Koolmetrix

𝐎𝐩𝐞𝐧𝐀𝐈 𝐀𝐝𝐬: 𝐚𝐥𝐫𝐞𝐚𝐝𝐲 𝐥𝐢𝐯𝐞 𝐟𝐨𝐫 𝐨𝐮𝐫 𝐔𝐒 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬

New channel, new logic: ads inside the conversation, matched on context rather than keywords. We are building real data on it now. By the time it reaches more markets, we will already have the experience to bring along.

Merry Christmas and a data-driven New Year - because even Santa needs the right data to deliver the perfect gifts.

We helped the No1 leading online insurance platform to revolutionize their ad creation process. See how Insurancemarket automated creatives with dynamic ads and maximize performance while staying 100% on-brand.
🔗 Learn more to the following article: https://www.koolmetrix.gr/case-studies/insurance-markets-shift-to-dynamic-campaigns-reinventing-ad-creation/

By combining Koolmetrix’s expertise and in-house technologies, including Shoply’s solutions, Joy Fashion House efficiently managed new product arrivals and maximized results.
✨ The Outcome?
✅ +77% Purchase Conversion Value with stable ROAS
✅ +76% Purchase Conversions
🔗 Learn more about the strategy behind these outstanding results: https://www.koolmetrix.gr/case-studies/joy-fashion-house-increases-conversion-value-by-77-on-performance-max-campaigns/

As we close the books on 2024, here’s to a data-driven, metric-smashing 2025! 🚀
At Koolmetrix, we believe every moment and every metric matters. Thank you for sharing 2024 with us – let’s unwrap even bigger successes together in the new year! 🎁
Wishing you all joy, health, and results that truly count!

apothema.gr, a leading online electronics store, achieved remarkable results this summer by tapping into Koolmetrix’s extensive e-commerce expertise and proprietary technologies.

🚀 ROAS increased by 𝟒𝟔% compared to the previous period.
📈 Overall conversion value increased by 𝟑𝟓%, and total conversions grew by 𝟐𝟑%!
💰 Advertising costs were reduced by 𝟕%, enhancing overall profitability.

Powered by Koolmetrix’s in-house technologies, including Shoply’s optimization tools like Smart Segmentation and Feed Optimization, Apothema achieved significant performance gains through cutting-edge strategies.

👉 Read More: https://www.koolmetrix.gr/case-studies/apothema-increases-revenue-by-35-from-shopping-ads/

📣 The Dynamic Product Ads+ service is now available for TikTok and Pinterest!

Boost your product visibility and engagement with visually stunning, ad-ready content tailored perfectly to your brand identity. DPA+ transforms raw data into captivating visuals, increasing click-through rates and driving conversions across TikTok and Pinterest.

Drive more conversions with DPA+.

Greek consumers are digital natives—78% research products online before buying. With intense competition and a shrinking decision-making window, most purchases are completed within a week or even the same day*.

This demands peak optimization for your e-commerce campaigns. Every click and impression must deliver maximum value to capture high-intent shoppers.

Koolmetrix, specializes in e-commerce optimization tools to help you succeed. Our cutting-edge solutions like Smart Segmentation and Dynamic Product Ads+ ensure you reach consumers with the right products at the right time.



*Source: Google, CSS Summit 2024

BeautyCorner.gr, Greece's go-to online destination for branded beauty products, has partnered with Koolmetrix! Through data analysis and innovative technologies, Koolmetrix will craft a performance strategy to boost BeautyCorner.gr's online presence and sales. Get ready to see BeautyCorner.gr shine even brighter! ✨

Newsflash! 📢 Parabita, a leading women's clothing company, to drive their success to the next level, is partnering with Koolmetrix!

This collaboration aims to supercharge Parabita's online presence and growth through a powerful performance marketing strategy, fueled by Koolmetrix's cutting-edge tech and expertise.

Stay tuned for more!