First Hotels

🍂 Just in Time for Autumn Break!

Still haven’t booked? You’re just in time. Enjoy up to 30% off stays from 22 October to 3 November at participating First Hotels across Sweden, Norway and Denmark. 🇸🇪🇳🇴🇩🇰

And there’s more! 🤍 First Members get an additional discount on top of the campaign offer.

Pack your bags, pick your destination and make this autumn break one to remember. ✨

Book now: https://www.firsthotels.com/offers/just-in-time-for-autumn-break-up-to-30-off

✨ A little Stockholm escape with a touch of history. 🤍

Tucked away in a quiet corner of Bromma, Brommavik Hotel | First Partner Collection combines the charm of a listed turn of the century property with all the comforts of a modern hotel.

Think Gustavian style, hand carved wooden furniture, beautifully decorated rooms and very comfortable beds. And when you're ready to explore, central Stockholm is just eight minutes away by public transport.

Close enough to the city, far enough to enjoy a little peace and quiet. Sounds like a pretty good combination to us. ✨

Book now: https://www.firsthotels.com/

🛏️ Let’s be honest, the bed is the main event. 🤍

You can have the perfect destination, a packed itinerary and plenty of places to explore. But after a long day, nothing beats getting back to a really good hotel bed.

The kind you sink into and suddenly decide you’re definitely not setting an alarm tomorrow. 😴✨

Because sometimes, the best part of travelling is doing absolutely nothing.

🇩🇰 A Cozy Danish Autumn

There’s something special about autumn in Denmark. 🍂 Crisp air, colourful streets and that unmistakable Danish feeling of hygge make it the perfect time for a little getaway.

Explore the historic charm of Odense, enjoy the lively atmosphere of Aalborg, or head towards the coast to discover Grenaa, Frederikshavn, Hirtshals or Helsingør. Take a stroll, discover local favourites, enjoy seasonal dining or simply slow down and enjoy the changing season.

After a day of exploring, return to a cosy hotel and make yourself comfortable. Because autumn is all about taking things a little slower. 🤍

Whether you're planning a city break, a coastal escape or a relaxing weekend away, Denmark is ready to welcome you this autumn.

Book your autumn getaway: https://www.firsthotels.com/

🎨 An beautiful art hotel hidden in central Norway. 🤍

There’s a certain mystique to Hotel Breiseth. From its cosy rooms to hallways filled with beautiful art, every corner has a story to tell.

For more than a century, the hotel has welcomed painters, artists and creative souls, making art a natural part of its character and atmosphere. It’s a place where you don’t just stay, you get to experience a little piece of its history.

Come for the art, stay for the atmosphere and discover a hotel unlike any other.

Feel the atmosphere and book your stay: https://www.firsthotels.com/

🍂 Ready for your next autumn getaway? 🤍

Whether you're looking for a spontaneous city break, a cosy autumn escape or simply a well deserved break from everyday life, our new campaign has you covered.

Enjoy up to 25% off stays from Thursday to Tuesday at participating First Hotels across Sweden, Norway and Denmark 🇸🇪🇳🇴🇩🇰

Don’t wait too long! Book your autumn getaway and give yourself something to look forward to. Find your perfect stay and enjoy an exclusive discount.

Book now: https://www.firsthotels.com/offers/weekends-come-first

🚆 Travelling by train? Your SJ Prio membership comes with a few extra perks at First Hotels. 🤍

Earn 300 SJ Prio points per night, on top of your FirstCoins, and enjoy benefits like room upgrades for eligible members.

So whether you're travelling for business, a weekend away or simply heading somewhere new, your next hotel stay can take you a little further.

Read more: https://www.firsthotels.se/se/first-member/sj-prio

🍂 Norway in autumn is made for exploring. 🤍

From the lively streets of Oslo to the dramatic landscapes of Northern Norway, this is the season for crisp mountain air, colourful scenery and adventures you won't soon forget.

Explore the culture and city life of Oslo, take in the spectacular surroundings of Lillehammer, or head north to Tromsø for an Arctic experience surrounded by mountains, fjords and wide open landscapes.

And after a day outdoors? Head back to a comfortable stay, enjoy a good meal and settle into the cosy side of the season.

Whether you're looking for a city break, a nature escape or an unforgettable adventure, Norway is waiting to be discovered this autumn. ✨

Book now: https://www.firsthotels.com/

🍂 Sweden in autumn just hits differently. 🤍

Crisp mornings, colourful landscapes and a slightly slower pace make this the perfect season to get away for a while. Explore the vibrant streets of Stockholm, Malmö and Lund, or head further north for scenic walks and nature experiences.

And after a day of exploring? Return to a cosy hotel stay, warm up in the sauna, enjoy seasonal flavours or simply put your feet up and relax.

Whether you're planning a city break, a weekend in nature or something a little longer, Sweden is ready to be discovered this autumn. ✨

Book now: https://www.firsthotels.com/