SafeSize
At SafeSize, we are developing disruptive 3D-technologies to revolutionize the way consumers shoppin
At SafeSize we revolutionize the way people buy shoes anytime, anywhere. With our proprietary 3D foot scanning, 3D shoe analysis, and machine learning technologies, we offer personalized shoe and insole recommendations in-store and online. With more than 2,000 retail customers around the world, we are the market leader in the fast-growing Personalized Fit market, helping more than 20 million consumers, in 70 countries, find perfect fitting shoes.
01/10/2026
๐ Hi, Iโm Eli. How can I help you today?
Imagine walking into a footwear store, stepping onto a 3D foot scanner and having a conversation with an AI sales assistant that understands your feet. One that can guide you through your foot scan, understand what youโre looking for and help you discover the right shoe, in the right size, for your feet โ through a simple, personalized conversation.
No waiting for a sales assistant to become available.
No searching through endless options.
Just personalized guidance, in seconds.
๐ค Meet Eli โ the AI agent at the heart of SafeSizeโs Digital Sales Assistant.
Eli isnโt here to replace the sales assistant. Eli is an always-on digital sales assistant, helping customers make more informed shoe choices while giving store teams more time to focus on what humans do best: connect, advise and sell.
๐ More customers served. Less time per sale.
In our latest thought piece, Dr. Nasos Bamis, Chief Technology & Product Officer at SafeSize, explores how AI and self-service technology can reshape the footwear shopping experience and give footwear retailers valuable selling time back.
๐ Read the full article:
Digital Sales Assistant. More customers served. Less time per sale. โ Safesize In footwear retail, every customer needs time. Sales assistants must understand what a customer is looking for, understand the customerโs feet, identify suitable shoes, check sizes and arrange for pairs to be brought out. When several shoppers arrive together, that attention becomes a scarce resou...
28/09/2026
๐น๐ผ HOKA unveils a new store in Taiwan! ๐
The newly opened HOKA store at Shin Kong Mitsukoshi Taipei Nanxi is now open โ with SafeSize technology part of the in-store experience.
Runners can step onto our AI-powered and receive personalized HOKA shoe model and size recommendations in just a few seconds.
๐ Shin Kong Mitsukoshi Taipei Nanxi โ 3F
A fresh space, built around a more personalized running experience.
๐ท HOKA Taiwan
24/09/2026
๐ป๐ณ Perfect fit has a new address in Vietnam. ๐
HOKA has opened its new store at Lotte Mall West Lake โ with SafeSize technology part of the in-store shopping experience.
From road and trail running to lifestyle, shoppers can explore the latest HOKA collections and use our AI-powered to discover the shoe model and size that fits them best.
๐ Lotte Mall West Lake Hanoi, 2nd Floor
New store. New city. Same goal: helping every shopper find their perfect fit.
๐ท HOKA Vietnam
๐ Hello from Mexico. New store opening: RUN24 Arboleda! ๐โจ
RUN24, one of Mexicoโs leading specialized retailers for running shoes, apparel and gear, is all about helping runners find the right products for their needs โ and the right fit is an important part of that journey.
With our AI-powered , runners can get precise 3D foot measurements and personalized shoe model & size recommendations in just a few seconds. ๐โโ๏ธ๐โโ๏ธ
Take a look inside the new Arboleda store and see the experience in action!
๐ Congratulations to the RUN24 team on another fantastic store.
๐น RUN24
21/09/2026
โจ Unlock the future of omnichannel footwear retail ๐
Todayโs consumers expect a seamless, personalized shopping journey - whether theyโre shopping in-store or online.
At SafeSize, we help leading footwear retailers and brands across 70+ countries connect the physical and digital shopping experience through AI-powered fit technology. ๐
Our combines precise foot and shoe data with personal preferences and available inventory to deliver personalized shoe model and size recommendations in seconds.
The result?
๐ Better-fitting shoes
๐ Higher conversion
๐ Fewer returns
๐ Happier, more confident customers
Ready to unlock the potential of your omnichannel strategy?
Book a demo today: https://hubs.la/Q04xXpph0
18/09/2026
๐ฌ๐ง John Lewis, one of Britainโs most iconic retailers, is reimagining the future of sports retail โ and we couldnโt be prouder to be part of it!
The new Sports & Wellness experience brings together sports, technology and expert services to help customers make more informed choices.
At the iconic Oxford Street flagship, customers can experience free 3D foot scanning and gait analysis, powered by SafeSize, receiving personalized shoe model and size recommendations in just a few seconds. ๐
And it goes beyond Oxford Street, with SafeSize technology now supporting John Lewis customers across other stores in the UK.
๐ Congratulations to the John Lewis team on creating such an exciting new destination for sports and wellness โ and thank you for the fantastic collaboration!
๐ท John Lewis, Retail Week
11/09/2026
๐ New store opening: HOKA has officially landed at Pavilion Kuala Lumpur, Malaysia! Located in the heart of the city, the new store brings HOKAโs latest performance innovations to Malaysiaโs growing community of runners - with SafeSize technology as part of the in-store journey.
๐ Our AI-powered helps shoppers find their perfect-fitting HOKA shoes in just a few seconds, using precise 3D foot measurements and personalized shoe recommendations.
๐ Congratulations to the HOKA Malaysia team on this fantastic new opening!
๐ทHOKA Malaysia
09/09/2026
๐ฐ๐ท New store opening: Saucony Korea! ๐โจ
Weโre excited to expand our collaboration with Saucony Korea, with SafeSize technology now live at the brandโs newly opened store in Seoul, at I-Park Mall Yongsan.
From performance running to lifestyle, shoppers can explore Sauconyโs latest collections while using our AI-powered to find their perfect-fitting Saucony shoes in just a few seconds.
๐ Congratulations to the Saucony Korea team on another fantastic opening and an exciting milestone for the brand!
๐Seoul, I-Park Mall Yongsan, Fashion Park 5F
๐ท Saucony Korea
07/09/2026
๐ง๐ญ Hello from Bahrain! ๐
Another exciting milestone in our continued international collaboration with HOKA, as the brand opens its first store in Bahrain, at Bahrain City Centre.
As part of the in-store journey, SafeSize AI-powered helps shoppers discover their perfect-fitting HOKA shoes through precise 3D foot measurements and personalized footwear recommendations. ๐โจ
The opening marks HOKAโs 6th store across the GCC under Apparel Group, bringing its distinctive retail concept and passion for human movement to a new community in Bahrain.
๐ Congratulations to the HOKA and Apparel Group teams on another fantastic milestone in the region!
๐ท HOKA, B.
04/09/2026
๐ The right shoe starts with the right fit.
With SafeSizeโs AI-powered , footwear retailers can turn every store visit into a smarter, more personalized shopping experience.
In just a few seconds, shoppers get precise 3D foot measurements and personalized shoe model and size recommendations โ helping them find the shoes that fit them best.
For retailers, that means:
๐ฃ More confident purchase decisions
๐ Higher conversion and customer satisfaction
๐ Fewer size- and fit-related returns
๐ค Personalized recommendations powered by AI
โจ A smarter, more engaging in-store experience
From running and outdoor to kids, lifestyle and fashion footwear, SafeSize helps retailers take the guesswork out of finding the right fit.
๐ก Curious how it works? Book your demo today and see the difference SafeSize can make for your store: https://hubs.la/Q04wvw0x0
๐ท Supersports
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