Events Lab Agency

A little friendly competition at eCommerce Expo 💳

Last week, our team supported Payabl at eCommerce Expo London, managing their Matching Cards Game activation and engaging with attendees throughout the event.

From inviting visitors to take part and explaining the game to supporting the interaction and handing out gifts, our hostess helped create a welcoming and engaging experience at the Payabl stand.

Planning an upcoming exhibition or brand activation? Get in touch to see how our team can support.

✉️ [email protected]

Taking the MG experience directly to customers. ⚡️

Across September, our Brand Ambassadors supported two MG dealer activations in London and Welwyn Garden City, helping bring the brand and its latest vehicles into busy retail environments.

At Morrisons Stratford, our team supported the activation with visitor engagement and lead capture, with the MG4 EV Urban and MGS5 EV on display.

At Howard Centre in Welwyn Garden City, the team represented MG alongside the MGS9 PHEV and MGS6 EV, engaging with visitors, answering questions and capturing details for potential follow-ups with the dealership.

With one Brand Ambassador leading each activation, the focus was on creating meaningful conversations, building interest and helping connect prospective customers with their local MG dealer.

Planning a product placement or automotive activation? Get in touch to see how our team can support.

✉️ [email protected]

A coat check with a little more style. 🧥

For an upcoming press day at Gambit Bar, The Newman, our team supported an immersive ‘Too Good To Take Off’ coat check, helping guests collect their pieces from the Autumn Jacket Collection throughout the day.

Our team member worked alongside the client’s retail staff to create a seamless, welcoming experience from arrival through to departure, adding a polished touch to the guest journey.
From fashion events and press days to brand activations, we provide experienced staff who know how to represent your brand and complement the experience.

Planning an upcoming event? Get in touch to see how our team can support.

✉️ [email protected]

Electric mobility took centre stage at Twickenham. ⚡️

For Everything Electric Greater London, our team supported MG Motor across two days at the Allianz Stadium, with an Event Manager and seven Brand Ambassadors supporting the full visitor journey.

With MG’s latest electric models on display, including the MG S5 EV, MGS6 EV, MG IM5 and MG IM6, the team engaged with EV-curious visitors, generated leads and supported the live test drive experience throughout the event.

From welcoming visitors and introducing them to the latest MG technology to checking driving licences and directing test drive participants, our team helped create a seamless experience from first interaction to behind the wheel.

Planning an automotive event or brand activation? Get in touch to see how our team can support.

✉️ [email protected]

An evening of VIP hospitality, networking and seamless guest engagement. ✨

For iDeals’ corporate networking event at Boundary Shoreditch, our team provided experienced VIP hostesses to support the evening from guest arrival through to the final moments of the event.

From welcoming guests and supporting front-of-house to helping guide the evening’s programme, our team brought a polished and personable presence to the event.

With a smart, relaxed atmosphere, networking, a golf simulator and other guest activities, the team helped create a welcoming experience for clients and guests throughout the evening.

Planning a corporate event in London? Get in touch to see how our team can support.

✉️ [email protected]

Three cars. Three days. One busy CarFest stand. 🚗

At CarFest 2026, our team supported MG Motor at Silverstone Circuit, providing experienced Brand Ambassadors and an Event Manager to bring the brand to life across the festival weekend.

With the MG S6 EV, MG S9 PHEV and MG IM6 taking centre stage, our Brand Ambassadors engaged with visitors, created memorable experiences around each vehicle and supported MG’s lead generation goals throughout the event.

From welcoming families onto the stand and talking through the vehicles to capturing leads and supporting test-drive interest, every interaction was about creating a genuine connection with the brand.

Planning an event or brand activation? Get in touch to see how our team can support.

✉️ [email protected]

Silverstone

From load-in to late-night breakdown, our Ibiza crew kept things moving. 🚚

For the Lindt & Sprüngli Sales Conference, our local event crew supported across multiple shifts, handling everything from unloading trucks and moving flight cases and pallets to assembling frame displays, dismantling event equipment and loading decorative materials ready for transport.

The team provided reliable on-site support across multiple locations in Ibiza, including the Palacio de Congresos de Ibiza and Atzaró Agroturismo Hotel, helping ensure each stage of the event operation ran smoothly.

Local knowledge, experienced crew and hands-on support when it matters.

Planning an event in Ibiza? Get in touch to see how our local team can support you.

✉️ [email protected]

🇫🇷 Supporting B2B Exports at the ITAD Europe Summit in Nice.

Held at Centre des Congrès OcéaNice, we provided an experienced English and French-speaking female brand ambassador to support the B2B Exports team throughout the two-day event.

From greeting international delegates and scanning badges to assisting with lead collection, she provided a professional and welcoming presence on the stand while confidently representing the brand within a technical B2B environment.

A great example of how the right event staff can support meaningful conversations and create a strong first impression. ✨

Need our help with an upcoming event in Côte d’Azur? Get in touch today with our Monaco & South of France team today.

✉️ [email protected]

Professional event staff supporting the MotoGP weekend at Silverstone Circuit. 🏁

From the Moto Mini activation and VIP hospitality to the Michelin area, our promotional and hospitality staff worked across multiple areas to deliver a seamless and professional guest experience throughout the weekend.

Our staff engaged with visitors, managed access to the Moto Mini motorcycles, welcomed VIP guests, assisted with guest lists and wristbands, and provided attentive hospitality — all supported by dedicated on-site event management and coordination.

From brand activations to VIP hospitality, Elpromotions provides experienced promotional staff, hospitality staff and event management for high-profile events across the UK and internationally.

Planning an event and looking for a trusted staffing agency? Get in touch.

✉️ [email protected]