Smart In Media

𝗠𝗲𝗲𝘁 𝘆𝗼𝘂𝗿 𝗦𝗺𝗮𝗿𝘁𝗔𝘀𝘀𝗶𝘀𝘁: 𝗺𝘂𝗹𝘁𝗶𝗺𝗼𝗱𝗮𝗹 𝗔𝗜, 𝗶𝗻𝘁𝗲𝗴𝗿𝗮𝘁𝗲𝗱 𝗱𝗶𝗿𝗲𝗰𝘁𝗹𝘆 𝗶𝗻𝘁𝗼 𝘆𝗼𝘂𝗿 𝗜𝗠𝗦.
The next era of pathology AI will be defined not only by model performance, but by how intelligently AI is integrated into the pathologist’s workflow.

At ECP 2026, Smart In Media will publicly unveil PathoZoom® SmartAssist – our new AI assistant developed specifically for pathology and embedded into the Image Management System (IMS) of our diagnostic platform PathoZoom® Digital Lab.

Directly from an open case, pathologists can select relevant image regions, combine images from different slides or stains, and ask contextual questions – without switching applications or interrupting their workflow.

SmartAssist brings image context, pathology knowledge, and conversational AI together where they can create the greatest value: directly within the case. The pathologist remains firmly in control of the diagnosis.

As an open, vendor-neutral IMS, PathoZoom® Digital Lab is designed to integrate scanners and AI applications from multiple providers within one connected environment.

Visit us at ECP 2026 and experience the public premiere of SmartAssist – a novel, powerful AI-driven addition to our platform, and a further step in our mission to support pathologists by reducing the time and cost of slide reading while improving the consistency and quality of the review process.

📍September 13–15 | ECP 2026 Stockholm
🔬Smart In Media | Booth #406

Book your personal preview:
https://eu1.hubs.ly/H0yglrB0

𝐖𝐡𝐞𝐫𝐞 𝐝𝐨𝐞𝐬 𝐝𝐢𝐠𝐢𝐭𝐚𝐥 𝐩𝐚𝐭𝐡𝐨𝐥𝐨𝐠𝐲 𝐚𝐜𝐭𝐮𝐚𝐥𝐥𝐲 𝐬𝐚𝐯𝐞 𝐭𝐢𝐦𝐞 𝐚𝐧𝐝 𝐦𝐨𝐧𝐞𝐲?
Published studies report time savings of 12–30% through digital pathology, depending on the use case and laboratory workflow. But where exactly does this value come from? And which digital step creates the greatest impact for your organization?

At ECP 2026, we will not only demonstrate technology. At Smart In Media Booth 406, we will explore the business cases behind it:
🔹 How smart grossing can strengthen documentation and enable remote expert support 🔹 How digital microscopy can accelerate collaboration and second opinions
🔹 How an open Image Management System can improve access, case distribution and diagnostic workflows
🔹 How scanner-independent architecture protects existing investments
🔹 How AI and intelligent workflow tools can help pathologists work more efficiently

Visitors can experience the entire connected workflow, bring their own slides for live scanning on the new Hamamatsu NanoZoomer S540 and receive exclusive previews.

Our team in Stockholm – Jessica Frohnhöfer, Jens Mallow, Corina Turner, Manuel García Castejón, Dr. Detlef Finkler and Dr. Martin Baatz – looks forward to discussing your current workflow and identifying the right next step for your organization.

📍 ECP 2026, Stockholm
📅 13–15 September 2026
🔵 Booth 406

Discover the business cases and reserve your personal demonstration slot:
https://eu1.hubs.ly/H0y11bZ0

𝐎𝐧𝐞 𝐜𝐨𝐧𝐧𝐞𝐜𝐭𝐞𝐝 𝐝𝐢𝐠𝐢𝐭𝐚𝐥 𝐩𝐚𝐭𝐡𝐨𝐥𝐨𝐠𝐲 𝐰𝐨𝐫𝐤𝐟𝐥𝐨𝐰. 𝐋𝐢𝐯𝐞 𝐢𝐧 𝐒𝐭𝐨𝐜𝐤𝐡𝐨𝐥𝐦
From 12–16 September, the international pathology community will gather in Stockholm for ECP 2026 — and Smart In Media will be there.

At Booth 406, we will bring the digital pathology workflow to life: from the grossing station to the pathologist’s diagnostic workstation, from the microscope to a fully integrated Image Management System — and from routine diagnostics to digital education.

Visitors can experience our PathoZoom® and SmartZoom® solutions live, explore different entry points into digital pathology, and see how individual solutions can grow into one connected digital ecosystem.

And this is only the beginning. Over the coming weeks, we will reveal the technology, live demonstrations and experts awaiting you in Stockholm.

📍 38th European Congress of Pathology
📅 12–16 September 2026
🇸🇪 Stockholm, Sweden
🔵 Booth 406

Planning to attend ECP 2026? Let us know in the comments or send us a message to arrange a personal meeting.

