Cashfloat

At Cashfloat, we're proud to share that our new Easy-Start feature has been earning some well-deserved attention in the financial press. The feature puts customers firmly in control of their repayment journey, offering genuine flexibility from day one. We believe financial products should work around people's lives, and it's great to see that vision being recognised.

Read the full article: https://londonlovesbusiness.com/easy-start-feature-from-cashfloat-puts-borrowers-back-in-control-of-loan-repayment-flexibility/

At Cashfloat, we are proud to share that our new Easy-Start feature has been earning some well-deserved attention in the financial press. The feature was designed with one goal in mind: giving people greater flexibility and control over how they manage their repayments from day one. We believe that building tools around real human needs is what responsible lending looks like in practice.

Read the full article: https://londonlovesbusiness.com/easy-start-feature-from-cashfloat-puts-borrowers-back-in-control-of-loan-repayment-flexibility/

At Cashfloat, we are proud to be featured in a new article exploring how UK borrowers can manage financial pressure responsibly. Our commitment to transparency and ethical lending practices continues to earn recognition across the industry. We believe informed customers make stronger financial decisions, and we remain dedicated to supporting that journey.

Read the full article: https://beforeitsnews.com/personal-finance/2026/01/managing-financial-pressure-responsibly-what-uk-borrowers-should-know-2448258.html

At Cashfloat, we believe that transparency and accountability should be at the heart of every financial services provider. We're proud that our commitment to responsible practices and clear, honest communication has been recognised in a recent feature examining how consumers can identify credible, trustworthy providers in the short-term finance space. Our values have always centred on treating people fairly, and it means a great deal to see that dedication reflected in independent coverage.

Read the full article: https://timebusinessnews.com/consumer-guidance-on-verifying-credibility-transparency-and-value-when-choosing-a-short-term-loan-provider/

We're delighted to share our latest media feature on TechBullion. At Western Circle, we believe the UK lending market has long needed a more consumer-centric approach, and we're committed to leading that change through transparency, fairness, and regulatory accountability.

Read the full article: https://techbullion.com/western-circle-combats-long-standing-issues-in-the-uk-lending-market-with-consumer-centric-values/

CashFloat is making waves across the UK fintech industry, with the firm earning widespread recognition for its commitment to fairness within the direct lending market. The company has been spotlighted as a genuinely disruptive presence, challenging long-established norms and setting a new benchmark for how lending businesses operate.

Read the full article: https://www.londondaily.news/innovative-fintech-firm-cashfloat-disrupts-direct-loan-market-with-focus-on-fairness/

How AI and FinTech Are Having Sweeping Impacts on Responsible UK Lending

How AI and FinTech Are Having Sweeping Impacts on Responsible UK Lending...

Read more: https://londonlovestech.com/the-sweeping-impacts-of-ai-and-fintech-on-the-regulated-uk-lending-sector/

🏆 Double Finalist Alert!

We are beyond excited to announce that Cashfloat has been shortlisted for TWO categories at the Smart Money People Consumer Credit Awards 2026!

🥇 Best Short-Term Loan Provider — voted by verified customer reviews. Voting closes 14 July, so if you’ve borrowed with Cashfloat, your review counts!

💡 Innovation of the Year — judged by a panel of industry experts, with winners revealed on 6 August.

None of this would be possible without the trust and support of our incredible customers. Thank you from the whole Cashfloat team. 💙

🏆 Double Finalist Alert!

We are beyond excited to announce that Cashfloat has been shortlisted for TWO categories at the Smart Money People Consumer Credit Awards 2026!

🥇 Best Short-Term Loan Provider — voted by verified customer reviews. Voting closes 14 July, so if you've borrowed with Cashfloat, your review counts!

💡 Innovation of the Year — judged by a panel of Smart Money People industry experts, with winners revealed on 6 August.

None of this would be possible without the trust and support of our incredible customers. Thank you from the whole Cashfloat team. 💙

Western Circle Group celebrates milestone with over 500,000 customers accessing direct lending support.

A significant moment for responsible lending in the UK.

Read more: https://londonlovesbusiness.com/western-circle-group-celebrates-milestone-with-over-500000-customers-accessing-direct-lending-support/