Studio22

Good work starts with a good coffee and a whiteboard full of ideas.

A look behind the scenes at how the team plans a campaign. Subiaco has some serious coffee, we are not complaining.

Clear reporting, no smoke and mirrors.

Every Studio22 client gets a dashboard that shows what is working, what we are changing and what it means for the business. Marketing you can actually understand.

New month, fresh content, same team that lives and breathes search.

Happy Friday from the Studio22 crew in Subiaco. What are you working on this weekend?

How long does SEO actually take?

Short answer: it is a build, not a switch. Swipe for a realistic month by month timeline of what good SEO looks like.

Anyone promising page one in a fortnight is selling you a story.

Most agencies still optimise for Google alone. We optimise for Google and the AI engines your customers now ask first.

Our Search + AI packages bring SEO and Generative Engine Optimisation together, so your business gets found wherever the search happens. Subiaco based, working with businesses right across Australia.

SEO, GEO, AEO. Same goal, different playing fields.

Swipe for the 30 second version so you know which one your business actually needs. Search is changing fast, and the businesses showing up in Google and in AI answers are the ones getting found first.

Want to know where you stand? Send us a message.

Effective marketing doesn't focus on your product alone. It involves building a relationship between your brand & your customers through:
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🔹 transparency ⁠
🔹 consistent & clear messaging ⁠
🔹 quality branding⁠
🔹 valuable content⁠
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Marketing builds trust. Trust builds a recurring client base & supports sales.

Marketing Myths Busted 🪄⁠
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1️⃣ Reality: Without effective marketing, people won't be able to find your website, even if it's up and running. Your website is only powerful if people can find it - that's where things like SEO and content marketing come in. ⁠
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2️⃣ Reality: SEO is ongoing. Search engines are constantly changing, and now search itself is evolving into AI tools like ChatGPT and Claude. Your SEO needs to evolve alongside both. Fresh content, keyword updates, and ongoing optimisation help keep your website visible across traditional search engines and emerging AI-driven search results.⁠
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3️⃣ Reality: Boosting is just the beginning. A real ad strategy involves targeting the right audience, making compelling content, and continuously optimising for results.

Momentum can fade quickly, so don't let leads sit too long.

Having a strategy to encourage leads, along with a CRM (or similar system) to manage and track their status can make all the difference.

Someone reaching out means they're already interested, so follow up quickly. Even if it doesn't convert this time, they'll remember you responded 😊

Building a website without a strategy to attract leads is like throwing a party and forgetting to invite anyone. In both cases, people won't show up 🫠

An effective website does more than just exist. It should:

🔹 Drive traffic to your business
🔹 Be visible in Google search results
🔹 Convert visitors into paying customers

If your website isn't doing any of the above, it might be time for some upgrades.

Visit our website to see how we can help!

https://studio22.com.au/