Tick Profiling Tools
Owl, Dove, Peacock or Eagle. Which personality type are you? Highly effective and simple, personal We have clients in Europe, Asia, Australia and New Zealand.
Proud and sole distributor of the ‘What Makes People Tick’ range of materials, by best selling author Des Hunt. Des was an international speaker, trainer, and consultant for over 27 years. and a subject matter specialist in Business Studies, Human Resource Development and Psychology. Tick Concepts offers high quality, but cost effective personality profiling tools/questionnaires, with additional benefits/cost savings available for licensed users. Created by Des Hunt, "What Makes People Tick" is a range of highly effective and simple to use personal and professional development materials which uses (copyrighted) bird symbols to explain and understand human nature and behaviour.
16/09/2026
Are you reading the whole room or just the people who think like you?
Every team has its Eagles, Peacocks, Owls, and Doves. The leadership challenge is knowing what each needs from you, and recognising what happens when one type dominates the team.
Our latest article explores how understanding these four personality types can help leaders improve communication, decision-making, and team morale.
It's a subtle leadership shift that can have a huge impact.
Reading the room: What Tick’s bird types can teach leaders about their people - Tick Every team is a mix of Eagles, Peacocks, Owls, and Doves – Tick's four personality bird types. Most managers instinctively lead in their own style, which works for people who share it and quietly alienates everyone else.
01/09/2026
Sales tips for small businesses:
The sales edge every small business can learn (and the tool that makes it easy) - Tick Knowing how someone thinks is as close to knowing what they think. And in sales, understanding how a prospect thinks could close a deal.
18/08/2026
Want a handy little tool that you can use to help you hire right, onboard efficiently and retain talent?
Check this out:
30/07/2026
Leadership isn't a personality trait. It's a set of behaviours, and the good news is behaviours can be learned.
You don't need the title, the office or the salary to get a team to follow you. You need trust, and it's built through 7 simple habits.
7 leadership behaviours that create trust in a team - Tick Most employees are consciously leaving their jobs, due to a lack of appreciation from management. This is something that can be fixed by using personality tools to better understand people.
16/07/2026
Most leaders judge a team on capabilities, skillset, and domain knowledge. But the teams that actually perform today are the ones with high EQ, not just high IQ.
Here's why emotional intelligence is a leadership responsibility, not a soft skill, and what to actually do about it.
Why leaders need to unlock EQ in a team (especially in the age of AI) - Tick Most employees are consciously leaving their jobs, due to a lack of appreciation from management. This is something that can be fixed by using personality tools to better understand people.
05/03/2026
Peacocks believe, with absolute conviction, that you only get one chance at life. They're not wrong. This is a 'bigger than life' personality. Bold, vibrant, and impossible to ignore.
They've got a lot of swagger. In conflict, they can also be overly dramatic.
If you work alongside, are married to or are close with a this personality type, read this.
Meet the Peacock: Tick’s swagger bird type - Tick Most employees are consciously leaving their jobs, due to a lack of appreciation from management. This is something that can be fixed by using personality tools to better understand people.
19/02/2026
Eagles are black and white thinkers. To them, things are either good or bad, right or wrong, yes or no.
Nuance can feel like weakness to them. This strength – decisiveness – can also be their blind spot. In relationships, this rigidity can create tension. At work, it can lead to breakthrough results or fractured teams, depending on how self-aware the Eagle is.
At their best, Eagles are powerful leaders. They drive momentum. They cut through confusion. They make bold calls when others hesitate.
At their worst, they can dominate, dismiss, and disengage.
The key for an Eagle is learning that influence is not just about force – it’s also about alignment. When they balance authority with empathy, they become formidable in the best sense of the word.
An Eagle and a Dove can be a powerhouse duo.
Curious which Tick bird type you are? Take the test.
Meet the Eagle: Tick’s sharp bird type - Tick Most employees are consciously leaving their jobs, due to a lack of appreciation from management. This is something that can be fixed by using personality tools to better understand people.
02/02/2026
Doves are driven by connection and harmony. They value relationships above outcomes and feel most at ease when things are calm and predictable.
They’re intuitive optimists, strong listeners, and deeply loyal. Conflict affects them internally, which is why they often prioritise keeping the peace over pushing their own agenda.
Doves lead quietly. They’re the emotional backbone of teams and families, creating trust and stability behind the scenes.
To engage with a Dove, lead with kindness. Reassure their sense of belonging and minimise sudden change.
Curious which Tick bird type you are? Take the test.
Meet the Dove: Tick’s sweet bird type - Tick Most employees are consciously leaving their jobs, due to a lack of appreciation from management. This is something that can be fixed by using personality tools to better understand people.
13/01/2026
Think in bird types, not personality types.
Here's #1.
Meet the Owl: Tick's serious bird type - Tick Most employees are consciously leaving their jobs, due to a lack of appreciation from management. This is something that can be fixed by using personality tools to better understand people.
06/01/2026
Do this before you set your goals for the year >>>
Goal setting for your personality (bird) type - Tick Most employees are consciously leaving their jobs, due to a lack of appreciation from management. This is something that can be fixed by using personality tools to better understand people.
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