Digital Autopilot
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Digital Marketing Agency / Melbourne / Sydney
Helping local businesses grow with targeted Ads
🎯 More leads, more enquiries, more sales
📌 Book your free Google Ads audit today
30/06/2026
Last week we hit a milestone with one of our clients, and it reminded me why I love this work.
A few weeks ago, my business partner Raph Sebbag and I sat down with a really successful business owner to talk about his digital marketing strategy for one of his newer eCommerce startups. The business was doing $10k p/week in revenue. A good start, but not where he wanted it.
Before I could even open my mouth, he said: "We need a clear revenue and margin target for this campaign. I want to hit $20k p/week."
No fluff or vanity metrics. Just a clear number, and the margin context to make sure hitting it would actually mean something.
That told me everything I needed to know about why he's successful.
Last week, we hit just over $20k p/week.
Here's what that kind of clarity unlocks... You stop optimising for clicks and start optimising for outcomes. Your team knows exactly what success looks like. Every decision - budget, bidding, creative - has a filter to run through. And you can actually tell if it's working.
Many eCommerce businesses we meet are tracking the wrong things, or tracking the right things without targets attached to them.
Revenue target. Margin. ROAS. That's the triangle that makes performance marketing predictable.
If you're running paid search on your eCommerce store (or any business for that matter) and you can't answer "what does winning look like this month?" - that's the place to start.
We wrote about this in more depth on our blog here: https://lnkd.in/gngartns.
But to be honest, the principle is simple: successful business owners set targets first. Then they work backwards.
🔥 FREE TRAINING: Create Email Campaigns That Actually Drive Sales 🔥
Ever wonder how some brands get you to open, click, and buy from almost every email they send?
I'm pulling back the curtain and sharing our exact system in this 15-min video + planning template.
You'll learn:
✅ The 4 types of emails your business needs
✅ Best time to send (backed by data from 20M emails!)
✅ How to write subject lines people actually open
✅ Our step-by-step campaign planning framework
No fluff, no theory - just practical strategies you can use today.
Drop "email" in the comments for instant access to the video + template!
PS. - The Obama campaign subject line test that increased donations from $400k to $2.67m from a single email is at 19:20 😉
Did you know selling to an existing customer is 3x more likely to convert than finding a new one?
Yet most businesses focus entirely on acquisition...
We help our clients turn one-time buyers into loyal customers who purchase again and again. Making their customer lifetime value multiply.
I am going to share the exact email sequences we use and how to automate them, so they literally nurture customers and recover lost ones while you sleep.
And I'm going to share it with you for FREE in this 22 minute training, covering:
👉 How to calculate the key metrics that reveal your true retention rate 📊
👉 How to set up automated sequences that keep customers buying (while you sleep!) 😴
👉 The exact 5-email sequence top brands use to welcome new customers
👉 A proven win-back campaign that recovers lost customers on autopilot 🔄
👉 PLUS our complete customer retention email sequence templates for you to use immediately
This isn't some theoretical video. It's what we do to help clients boost repeat purchase rates by up to 50% or more.
To get it, connect with me and then comment "Customer Value" below and I'll send it to you.
PS - At 15:40 I take you through examples of win-back emails and what makes them great 😉
PPS - Please make sure to connect with me so I can send it to you.
We help our clients generate many 1000’s of extra revenue each month. Making their return on ad spend skyrocket.
I am going to share the exact email marketing tactic we use and how to automate it, so it literally nurtures prospects into customers while you sleep.
And I’m going to share it with you for FREE in this 22 minute training, covering:
👉how to use email to nurture prospects so they’re ready to buy 🛒
👉 How to automate your email sequences so they happen while you sleep 😴
👉 How to encourage repeat purchasing and win-back old customers
👉The #1 factor impacting whether people open/read your emails (the answer may surprise you)
👉PLUS full ‘copy ‘n paste’ email sequence samples for you to use/adapt
This isn’t some advertising video. It’s the mechanics of how to add 1000s in revenue each month - and, yes, while you sleep.
