MRIDA

Four days at Bharatiya Vyapar Mahotsav gave us something we didn't expect: a front-row seat to India's business landscape.

Brands from every sector imaginable. Startups with fresh ideas. Heritage businesses with stories. Government officials actively supporting entrepreneurs. Real conversations. Actual business networking. That's what was happening.

And there we were, sharing our story. The handloom story. The artisanal pride of our nation. Reminding everyone that some things - craft, heritage, quality shouldn't be rushed.

What stayed with us? Seeing an ecosystem that actually values building thoughtfully. Where tradition and innovation aren't enemies. Where entrepreneurs are supported, not just critiqued.

Grateful to the organisers for this platform. To every entrepreneur we spoke with. To everyone who stopped by, connected with our collections, and understood why we do what we do.

Thank you. 🤍

Some blooms bring colour to the places they find. We chose to preserve it.

Bougainvillea Wall is hand-painted on Mangalgiri Silk by Cotton, where delicate bougainvillea clusters unfold across a deep indigo drape inspired by flowers spilling over old garden walls after the rain.

Every brushstroke captures the colour, movement, and effortless beauty of a bloom that grows freely.

Light on the body. Rich in craft.

From My Garden – The Bloom Edit.

P.S - This one is sold out.

Like spotting bougainvillea spilling over an old garden wall after the rain.

Clusters of colour against deep indigo.
Bright, unrestrained, and quietly beautiful. 🌸

Some flowers don't need to be arranged.
They simply grow where they are, making everything around them feel alive.

A new bloom has arrived.

Shop the collection now.
Link in the bio.

Thank you, Kanak Khandelwal, wife of Shri Praveen Khandelwal, for taking the time to share such a thoughtful note about Mrida and your experience with our saree. ✨

It was wonderful to hear your reflections and see the saree through your eyes. Moments like these make the process of creating and sharing our work truly special.

We’re deeply grateful that you chose to share your experience with us and even more grateful to have you as part of the Mrida journey.

Here’s to many more stories, conversations and beautiful sarees along the way. 🤍

Fresh from the garden: Morning Bloom Handpainted Saree 🌿

Fresh and delicate, like the first blooms that appear in a garden after the rain.

Fabric: Handwoven Mangalgiri Pattu by Cotton - lightweight, breathable, and finished with a soft natural sheen.

Craft: Artisan hand-painted floral blooms, inspired by the quiet beauty of a garden waking up with the morning light.

Details: Set against a soft mint-green drape, delicate pink blooms unfold across the saree, bringing together freshness, colour, and artistry in every brushstroke.

[Morning Bloom Saree, Mrida, Handpainted Saree, From My Garden, The Bloom Edit, Floral Saree, Indian Handloom, Wearable Art, Monsoon Collection, Slow Fashion India, Artisan Craft, Morning Bloom Saree]

Being at Bharatiya Vyapar Mahotsav 2026 with 24 other women-owned brands was overwhelming in the best way. Meeting people who share the same love for handicraft, who champion artisans, who refuse to let heritage fade. That energy was surreal.

The Naari Vandan Initiative was more than just an exhibition, it was a celebration for entrepreneurs who enjoy their craft as much as they enjoy being a woman. Naari Vandan left a reverberation of realisation that handmade matters, Indian culture matters, and the hands behind every piece? They matter most.

Thank you to everyone who stopped by, who listened to our story, who joined our journey in understanding why we do what we do.✨

Like stepping into a garden just after sunrise.

Soft blooms touched by morning light.
Fresh greens still carrying traces of the night's rain. 🌿

Some flowers don't ask for attention.
They simply make everything around them feel lighter.

A new bloom has arrived.

Shop the collection now.
Link in the bio.