Tagxy

The creators of the Tagxy app wanted to create a special, ‘physical’ social network and let their users ‘claim the world for themselves’ with augmented reality. Here, everyone can create their own AR content for everyday objects and places and let others discover them, instead of simply commenting on things with an ordinary rating or review app. The Tagxy app supports official promoted content, such as special offers or commercial videos superimposed on places or images of products. Nevertheless, such organic, interactive brand experiences is definitely possible inside the app. It offers new revenue streams for the app and a novel marketing channel for companies. Today’s digital natives want to access relevant, timely information at their fingertips, while they also crave social interactions and the power of self- expression -- Tagxy gives them all this, inside their very own world.