Refresh PR

What a day we had at the Care Show yesterday!

Kelly and Evie had a fantastic time supporting our client alsico UK, bringing its innovative care uniforms and technology to life.

To demonstrate the comfort and flex technology built into alsico’s care uniforms, we brought something a little different to the stand – a ballet dancer! 🩰

The live demonstration was a great way to show visitors exactly how the technology works in practice and highlight that care uniforms don’t have to restrict movement or compromise on comfort. It was brilliant to see the reactions to Abbie’s performances!

It was a busy day of conversations, media meetings, demos and plenty of dancing. The kind of event activation we love.

Thanks to the alsico team for having us along 👏

Earlier this month, we delivered another industry event on behalf of Polypipe Building Products, bringing together leaders from across the construction supply chain to discuss the growing role of sustainability in decision-making and procurement. 🌎

Chaired by Matt Baird of Social Housing Round Table, discussions from the event explored everything from balancing sustainability with commercial realities to the increasing importance of carbon data, EPDs and evolving ESG expectations.

A huge thank you to everyone who joined us and shared their expertise. The conversations and diverse perspectives from the event highlighted both the progress being made and the opportunities for greater collaboration across the built environment.

What a week at InstallerSHOW 2026!


We have emerged from what felt like the busiest and most buzzing show yet - three jam-packed days of connection, conversations and a whole lot of fun!

Here’s a round-up of just some of our highlights...

🤝 Organising and attending Chartered Institute of Plumbing & Heating Engineering (CIPHE)’s networking event on Monday evening

🙌 Crowning this year’s Heating Installer Awards 2026 winners and celebrating the first ever winners of the Plumber Awards



🍻 Seeing our clients’ stands packed full of people - did you manage to enjoy a Powered Now pint or win on Polypipe Building Products’s addictive game?


📱 Supporting CIPHE with content creation during the fantastic World Plumbing Conference

💭 Watching our team speak on panels, sharing their top tips and advice on how installers can win more work

Thanks to everyone who visited the Installer Awards stand and to our team for their energy and enthusiasm - here’s to next year! 👀

Netwalk with us tomorrow at InstallerSHOW 2026! 🚶🔥

The heatwave means that we’re swapping our 5k run club for a steady stroll around the lake! We’d love for you to join us tomorrow at 7:30am for a chance to network, meet other attendees and get steps in before the show begins.

📍 Meet outside Resorts World
⏰ 7:30am

Sign up via the link in our bio or just join us on the day.

InstallerSHOW 2026 - we have arrived! 🎉

We’re ready for three days of championing our clients, celebrating the Heating Installer Awards 2026 and The Plumber Awards 2026 and meeting new faces.

Come and see us at stand 5G90 👋

Halfway to the InstallerSHOW!

We are exhibiting Heating Installer Awards 2026 and The Plumber Awards 2026 STAND 5G90

This evening, first things first Chartered Institute of Plumbing & Heating Engineering (CIPHE) members event!

Wednesday National winners will be announced live on InstallerPLAZA stage at 1pm!

Who is coming?

There’s only one week to go until the doors open for InstallerSHOW 2026 and we are well and truly warming up! 👀

Don’t forget that there’s still time for you to join us at our Refresh Run Club for a relaxed 5k route around the Pendigo Lake at the NEC.

🗓️ Weds 24 June
⏰Meet at 7:30am
📍Pendigo Lake - Birmingham NEC
🏃‍♀️‍➡️ A great way to connect with show attendees and exhibtors before the doors open

Sign up via the link in our bio.

They say breakfast is the most important meal of the day... and luckily, Nikki’s morning was fuelled by coffee, pastries and plenty of marketing wisdom at The BIG Breakfast hosted by .partnership ☕️🥐✨

It was fantastic to hear brilliant insights from Dr .khanuk, Paul Hadfield and Jess Ingham on all things trust, strategy and brand building.

Our favourite takeaway?
💭 “The digital world has changed trust. In this world, trust becomes the most powerful organic lever we can control.”

A great morning of coffee, conversations and plenty of ideas to take back to the office. Thanks for having us, The BIG Partnership! 🙌

It’s always rewarding to work on campaigns where collaboration feels seamless from start to finish 🤝


Working in partnership with the team at to launch Aluprof Living has been the perfect example of true collaboration - bringing together strategy, creativity and industry insight to help shape a premium consumer brand within the home and garden sector.

We’re incredibly proud of what’s been achieved together so far and grateful to have received such kind feedback!

A huge thank you to the team at Aluprof for their trust, collaboration and partnership. We’re looking forward to continue working with the team and seeing what’s next for Aluprof Living.

Launching a new consumer brand into a competitive market requires more than just visibility - it requires trust, differentiation and a clear understanding of your audience.

Last summer, we partnered with Aluprof to launch its first-ever UK consumer brand: Aluprof Living.

Starting with in-depth homeowner research, we developed a strategy focused on building trust and developing the brand’s premium positioning before bringing it to life through a new consumer website, targeted paid advertising and digital PR activity.

👉 Swipe to discover how the campaign has successfully established Aluprof Living as a credible new entrant in the UK market while generating measurable demand for installers nationwide.