From grossing to diagnosis. Digitally connected.

Capture images and videos. Document relevant areas. Assign content to the correct case. Share the grossing view live. View macroscopy and histology together.

PathoZoom® LiveView MACRO connects grossing, documentation and real-time collaboration.

Want to explore how it could fit into your workflow? Contact us for a Digital Grossing Workflow Check.

Captured. But connected?

A macro image only becomes truly valuable when it is reliably assigned to the correct case—and available when it is needed.

PathoZoom® LiveView MACRO connects image capture, barcode-based case identification, measurements and annotations in one digital workflow.

Integrated with PathoZoom® Digital Lab, macroscopy and histology can be viewed together.

How are macro images managed in your laboratory today?

Digital pathology. Analog grossing?

High-resolution images and videos can be captured directly at the grossing station and assigned to the correct case.

With PathoZoom® LiveView MACRO, colleagues can also join remotely via live stream—to discuss specimens, provide expert support or guide colleagues in training.

Because a connected digital pathology workflow should not begin at the scanner.

Is your grossing workflow already connected?

𝗔𝗜 𝗶𝘀 𝗻𝗼 𝗹𝗼𝗻𝗴𝗲𝗿 𝗮 𝗳𝘂𝘁𝘂𝗿𝗲 𝘁𝗼𝗽𝗶𝗰 𝗳𝗼𝗿 𝘀𝗼𝗳𝘁𝘄𝗮𝗿𝗲 𝗱𝗲𝘃𝗲𝗹𝗼𝗽𝗺𝗲𝗻𝘁.
𝗜𝘁 𝗶𝘀 𝗯𝗲𝗰𝗼𝗺𝗶𝗻𝗴 𝗽𝗮𝗿𝘁 𝗼𝗳 𝗵𝗼𝘄 𝗺𝗲𝗱𝗶𝗰𝗮𝗹 𝘀𝗼𝗳𝘁𝘄𝗮𝗿𝗲 𝗶𝘀 𝗯𝘂𝗶𝗹𝘁.

Our software engineers and product managers recently came together in Munich for a two-day AI Summit. The goal was simple: to define how we want to use AI in software development—one of the most transformative applications of AI today.

Rather than discussing AI in theory, we focused on practical experience. We collected insights from across the team, reflected on our individual experimentation with AI tools, and identified concrete opportunities to:
• Increase productivity
• Automate repetitive tasks such as documentation and unit test creation
• Explore end-to-end agent workflows with humans remaining firmly in control

Over two intensive days, the team evaluated current AI tools, discussed real-world use cases, tested new approaches, and explored what responsible, efficient, and future-oriented AI adoption should look like within our development environment.

We were also inspired by an outstanding keynote presentation from Michael Steil (https://eu1.hubs.ly/H0vTfS80), software engineer, serial entrepreneur, and computer archeologist. Michael shared three distinct approaches to AI-assisted software development—unsupervised, test-driven, and interactive—each illustrated with practical examples and innovative workflows.

For Smart In Media, it is clear that AI is becoming increasingly important not only in digital pathology itself but also in the design, development, testing, and delivery of medical software.

The AI Summit was an important step in aligning our teams around a shared vision: using AI thoughtfully to build better software, faster, while maintaining the quality, safety, and reliability that medical applications demand.

The outcome of the summit is a set of concrete initiatives that we will now integrate into our development processes over the coming months.

Day 1 at DGP in Augsburg 🔬

A reunion with a long-standing user from Cambodia.
Two pathologists looking for a real microscope.
Special slides.
Live discussion.
Real diagnostic exchange.

Sometimes, the best congress moments show exactly why digital pathology needs to stay close to everyday pathology practice.

That is where our work starts:

scan
stream
discuss
collaborate

Live from the microscope with PathoZoom® Scan & LiveView — and from there into connected digital workflows with PathoZoom® Digital Lab and SmartZoom® ClassRoom.

See you tomorrow at booth D09.

Next stop: DMEA in Berlin

Anyone who wants to see where digital pathology is really heading should stop by our space at HUAWEI’s booth from Tuesday to Thursday. Our Smart In Media team will show how high-performance diagnostic platforms, IMS, intelligent storage concepts, and surprisingly lean hardware setups come together.

This is where things get concrete: What already works for pathologists in daily practice? What truly takes pressure off lab teams? What is new and relevant from a technology perspective for IT teams enabling digital pathology? And what is next on the roadmap? We will be developments shaping the future of pathology.

That is exactly what we will be focusing on at our stand in Hall 1.2.

Anyone who wants to dive deeper will get a real insight into current solutions, new developments, and the next generation of digital pathology.

If you would like to meet our team with Corina Turner, Ralph Gloser, Omar Tariq, and Martin Weihrauch, please send us a message here or comment “meeting”.

📍 DMEA | Hall 1.2 | Stand A-107