Lava Sales

Stop manufacturing urgency just to make people buy.

Only 3 spots left!
Last chance!
Offer ends tonight!

If you’re constantly creating fake urgency, your audience eventually learns that your “last chance” doesn’t actually mean anything.

Instead, look for the urgency that already exists.

A client has a wedding coming up.
A vacation is booked.
An event has a specific date.
They need their appointment before the holidays.
You genuinely only have 3 appointments available before that date.

THAT is urgency.

The best urgency in sales usually isn’t created by your marketing.

It’s uncovered through a better conversation.

Stop asking, “How do I make them buy now?”

Start asking, “Why would now matter to them?”

One thing Insta Strategist | Uli Shchepeleva and I both agree every service provider needs to start doing? Paying attention to the numbers.

Because your leads are already telling you what’s working you just have to actually look.

Take your last 20 leads and check:
→ Where did they come from?
→ Did they book?
→ How long did it take?
→ What happened right before they said yes?

That’s how you stop guessing what to “fix” in your business and start doubling down on what actually converts🔥

We recorded a podcast episode with Uli Insta Strategist | Uli Shchepeleva Your Lash Lift Guru Uli

She shared the strategies, tips and mindset behind 230K followers and several VERY successful businesses.

It’s coming soon…but first, we had to do a rapid-fire round.

First question: Warm audience or cold audience?

Comment 🔥 if you want the link to the full episode when it launches!

When you have 4 hours to submit your speaker presentation for a conference… and you already know your ADHD brain is NOT getting that done at home🤦🏼‍♀️😁

So naturally, I brought my entire iMac to my studio and set up beside our studio manager while she edits client files.

Whatever works😁

The brain prefers choosing BETWEEN options rather than deciding WHETHER to book.

Asking “would you like to book?” is the fastest way to hear “I need to think about it.”

Try these option closes instead:
- ��Would you prefer Tuesday at 2 or Thursday at 4?
- ��Should we start with the 60-minute or 90-minute session?
- ��Do you want to begin with classic or volume?
- ��Would you like to schedule morning or afternoon for your first session?
- ��Which package works better for your schedule - weekly or bi-weekly?
Always give 2 specific options and book up to 90% of your consultations

DM “SALES” if you’re a beauty or fitness business owner and want to sell more without feeling pushy.

DM “SALES” if you’re a beauty or fitness business owner and want to sell more without feeling pushy.

DM “SALES” if you’re a beauty or fitness business owner and want to sell more without feeling pushy