DS Group

At DS Group, we believe strong organizations are built by strong leaders who inspire growth, nurture talent, and create workplaces where individuals can thrive.

This recognition at the BW People Iconic HR Leaders Under 50 Awards 2026, reflects the impact of purposeful leadership and an unwavering commitment to fostering a culture of excellence, collaboration, and continuous development.

Congratulations to Rohit Mansukhani on this well-deserved achievement. We wish him continued success in shaping meaningful people practices and driving organisational growth.

Some initiatives leave a lasting impact long after they end.

The campaign may have concluded, but its journey continues in a meaningful way.

The jade plants that transformed billboards in Mumbai and Kolkata into living, breathing green spaces have now found new homes at SOS Children’s Village, Kolkata, and Snehasadan Orphanage, Mumbai, where they will continue to grow and bring more green to community spaces.

Because real impact doesn’t end with a campaign. It lives on, grows on, and helps create a greener tomorrow.

At DS Group, we believe innovation is most meaningful when it enhances everyday experiences. Through the Catch Herbs & Flakes Sprinklers, we’ve reimagined how consumers bring authentic herbs and seasonings into their kitchens - making flavour more accessible, convenient, and versatile.

This National Herbs & Spices Day, we celebrate the ingredients that transform meals and the innovations that help them do even more.

At DS Group, sustainability is not defined by a single day on the calendar. It is shaped by the choices we make, the awareness we build, and the actions we take together.

This World Environment Day, employees came together to plant saplings and deepen their understanding of sustainability through an interactive quiz.

The day served as a reminder that lasting impact is created when awareness inspires action, and when individual efforts come together to drive collective change.

As businesses grow, so does their responsibility towards the resources they consume and the impact they create.

For us, sustainability is not about a single initiative or a once-a-year conversation. It is about continuously rethinking everyday decisions that can collectively make a meaningful difference over time.

Packaging is one such area.

From material choices and recyclability to circularity and resource efficiency, every packaging decision presents an opportunity to reduce environmental impact while creating long-term value.

This World Environment Day, we reaffirm our commitment to building packaging solutions that are not only effective for business, but also more responsible for the planet.

Because meaningful progress is rarely driven by one big action. It is built through consistent choices, made with intent, every day.

This World Environment Day, we reflect on our innovative plantation initiative, created to drive meaningful awareness around sustainability.

What began as a Living Billboard built with real jade plants in Delhi and went on to extend its roots in Mumbai and Kolkata, transforming traditional outdoor spaces into living symbols of environmental responsibility.

Demonstrating that in a progressive industrial world where green spaces continue to shrink, we can take responsibility to add a little green to the environment and create a positive message.

At DS Group, this belief continues to guide our approach to environmental stewardship. Through sustained efforts and meaningful action, we remain committed to building a greener future.

At DS Group, we have always believed that strong brands are built on craftsmanship, quality, and enduring consumer trust.

We are excited to partner with Ben’s Cookies to bring its artisanal, quality-focused approach to the Indian market through a bakery-first retail format that prioritises in-store freshness and authentic indulgence.

Founded in 1983 at Oxford’s Covered Market, Ben’s Cookies is globally loved for its signature chunky, gooey cookies — handcrafted with a commitment to freshness and authenticity.

As part of this partnership, we aim to open 8–10 stores across India, beginning with Delhi and Mumbai.

The announcement has already generated significant buzz, attracting attention across leading print publications and digital platforms.

As consumer preferences continue to evolve towards premium, experiential, and globally inspired food offerings, this collaboration marks another step in DS Group’s journey of bringing thoughtfully curated, world-class experiences to Indian consumers.