Less Wasted Living

The first 24 hours in Helsinki will forever be some of my favorite memories.

-Navigating the city and metro together
-Figuring out how to layer up to leave, but not too prematurely that you’re sweating
-Teamwork getting Letty strapped in
-Amazing sights
-A Dark moody bar we stumbled upon
-A food hall with yummy bubbles, salmon soup, and bear meat(??😅)
-Experiencing early darkness
-Dinner at a Michelin-recognized restaurant (by accident)

I fell in love with Helsinki from the start🫶

Available for adoption! Guaranteed to brighten your days and make mornings more fun 🥲🐱🩷

nights on the water ✨

If I could tell you to focus on ONE thing to ensure your success on social media, it wouldn't be growth hacks or breaking down the algorithm. It's not about trends
or engagement.

Nope. I would tell you to take care of your self-belief. If it's weak, strengthen it. If it's strong, nourish it.

Nothing will get in your way, and I repeat, NOTHING will get in your way like a lack of self-belief.

I am speaking from experience.

Self-belief leads others to believe in you too. It helps you stay consistent. It drives you to take risks to achieve your dreams. It is the backbone of a successful career and business.

Save this post as a reminder that your belief in yourself is worth its weight in gold! And don't forget how badass you are!

You are allowed to pivot.

You are allowed to change your mind.

You are allowed to say no.

You are allowed to try.

You are allowed to take time off.

You did not start your business to buckle under the pressure of "shoulds".

If it doesn't work for you, don't do it.

Life is too damn short.

Who's with me?✋

It's hard to start something new, especially when you have no idea how it will go.

When you're beginning on TikTok, overwhelm can easily kick in and leave you in paralysis by analysis.

Let me simplify it for you: Just start.

Start with these 3 focuses:
1) Value-based
2) Authority building
3) You/your team and culture

Still stuck?
-Post a trend
-Post an unpopular opinion
-Post a BTS
-Do a 3 part series on something you feel like an expert on.

Post as often as you can while no one is watching.

This is a GOLDEN opportunity to work through the awkwardness and find what works for you.

If you want 1:1 support, give your girl a shout! Schedule a call, and together we will create a strategy and plan that has you feeling lit up and inspired to start on TikTok! You'll also receive action items and an option for additional mentoring for the following weeks.

TikTok needs your magic👀✨

If your mind starts spinning with questions when you think about Tiktok, you are not alone!

It's A LOT to learn a new app, create additional content, AND run your business.

However, I have yet to have anyone regret starting on TT though, and it truly doesn't take much time if you have a strategy in place.🙌

I'm looking for 5 biz owners to give a super discount to on my 1:1 consult calls.👀

For the last couple of months, I've been heavily promoting Content Crew so I want to shake s**t up and start booking
consult calls again, helping biz owners and brands break into Tiktok WITHOUT the stress and overwhelm.

So, instead of $200 for a consultation, the first 4 to book following this post will get a 60 min consult call, strategy, AND action plan for $75.

The amount of time this will save you is priceless! Kick off your Tiktok presence with confidence, a plan, and an optimized account.

To claim, DM with the word "PROMO" and a special checkout link will be sent to you.

Ready, set, gooooo😎

👀 Notice that my focus wasn't on creating content.🙊

It's hard to know where to put your attention in the beginning, especially with all the noise on social media.

You have everyone and their mom trying to sell you something, dangling their "secret hack" to success in your face.

Save yourself the stress and follow organic growth and strategy to grow your biz!📈

Spend your time creating content to improve.✨

And choose your mentors wisely! Don't hire someone solely because they use "grow to 10k followers" or "make 6-figures" in their marketing.

What's been your most significant learning in marketing your business so far?

💦Wash away any misconceptions about TikTok because I'm about to blow your mind...

👉My clients went from 0 to 5k followers in 2 months!

HOW?!

❌ NO, they aren’t Gen Z.
❌ NO, they didn't have to dance (unless they wanted to😎)
✅ YES, they had FUN with it while growing and showing their expertise.
✅ YES, they utilized a strategy and content pillars

If you’re afraid of the unknown, that’s ok, but don’t avoid it. Your biz deserves every opportunity to succeed that you can give it.

👉 So, now what's stopping you?

You don’t want to be left behind and miss the opportunity for (still early) organic growth. 📈

Want help? Stay tuned for a special announcement next week.👀

In a funk? 🙃

Let's be kinder to ourselves and not force our way through it.

You can take a break. Turn your phone off. Step away from social media. 📴

Energy is more valuable than frequency.

What's your favorite way to show yourself some love and relax or reset?😎