Softomate Solutions

Start with what the customer needs. Then design the AI workflow.

For a quotation process, the customer needs a fast and accurate response.

In our workflow, AI reads the request, checks the customer, searches the product catalogue and prepares the draft.

If a product match is uncertain or a commercial decision is needed, a person takes over.

The operating model is clear:

Customer needs a quote.

AI prepares the draft.

A person checks the exceptions.

The quotation is sent.

AI handles the routine preparation. People keep the judgement and customer decisions.

This is the difference between adding an AI tool and redesigning work around a customer requirement.

𝗕𝗲𝗳𝗼𝗿𝗲 𝗮𝗽𝗽𝗿𝗼𝘃𝗶𝗻𝗴 𝗮𝗻 𝗔𝗜 𝗽𝗿𝗼𝗷𝗲𝗰𝘁, 𝗮𝘀𝗸:

𝗪𝗵𝗮𝘁 𝗱𝗼𝗲𝘀 𝘁𝗵𝗲 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗻𝗲𝗲𝗱, 𝗮𝗻𝗱 𝘄𝗵𝗶𝗰𝗵 𝘀𝘁𝗲𝗽 𝗱𝗲𝗹𝗮𝘆𝘀 𝘁𝗵𝗲 𝗿𝗲𝘀𝗽𝗼𝗻𝘀𝗲?

Your IT manager says the ERP is outdated and needs replacing.

A competitor has just bought a new one.

And now a consultant has sent a proposal with a number that made you sit back in your chair.

You do not think the old system is that bad. But you have not said it out loud.

Because the moment you do, someone will tell you that you do not understand the technology. And a small part of you wonders if they are right.

I have sat in this meeting many times. Let me tell you what I have seen.

𝗡𝗼𝗯𝗼𝗱𝘆 𝗶𝗻 𝘁𝗵𝗮𝘁 𝗺𝗲𝗲𝘁𝗶𝗻𝗴 𝗶𝘀 𝗹𝘆𝗶𝗻𝗴 𝘁𝗼 𝘆𝗼𝘂.

Your IT team are telling the truth. That old system is a headache for them to look after. A new one would be easier, and it looks better on their CV.

The consultant may be right too. But he only gets paid if you say yes.

𝗘𝘃𝗲𝗿𝘆𝗼𝗻𝗲 𝗶𝘀 𝗯𝗲𝗶𝗻𝗴 𝗵𝗼𝗻𝗲𝘀𝘁. 𝗕𝘂𝘁 𝗻𝗼𝗯𝗼𝗱𝘆 𝗶𝘀 𝗰𝗮𝗿𝗿𝘆𝗶𝗻𝗴 𝘆𝗼𝘂𝗿 𝗿𝗶𝘀𝗸.

So ask one simple question.

𝗜𝗳 𝘁𝗵𝗶𝘀 𝗴𝗼𝗲𝘀 𝘄𝗿𝗼𝗻𝗴, 𝘄𝗵𝗼 𝗮𝗰𝘁𝘂𝗮𝗹𝗹𝘆 𝗹𝗼𝘀𝗲𝘀 𝗺𝗼𝗻𝗲𝘆?

If it goes wrong, your IT manager still has a job. The consultant has already banked your money. Your competitor could not care less.

You are the one left holding the baby. Your money. Your time. A year of your staff buried in this project instead of looking after customers.

That is not a reason to say no. It is a reason to ask one more question before you say yes.

𝗔𝘀𝗸 𝘁𝗵𝗲𝗺 𝗲𝘅𝗮𝗰𝘁𝗹𝘆 𝘄𝗵𝗶𝗰𝗵 𝗱𝗲𝗹𝗮𝘆𝘀 𝘄𝗶𝗹𝗹 𝗱𝗶𝘀𝗮𝗽𝗽𝗲𝗮𝗿.

Do not let them show you screens and clever features. Ask about waiting time.

Your month end takes eleven days. Why?

An invoice sits for a week waiting for one signature. Why?

The same order gets typed in three times by three different people. Why?

Now here is the part that matters.

If the old software is causing that waiting, then yes, replace it. Sometimes that is genuinely the right answer and I have told clients exactly that.

But nine times out of ten the waiting has nothing to do with the software. It is people waiting on other people. Someone has to approve it. Someone has to type it in. Someone is on holiday and nobody else knows how to do their job.

