Service Design Network

Driving change in government and public services? 🏛️

Join us on October 28th for a day of intensive, hands-on learning! We are thrilled to highlight our Public Sector workshop cluster:
1. How to Conquer the Boundaries of Urban Development with Tim Schnettker & Anja Lüttmann.
2. Dear Future Citizen. Strategic Foresight in Designing Public Services with Diana Zalbidea & Lina Maria Arias.
3. Simplifying the Maze: Crafting Clear Public Forms with Service Design with Paul Clingen & Anastasia Bondar.
4. When Service Meets Digital: Designing Better Public Services with Georg Nikolaev & Svenja Bickert-Appleby.

These workshops are open to everyone!

You do not need an conference ticket to attend.

With 12 total workshops across morning and afternoon slots, these parallel sessions will sell out fast.

Grab your spot today:
🎟️ Conference Participants: €145
🎟️ Non-Participants: €195
🎓 Students: €90(And if you do want to join the main conference, check out our special Public Sector Discount!)

Link in the comments section to book your favorite session.🔗

We are excited to open registration for the 6th edition of the Service Design Masterclasses Series!

This 8-week, 8-module online accreditation course is designed for established service designers looking to widen their horizons, advance their careers, and increase their impact.

📅 The course runs from 5 March to 10 May, 2027, with live online lectures supplemented by self-study material you can follow at your own pace.

Limited Offer: Register before October 19, and receive a free virtual ticket to the Service Design Network’s flagship event, the Service Design Global Conference 2026, taking place on October 28–30.

Early Bird pricing is available until October 30.

Explore the course content and register: https://zurl.co/ZlgDN

We are excited to open registration for the 6th edition of the Service Design Masterclasses Series!

This 8-week, 8-module online accreditation course is designed for established service designers looking to widen their horizons, advance their careers, and increase their impact.

📅 The course runs from 5 March to 10 May, 2027, with live online lectures supplemented by self-study material you can follow at your own pace.

Limited Offer: Register before October 19, and receive a free virtual ticket to the Service Design Network’s flagship event, the Service Design Global Conference 2026, taking place on October 28–30.

Early Bird pricing is available until October 30.

Link in bio to explore the course content.

SDNAcademy ProfessionalDevelopment

💭 When Better Isn’t Enough? Service design often begins with a deceptively simple ambition:
Make the experience better.
Remove a barrier.
Improve a touchpoint.
Redesign a journey.

Drop your thoughts and questions in the chat and join us LIVE 🙌

🌟 Meet our SDGC26 Speakers Katie Petrie is the Director of Business, Development and Strategy, Beth Salyers serves as the Learning Systems Architect, The Curiosity by Design Project by Custom Learning Atelier, Peter Post - Service Design Consultant & Founder, Circular-Experience.org, Felix Meindl is the Founder of GEDENKEN SCHENKEN

So today we’re asking: What happens when designing a better service is no longer enough?
And perhaps the deeper question underneath it: When the system itself is shaping the problem, what is service design actually responsible for changing?

📺 Live on SDN’s LinkedIn & YouTube
📅 Thursday, September 24, 2026 
⏰ 16:00 CEST | 10:00 EDT | 22:00 AWST

🎙️ Hosted by Sudeshna Mahata | Ecosystem Builder , SDN Community Voices Lead Host & SDGC26 Comms Core Team

🎟 RSVP and stream it live on LinkedIn and YouTube (Link in Bio)



Are you a voice shaping our global practice? Join us in our weekly series, where our community of innovators comes together to learn, share, inspire, and create.

Like, Share, and Follow us on LinkedIn, Instagram, and YouTube.

💭 When Better Isn’t Enough? Service design often begins with a deceptively simple ambition:
Make the experience better.
Remove a barrier.
Improve a touchpoint.
Redesign a journey.

Drop your thoughts and questions in the chat and join us LIVE 🙌

🌟 Meet our SDGC26 Speakers Katie Petrie is the Director of Business, Development and Strategy, Beth Salyers serves as the Learning Systems Architect, The Curiosity by Design Project by Custom Learning Atelier, Peter Post - Service Design Consultant & Founder, Circular-Experience.org, Felix Meindl is the Founder of GEDENKEN SCHENKEN

So today we’re asking: What happens when designing a better service is no longer enough?
And perhaps the deeper question underneath it: When the system itself is shaping the problem, what is service design actually responsible for changing?

📺 Live on SDN's LinkedIn & YouTube
📅 Thursday, September 24, 2026
⏰ 16:00 CEST | 10:00 EDT | 22:00 AWST
🎙️ Hosted by Sudeshna Mahata, SDN Community Voices Lead Host & SDGC26 Comms Core Team

🎟 RSVP and stream it live
🔗LinkedIn: https://lnkd.in/p/dsbuvEcT
🔗YouTube: https://www.youtube.com/live/py0XPiQQ76M?si=DbQ8eJqmDw1qa3CX



Are you a voice shaping our global practice? Join us in our weekly series, where our community of innovators comes together to learn, share, inspire, and create.

Like, Share, and Follow us on LinkedIn, Instagram, and YouTube.

🌟 Highlights aus unserem SDN Community Voices SDGC26 Special nº006 | Was kann Design für Demokratie? mit Barbara Lersch und Felix Kosok 🌟

Barbara Lersch ist Chief Programme Officer, Felix Kosok leitet den Design Discourse bei der World Design Capital Frankfurt RheinMain 2026 , der ersten deutschen Region mit diesem Titel, unter dem Motto „Design for Democracy. Atmospheres for a better life”.

