Prime Time

Prime Time

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A Monthly Publication for New Mexicans and anyone else who enjoys a community publication and needs guidance around New Mexico.

Prime Time Publishing is a locally and woman-owned business devoted to serving mature adults living in New Mexico with its award-winning monthly niche-lifestyle newspaper, annual Caregiver Resource Guide, online Caregiver Resources and 50+ Expo. The company is flexible and comprehensive in its approach to serving its readers and clients. Publishers and native New Mexicans Dana Benjamin and Ashley Conner of Marble Street Studio have been working with Prime Time Publishing since 2010 handling the art and marketing department. Ashley and Dana have recently taken over as publishers for the company along with their seasoned team of writers and sales executives and are looking forward to continuing to provide readers with informative and reliable publications. Prime Time, which is free and can be picked up at various businesses from Santa Fe to Los Lunas, is not just a monthly magazine but the core product among a year-round series of events and publications for ages 50 and better.

08/29/2026

Celebrate 30 Years of the Prime Time Monthly 50+ Expo—Now at the New Mexico Museum of Natural History & Science! Mark your calendar!

02/25/2026

It's Official!!! The 30th Anniversary of our 50+ Health Expo will be held at the newly renovated Museum of Natural History and Science! Come celebrate 30 years with us!

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Albuquerque, NM
87120

Opening Hours

Monday 9am - 5am
Tuesday 9am - 5am
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm