Music Festival! A whole Labor Day weekend of New Mexico w**e, live music, and the kind of afternoon that reminds you why you live here.

📍 LABOR DAY WEEKEND September 5 – 7 | 12PM – 6PM Daily Balloon Fiesta Park, ABQ NM | 21 and over only. https://nmw**e.com/festivals/harvest-w**e-music-festival-albuquerque-2026/

To enter: like this post and tag a friend you'd bring in the comments. Sharing the post is always appreciated but not required.

Entries close Thursday, Sept 3 at 3 PM. We'll announce the winner by end of day Thursday. Tickets are picked up at our Albuquerque office on Friday, Sept 4 before noon.

Must be 21+, a New Mexico resident, and able to pick up tickets in person Friday morning. This promotion is in no way sponsored, endorsed, administered by, or associated with Facebook or Instagram.