🎟 Die ganze Folge nachschauen
🔗 LinkedIn: https://www.linkedin.com/events/waskanndesignf-rdemokratie-sdgc7497917928277901313/theater/
🔗 YouTube: https://www.youtube.com/live/4Nzu_QVFbBs

🎙️ Moderation: gensuniverse , SDN Ambassador und Community Voices Host

Tickets und Mitgliedschaft für die SDGC26 (Link in Bio)

💬 Teilt eure Erkenntnisse aus der Folge in den Kommentaren
Mit, Service Design Global Conference, World Design Organization und World Design Capital Frankfurt RheinMain 2026 



Kommt dazu in unserer wöchentlichen Reihe, in der unsere Community aus Innovatorinnen und Innovatoren zusammenkommt, um zu lernen, zu teilen, zu inspirieren und zu gestalten.

Liked, teilt und folgt uns auf LinkedIn, Instagram und YouTube.

Innovation means taking risks, and taking risks means failing now and then! 💥🌍

We are incredibly proud to announce Fail Fast as an official Icon Partner for SDGC26!

As an international design studio of nearly 100 creative people, Fail Fast has built a culture around innovation and design that accepts failure as part of growth. This mindset keeps them adapting as markets shift and technologies evolve.

As our partners shared: "The best trends start in communities, so we are happy to join SDGC this year! AI is changing how we design, and service design matters now more than ever. We cannot wait to connect, explore, and tackle these changes together at the conference."

We could not agree more! ✨

Join us and the Fail Fast team in Frankfurt RheinMain from October 28 to 30 to connect, learn, and embrace the future of our practice.

🎟️ Tap the link in our bio to explore the Program and secure your conference ticket today! 🔗


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Innovation means taking risks, and taking risks means failing now and then! 💥🌍

We are incredibly proud to announce Fail Fast as an official Icon Partner for SDGC26!

As an international design studio of nearly 100 creative people, Fail Fast has built a culture around innovation and design that accepts failure as part of growth. This mindset keeps them adapting as markets shift and technologies evolve.

As our partners shared: "The best trends start in communities, so we are happy to join SDGC this year! AI is changing how we design, and service design matters now more than ever. We cannot wait to connect, explore, and tackle these changes together at the conference."

We could not agree more! ✨

Join us and the Fail Fast team in Frankfurt RheinMain from October 28 to 30 to connect, learn, and embrace the future of our practice.

🎟️ Tap the link in teh comments to explore the Program and secure your conference ticket today! 🔗


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Advancing the future of our discipline takes a deeply committed community! 🤝🌱

We are incredibly proud to announce Harmonic as our Exclusive SDGC26 Virtual Event Partner!

As a leading service design consultancy, Harmonic Design is dedicated to creating more human, inclusive, and sustainable services. Their team has been a foundational part of the Service Design Network for years. From launching the SDN Atlanta chapter to mentoring, speaking, and publishing research, they are constantly pushing our practice forward. Their dedication truly embodies what it means to foster and grow this global community.

As our partners at Harmonic shared: "By partnering with SDN, we aim to continue contributing to this community, sharing our expertise, and creating opportunities for service designers to learn from and inspire one another."

We couldn't agree more! ✨

Join us and the Harmonic Design team in Frankfurt RheinMain from October 28 to 30 to connect, learn, and push beyond boundaries.

🎟️ Tap the link in our bio to explore the Program and secure your conference ticket today! 🔗

💭 What are we automating away with AI? Not just in tasks, but in judgement, understanding and responsibility.
Drop your thoughts and questions in the chat and join us LIVE 🙌

🌟 Meet our SDGC26 Speakers Ian Gehlhaar Prat, Jeroen den Uijl, Pontus Wärnestål, Dr Alessandro Medici, and Zoe So, for Too fast to Think? 🌟

Ian Gehlhaar Prat is the Founder and Experience Design Director of Fail Fast Studio, Jeroen den Uijl serves as the Design Leader and Lead of Innovation & Design at Sopra Steria Next, Pontus Wärnestål is the Head of Design at Ambition and Deputy Professor at Halmstad University, Dr Alessandro Medici works as a Principal Service Designer at Foolproof, and Zoe So is a Product Manager and Service Designer at Aquatonomy

In this episode, we’ll explore: What happens when AI moves beyond assisting designers and starts shaping services, decisions and interactions themselves.

AI promises speed, efficiency and fewer barriers.
But when the difficult parts of design disappear, what else disappears with them? Could ambiguity, disagreement and effort be more than obstacles? Could they be the places where judgement, understanding and responsibility are actually built?

We’re excited to hear each guest share their experiences, ideas, and reflections around the interplay between AI’s speed and value-enriching friction in service design.

📺 Live on SDN’s LinkedIn & YouTube
📅 Thursday, September 17, 2026
⏰ 16:00 CEST | 10:00 EDT | 22:00 AWST
🎙️ Hosted by Sudeshna Mahata, SDN Community Voices Lead Host & SDGC26 Comms Core Team

🎟 RSVP and stream it live (🔗Link in Bio)

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Are you a voice shaping our global practice? Join us in our weekly series, where our community of innovators comes together to learn, share, inspire, and create.

Like, Share, and Follow us on LinkedIn, Instagram, and YouTube