Father Rabbit

Visit us in-store:
Herne Bay | 232 Jervois Rd
Ōrākei Bay | 228 Ōrākei Rd, Remuera
Newmarket | 6A Kent St He;
irons his pillowcases
prefers the cold side of the pillow
suggests if you are going to do it, do it properly or not at all
is practical
prefers you finish what you started
likes his crème brulee unadulterated
tucks his sheets in with hospital corners
is happy to advise
prefers fresh and smelling of lavender
is meticulous in the laundry
is disciplined and discerning
is unfussy but not necessary plain
uses a top sheet

He could be similar to your father or grandfather? We appreciate his advice, but we only take from it what we need. He is everything we are not. His life is clockwork and perfection. Some people might call him neurotic. Father Rabbit selects, curates, and recommends to customers aspiring to do things just right, and right the first time. Father Rabbit gives his approval, his stamp on every-day product. He is not about choice. His home is open to view. The artists in residence have put their best work forward and Father Rabbit has selected his favourites. Take a leaf out of his recipe book, wander through his garden, and think about his product selections. You might just learn something.