Prohibition PR

We’re throwing it back to summer and a campaign we’re incredibly proud of... 💙🤍

For our Yorkshire-born and bred client, Stockeld Park, we wanted to create a Yorkshire Day moment that would get people talking, visiting and, most importantly, reaching for their flat caps... 🧢

The challenge? Break the world record for the most people wearing flat caps in one place. The result? 441 flat caps and a brand-new world record! 🏆

And that wasn’t all. The campaign delivered 34.5M combined press reach, 85K+ social views and helped drive a 59% YoY increase in Yorkshire Day footfall.

Swipe to also see the brilliant Yorkshire poem we commissioned especially for the campaign, written and performed by the wonderful Yorkshire Prose (view the full poem on Stockeld's page!)

Now that’s what we call a reyt good result! 👏

We’re throwing it back to summer and a campaign we’re incredibly proud of... 💙🤍

For our Yorkshire-born and bred client, Stockeld Park, we wanted to create a Yorkshire Day moment that would get people talking, visiting and, most importantly, reaching for their flat caps... 🧢

The challenge? Break the world record for the most people wearing flat caps in one place. The result? 441 flat caps and a brand-new world record!

And that wasn’t all. The campaign delivered 34.5M combined press reach, 85K+ social views and helped drive a 59% YoY increase in Yorkshire Day footfall.

Swipe to also see the brilliant Yorkshire poem we commissioned especially for the campaign, written and performed by the wonderful Yorkshire Prose (find the full version on Stockeld's page!)

Now that’s what we call a reyt good result! 👏

A lovely day spent with some fluffy and four-legged stars 🐶💜

Our video and social teams recently headed to Bridlington with our client Burgess Pet care to capture video content for social media. With plenty of wagging tails, countryside backdrops and hardworking farm dogs - we captured some amazing content!

Safe to say it was a paws-itively brilliant day behind the camera 📸

Making a splash with a major new client! 💧

We’re delighted to welcome Culligan to Prohibition following a competitive pitch.

A global leader in water services, Culligan operates in more than 100 countries - providing cleaner, safer and great-tasting water to customers around the world.
We’ll be helping build its profile and authority here in the UK through an always-on press office, events and special projects, while supporting the launch of new products and innovations.

A brilliant global brand with an ambitious UK growth story. Watch this space. 💜

A fantastic few days at the Great Yorkshire Show supporting our client British Wool 🐑

This year, we helped coordinate media opportunities featuring special guest Patrick Grant, including appearances with BBC Radio 4, BBC Radio York and the Yorkshire Post, helping bring the story of British wool to audiences far beyond the showground.

From managing media interviews to supporting live event activity (including Patrick trying his hand at sheep shearing on stage!), it was a brilliant example of the work that goes into creating standout moments and securing meaningful coverage 💜

A fundraising challenge, turned into a region-wide media moment.

For Yorkshire Cancer Research, we transformed the charity’s annual We Walk For Yorkshire campaign into a story that travelled across the county.

At the heart of the campaign was the Baton for Yorkshire - a powerful visual thread carried by people affected by cancer, supporters, ambassadors and charity representatives. We then created four, standout media moments across Hull, Sheffield, Leeds and Harrogate - giving press a clear reason to follow the journey from start to finish.

The result?

💜 80+ pieces of coverage
💜 212M estimated reach
💜 38 broadcast features
💜 BBC and ITV coverage across every media moment
💜 A live baton exchange on the BBC Look North sofa
💜 £55k raised by the charity, exceeding the fundraising target

The mass media coverage we secured has driven greater visibility to the shocking stat that 35,000 people are diagnosed with cancer in Yorkshire every year - while driving support towards the charity’s fundraising goal.

Just one example of how we turn important causes, into stories that move people and deliver measurable impact.

A piece of pub wisdom, turned into a national talking point.

For Mr. Porky, we took something pub-goers have always known - that pork scratchings make b**r taste better - and turned it into a PR-first campaign built for headlines, broadcast and online conversation.

Using consumer insight, a real-world taste test, expert commentary and timely World Cup relevance, we helped make one of Britain’s most iconic pub snacks culturally relevant.

The result?
💜 202 pieces of coverage
💜 21 national pieces
💜 14 broadcast features
💜 562 brand mentions
💜 45m total circulation

The campaign landed across LADbible, Daily Star, Daily Mirror, Daily Express, MSN, OK!, GB News, Times Radio - to name a few! All helping our client Mr. Porky own the pint-and-scratchings conversation when it mattered most.

Just one example of how the team at Prohibition can turn a cultural truth into a campaign that cuts through.

We’re incredibly proud to have taken home Charity / Not-for-Profit Campaign of the Year at the PRCA Dare Awards 2026 💜

This campaign with Martin House means the world to us, and it’s amazing to see it recognised.

A huge thank you to everyone who played a part 👏🏻

We’re delighted to be shortlisted at the Dare Awards 2026 🎉

💜 Charity / Not-for-Profit Campaign of the Year: Prohibition PR & Martin House Children’s Hospice: The Build

💜 Small to Medium Consultancy of the Year

It’s fantastic to see both our campaign work and agency recognised, especially alongside such important work with . Huge congratulations to everyone involved.

Roll on awards season! ✨