𝗡𝗲𝘄 𝘀𝗼𝗳𝘁𝘄𝗮𝗿𝗲 𝘄𝗶𝗹𝗹 𝗻𝗼𝘁 𝗳𝗶𝘅 𝘁𝗵𝗮𝘁. 𝗧𝗵𝗲 𝘀𝗮𝗺𝗲 𝘄𝗮𝗶𝘁𝗶𝗻𝗴 𝗷𝘂𝘀𝘁 𝗺𝗼𝘃𝗲𝘀 𝗶𝗻𝘁𝗼 𝘁𝗵𝗲 𝗻𝗲𝘄 𝘀𝘆𝘀𝘁𝗲𝗺.

You will spend a year and a small fortune. And your Monday morning will look exactly the same.

𝗬𝗼𝘂 𝗮𝗿𝗲 𝗮𝗹𝗹𝗼𝘄𝗲𝗱 𝘁𝗼 𝗮𝘀𝗸. 𝗜𝘁 𝗶𝘀 𝘆𝗼𝘂𝗿 𝗺𝗼𝗻𝗲𝘆 𝗮𝗻𝗱 𝘆𝗼𝘂𝗿 𝗰𝗼𝗺𝗽𝗮𝗻𝘆.

Most local businesses are paying for a website nobody visits.
Not because of bad design.
Not because of bad service.
Because Google can't find them.
Here's what's actually happening in 2026:
↳ 46% of all Google searches have local intent
↳ ChatGPT and Perplexity now answer "best plumber near me"
↳ The businesses they recommend are NOT the ones with the best website
They're the ones with the best Google Business Profile.
I spent months building a 10-page guide that covers:
✅ Category strategy (most businesses get this wrong first)
✅ How to write your description so Google classifies you correctly
✅ Q&A seeding — the most underused feature nobody talks about
✅ NAP consistency and why one wrong phone number kills your rankings
✅ How to get cited by ChatGPT and Perplexity (GEO)
✅ Technical SEO, Core Web Vitals, schema markup
✅ Reviews, E-E-A-T and what Google actually measures
It's free.
Comment GUIDE below and I'll send it to you directly.
No form. No email list. No catch.
Just 10 pages of what actually works right now.
♻️ Repost if you know a business owner who needs this.

𝗢𝘂𝗿 𝗚𝗼𝗛𝗶𝗴𝗵𝗟𝗲𝘃𝗲𝗹 𝗱𝗼𝗲𝘀 𝘁𝗵𝗶𝗻𝗴𝘀 𝗚𝗼𝗛𝗶𝗴𝗵𝗟𝗲𝘃𝗲𝗹 𝘄𝗮𝘀 𝗻𝗲𝘃𝗲𝗿 𝗱𝗲𝘀𝗶𝗴𝗻𝗲𝗱 𝘁𝗼 𝗱𝗼.

Not hacks.
Not workarounds.
Not duct tape solutions that fall apart the moment something changes.

Actual engineered solutions built on top of GHL that make the platform do what it always should have done.
Here is one example.
I was setting up GHL for one of my accountancy clients.
Their world is complex.
They deal with individuals.
They deal with businesses.
And those two worlds are deeply connected in ways GHL does not naturally understand.
One contact can own one company or three.
One company can have one director or several.
Each director is also a separate contact in the system.
And many contacts are playing multiple roles simultaneously.
A director here.
A shareholder there.
A decision maker somewhere else entirely.
Now try answering one simple question inside GHL.
How many companies does this one person actually have a role in?
One screen.
One answer.
Right now.
You cannot do it.
Not natively.
Now GHL did introduce custom objects.
And yes, the concept is powerful.
But let us be honest.
It is half-cooked.
Many of you already know exactly what I mean.
The idea is there.
The ex*****on is not finished.
Try building a genuinely complex relational structure inside it.
A contact linked to multiple companies.
Companies linked to multiple directors, shareholders, secretary.
One person playing three different roles across five different businesses.
Then try viewing all of that together in one single unified screen.
You end up clicking through record after record after record trying to piece together a picture that should be sitting right in front of you the moment you open a contact.
For someone like me, who genuinely believes every problem has a solution and every limitation is just a challenge nobody has tackled properly yet, this was never going to be acceptable.