To get it, comment “sleep” below and I'll send it to you.
PS - The #1 research-based factor impacting your email open rates is revealed at 17:37 😉
We’ve helped many of our clients literally double their sales.
One of the secrets is a strategy to convert visitors into leads and buyers (even if they're not ready to purchase yet).
And I’m going to share it with you for FREE.
The 13 minute training covers:
👉 Why 97% of visitors to your site aren’t ready to buy & how opt-in offers can change that
👉 How to craft opt-in offers so powerful that visitor willingly hand over their contact details, even if they’re not ready to buy today
👉 11 of the most effective examples of opt-in offers for you to use & adapt
👉 Where to place your offers on your site to maximise uptake
This isn’t a promo video. It’s the exact strategy to double your conversions and sales.
PLUS we're giving away the same template document we use to create opt-in offers for our clients (and ourselves!).
To get it, click on the link in the comment below.
We regularly generate up to 800% ROI on Google Ads campaigns for our clients.
I am even going to share the exact strategy we use to literally double, triple, or even 8x your ROI on Google search and shopping ads within a month… for FREE.
The 29 minute training includes:
👉 Getting your conversions tracking… properly! 💸
👉 Set up negative keywords - Stop throwing money down the 🚽
👉 How to use optimise the location 📌& timing ⏲ of ads
👉 How to create eyeball 👀 grabbing ad copy
👉 1 x off-the-charts, game-changing growth tactic🥇
This isn’t some promotional video.
It’s the mechanics of how to 2x, 3x or even 8x your Google ads ROI.
To get it, hit like and then comment “800%” below and we'll send it to you.
PS - The game-changing tactic is at 19:25 😉
We regularly create websites and landing pages for our clients that literally 2x (or more) their conversion rate on completely cold traffic.
I'm going to share the exact strategy we use to (re)design pages that convert visitors into paying customers…for FREE.
The 12 minute training comes with a 50-point conversion audit tool & covers:
👉how to create desire for your offerings in the minds + hearts of visitors 😍
👉 How to ensure visitors trust you enough to buy (hint: enable visitors to “evaluate” your offerings) 🧾
👉 How to spark commitment to purchase by minimising risk + creating urgency 😟
👉 How to apply the 50-point conversion audit tool to your site immediately
This isn’t some advertising video. It’s the mechanics of how to double your conversion rate and seriously grow your sales.
To get it, hit like and comment “double” below and I'll send it to you.
PS - How to use the audit tool on your site is at 10:05 😉
What is branding? People have different ideas about this, and they often get this dead wrong.
In this comprehensive brand strategy masterclass, Joel Gerschman breaks down the branding fundamentals and introduces you to an effective brand strategy framework with real-world examples.
You'll Learn...
🦚 Differentiate or Die. To attract customers who are willing to pay premium prices, you need to differentiate your business in some meaningful way.
🎭 Learn about the 12 brand archetypes that provide a lens to view your brand through.
🗺️ Mapping Your Brand Archetype with the Six Key Components of Brand Strategy.
🦸 How to use The Hero's Journey story framework to express your brand values and persona in an engaging and compelling way.
✔️ Applying the 6 points of brand strategy to every touch-point in your customer journey to maximise impact.
Struggling to stand out in a crowded market?
Digital Autopilot's Co-Founder, Joel Gerschman reveals a fool-proof, two-step process for crafting a powerful Unique Value Proposition that will set your business apart from the competition and inspire your target audience to buy from you.
You'll learn:
🎯 How to pin-point your customers' core driving needs
🔑 The secrets to developing the perfect differentiation strategy
🔦 Real-life examples of businesses that have successfully implemented their UVP
🚀 FREE Growth Plan template in the comments so you can apply these lessons and create your own Unique Value Proposition.
Click here to claim your Sponsored Listing.
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Address
2/71 Kooyong Road, Caulfield North
Melbourne, VIC
3161
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