Archery Direct
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New Zealand's archery pro shop, custom fittings, builds and personal advice at an affordable price. www.archerydirect.co.nz
At Archery Direct we stock compound bows, recurve bows, longbows, youth bows, crossbows and a full range of archery accessories, outdoor clothing, hunting aids, target equipment, and bowfishing equipment. We stock DVD’s, books, knives, arrow making components and accessories. We have world renowned equipment and experienced staff. We have a full Archery pro-shop with indoor lanes and utilities in Hamilton, New Zealand. Our leading national and international brands include – Elite, PSE, Strother, G5, Muzzy, AMS, Cartel, Hoyt, Tightspot, Cajun, NAP, Martin, Magnus, Gold Tip, Easton, Bohning, Nockturnal, Ge**er, Spy Point, Slick Tricks, Delta, Reinhart, Lamellar, Tru Ball, Axcel, TruGlo, Cobra, Gateway Feathers, RoseCtiy, Archery Xtreme, PDP and so much more. The product knowledge and practical experience of the staff is a key strength of Archery Direct. Our staff not only use the gear they sell, they have won awards and speak from experience. We regularly refer to the "expert" within the store to answer online questions. Our pro shop has a fully serviced workshop. Our staff specialise in providing excellence in service and knowledge for everyone from the beginner in archery to the experienced competition archer. Our staff also shoot bows and we use our experience, paired with our in store fine tuning experience to ensure equipment is fitted, tuned and timed to give you the best results. With over 200 bows on display in our store, your never short for choice or selection. So if you are able to, pop in and have the opportunity to truly compare the bows in hand and make an informed choice. Archery Direct is a family run business. Often life leaves us busy and frantic, we lose track of what’s really important. Reducing the cost of archery means less time working hard to get the quality equipment you need for an enjoyable weekend and ultimately creating more time to do what’s important to you. Our Pro Shop located in Hamilton (NZ) provides to New Zealand and Australia and further abroad. So ultimatly you can enjoy the sport of archery at a reasonable cost. We aim to supply great entry / intermediate / professional level archery equipment. Quality product without the expensive price tag.
23/07/2026
Victory in store
13/07/2026
Up to 90% off! Out with the old in with the new, check out our clearnce line for a deal
- Archery Direct [...]Read More...
13/07/2026
Victory Archery now in store https://www.archerydirect.co.nz/product-category/arrows-accessories/arrows/victory-arrows/
Due to overwhelming demand, we are excited to announce our newest product for 2026...
The world’s first self-aiming smart arrow system! 🤖🏹
Simply nock your arrow, choose “bullseye mode” on your phone, and let the arrow do the rest. Perfect for those “almost” Robin Hood moments.
Features include:
• Auto-target lock
• Wind correction
• Bluetooth connectivity
• Voice control
• Guaranteed perfect shots every time*
*Okay... maybe not 😄
Happy April Fools from the team at Archery Direct! We promise our real gear is still the best way to hit the target.
19/03/2026
We will be stocking XFletch, but here is an opportunity to try them free. Open to both New Zealand and Australia. 🧐choices choices...
COMPETITION IS RUN BY XFletch : Note the competition is on the XFletch page.
www.xtremefletch.co.nz
X-FLETCH Shop online Enjoy complimentary shipping on residential orders over $60. Crafted with the best materials for superior quality. Confidence in your purchase with our 30-day return policy.
We've heard a lot of stories but this one...
Open until 5pm today.
24/10/2025
🎯 Why Archery is Amazing for Kids!
Archery isn’t just fun—it helps children develop skills that last a lifetime:
✅ Focus & Patience – Learn to concentrate and stay calm under pressure.
✅ Confidence – Every bullseye builds self-esteem.
✅ Physical Fitness – Improves posture, coordination, and strength.
✅ Goal Setting – Teaches discipline and achievement through practice.
https://www.archerydirect.co.nz/product-category/kids-archery/
We're open till 4pm today...
Happy Matariki, reflect, remember and reminisce.
03/07/2024
What colour cooler would suit you? We prepare for new stock so comment below what colour you wish for and we will try to fulfill your needs!
Get ready for summer with our Khione Coolers at a sharp price!
ONLY WHILE STOCKS LAST
KHIONE Cooler 65 Litre Features:
65 Litre capacity
Super durable rotomoulded design
1 x Section divider slot
Heavy-duty rope handles with plastic grips
Keeps ice cold for 80-120 hours (3-5 days)
Rapid drain plug
Non-slip rubber feet
UV resistant construction
Dual built in stainless steel bottle openers
Additional Accessories (Sold Separately)
Divider / Chopping board
Wire Basket
https://www.archerydirect.co.nz/?s=cooler&post_type=product
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Website
Address
431D Te Rapa Road, Te Rapa
Hamilton
WWW.ARCHERYDIRECT.CO.NZ