So we built the solution ourselves.
A custom-engineered view that pulls the contact, every company they are connected to, every role they play, every director linked to those companies, and every relationship between them into one single unified screen inside GHL.
One person.
Every company.
Every role.
One screen.
Clean.
Clear.
Exactly the way it should have worked from day one.
And this is just one of many walls we have knocked down inside GHL.
If you are using GoHighLevel and hitting limitations that feel like they simply should not exist in a platform this powerful, you already know who to call.
Drop a comment below.
Tell me what GHL cannot do for you.
Chances are we already have the solution sitting ready.
And if you want to see this in action, just DM me.
I will show you exactly what we built.

£𝟴𝟬,𝟬𝟬𝟬.
That is what bad systems potentially (or more) cost a growing business every year.
Not in one obvious hit.
In a hundred invisible ones.
The hour your ops manager spent re-entering data that already existed somewhere else.
𝗧𝗵𝗲 𝗱𝗲𝗮𝗹 𝘁𝗵𝗮𝘁 𝘄𝗲𝗻𝘁 𝗰𝗼𝗹𝗱 𝗯𝗲𝗰𝗮𝘂𝘀𝗲 𝗻𝗼𝗯𝗼𝗱𝘆 𝗳𝗼𝗹𝗹𝗼𝘄𝗲𝗱 𝘂𝗽 𝗶𝗻 𝘁𝗶𝗺𝗲.
The decision made on last month's numbers because this month's did not exist yet.
The good person who quietly left because the chaos was exhausting.
𝙉𝙤𝙣𝙚 𝙤𝙛 𝙞𝙩 𝙨𝙝𝙤𝙬𝙨 𝙤𝙣 𝙩𝙝𝙚 𝙋&𝙇.
All of it shows in how the business feels to run.
My name is Deen Dayal Yadav, most people call me 𝗗𝗗. And DD DO AI.
𝗜 𝗵𝗲𝗹𝗽 𝗲𝘀𝘁𝗮𝗯𝗹𝗶𝘀𝗵𝗲𝗱 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀𝗲𝘀 𝘀𝗮𝘃𝗲 𝘁𝗶𝗺𝗲, 𝗰𝘂𝘁 𝗵𝗶𝗱𝗱𝗲𝗻 𝗰𝗼𝘀𝘁𝘀, 𝗮𝗻𝗱 𝗴𝗿𝗼𝘄 𝗳𝗮𝘀𝘁𝗲𝗿 𝘂𝘀𝗶𝗻𝗴 𝗔𝗜, 𝗮𝘂𝘁𝗼𝗺𝗮𝘁𝗶𝗼𝗻, 𝗮𝗻𝗱 𝘀𝗺𝗮𝗿𝘁𝗲𝗿 𝘀𝘆𝘀𝘁𝗲𝗺𝘀.
And in almost every business I have worked with, the problem looked different on the surface but underneath it was always the same.
The business had grown.
The systems had not.
If that number made you uncomfortable, it should.
𝗗𝗿𝗼𝗽 𝗮 𝗰𝗼𝗺𝗺𝗲𝗻𝘁 𝗯𝗲𝗹𝗼𝘄 𝗼𝗿 𝘀𝗲𝗻𝗱 𝗺𝗲 𝗮 𝗺𝗲𝘀𝘀𝗮𝗴𝗲.
Let us find out exactly where yours is going.

We don’t just build websites.
We build digital experiences that convert.

Custom • Scalable • Performance-Driven
Let’s build your next web solution

If any of these sound familiar, automation is not a luxury, it is a necessity.
Automation helps you streamline processes, respond faster, and scale your business without overwhelming your team.

Many UK businesses delay automation until problems grow bigger. The smartest ones implement it early and grow with confidence.

Your website is often the first interaction customers have with your business. If it is slow, unclear, or outdated, potential clients will move on without a second thought.

A well-built website builds trust, communicates value clearly, and guides visitors to take action. It works for your business 24/7, even when you are offline.

We design and develop websites that are fast, user-friendly, and built with growth in mind, tailored for UK businesses that want real results, not just a good-looking site.

If following up with leads feels like a constant struggle, you are not alone. Many UK businesses lose opportunities simply because emails go out late, or not at all.

Email automation ensures every enquiry receives an instant, professional response. It nurtures prospects, sends reminders, and keeps communication consistent without adding pressure on your team. With the right automation in place, your emails work quietly in the background, building trust, improving response rates, and saving hours every week.

At Softomate Solutions, we help UK businesses turn emails into a reliable growth engine rather than a daily headache.