St. Tales

Wild Brew has breweries. Wild Brew has restaurants. Wild Brew has live music. Wild Brew has actual birds.

And this year, Wild Brew has St. Tales. 😉

Join us August 22 at the Arvest Convention Center for what's been called "The Greatest Party Ever Hatched." We'll be serving tastes of our globally inspired, zero-alcohol beverages alongside an incredible lineup of food, drinks, and entertainment.

Bonus: your ticket helps support the George Miksch Sutton Avian Research Center and its important conservation work.

🎟️ Grab your tickets: https://www.wildbrew.org/

🚨 BREAKING NEWS: The samples have landed.

Okie Provisions & Soaring Eagle

Picked up from our co-packer in Oklahoma City and safely escorted to Tulsa under highly classified conditions involving ice, a cooler, and an enormous amount of anticipation.

Upon arrival, a "carefully assembled" skeleton crew of adults, children, friends, family members, and anyone within immediate reach was called in for a matter of great importance.

Tasting commenced promptly.

We can confirm that the samples did not spend very long in the cooler before the first cans were opened.

Stay tuned. Reviews from our highly qualified and completely unbiased tasting panel are coming soon. 😉

📬 Join our mailing list to follow the journey and be among the first to know when St. Tales officially launches. sttales.com

It's almost time. 👀

Final preparations are happening, recipes are batching beautifully, and we're getting closer every day.

Before anyone gets too excited, though...

No, St. Tales will not be sold in gallon-sized jars.

You'll have to enjoy it the old-fashioned way: one 12 oz can at a time.

Okie Provisions is smelling amazing. Soaring Eagle is looking just as vibrant as we'd hoped.

We're putting the finishing touches on everything and can't wait to share more soon.

📬 Join our mailing list to be the first to hear launch updates, product news, and other tales worth telling.

sttales.com

What does it look like to launch a global beverage brand?

In the main screen: A founder envisioning the future of the company.

In the tiny corner: Someone analyzing every single word written for the 47th time AND exploring every possible interpretation of every sentence while asking

"How does this sound?"

"What does this imply?"

"What if someone interprets it differently?"

"Should there be a comma?"

Three hours later, we've rewritten six words (or 600 words), added twelve more things to the to-do list, and somehow created twenty new ideas.

Yet somehow, we make progress.

For context, we've spent hours debating words, refining stories, and exploring every possible interpretation of every sentence...and this isn't even talking about the rest of the team!

The beverage industry was not prepared for this level of overthinking.
🌎🥤😂

Cheers to 250 Years, America!

For 250 years, generations of Americans have imagined what could be and worked to build it.

Today, as friends gather with plans for lighting the sky with fireworks, we're celebrating that spirit of possibility—and looking ahead to the future we're helping create.

We're just getting started, but proud to be building something rooted in craftsmanship, community, and connection.

Here's to where we've been, where we're going, and all the moments worth celebrating along the way.

✨ Happy 4th of July from St. Tales.