No1 Coaching

Chapter 10 is the hardest one in the book. 99¢ on Kindle until tonight. https://www.amazon.com/dp/B0HLY67NR2

It's live. Worth More Without You, 99¢ on Kindle through today. Tomorrow it's $19.99.
https://www.amazon.com/dp/B0HLY67NR2
If you're the founder who's still in every decision, this was written for you.

Tomorrow. Worth More Without You comes out on Kindle, 99 cents through release day, then $19.99. Pre-order tonight and it's delivered to your Kindle on release day: https://www.amazon.com/dp/B0HLY67NR2

Try this before Thursday: the 2-Week Vacation Test.
1) Block two weeks, or simulate it. Zero operational questions. Forward nothing.
2) Track what breaks: revenue, client, ops, financial, personnel.
3) Count the list. Each item is a risk a buyer will price.
4) Circle the three that would most reduce your involvement. Those are your first targets.

(Film Room, end of Ch. 2.) The book's out tomorrow. Pre-order 99¢ on Kindle: https://www.amazon.com/dp/B0HLY67NR2

I coached hundreds of founders out of this trap. Then I went home to a business that needed me for everything.

I had the framework. I had the diagnostic tools. I still resisted hiring for years. "I'm faster doing it myself." Real reason, and also a rationalization. My own business was worth less because it needed me.

That's Chapter 4 of Worth More Without You. Out Thursday, Oct 8. Pre-order on Kindle for 99¢ through release day: https://www.amazon.com/dp/B0HLY67NR2

If you vanished for two weeks, would your business notice?

Two weeks and the revenue softens. Sixty days and it starts to unravel.
That's founder-dependency. And it has a price.

Thursday my book that puts a number on it comes out: Worth More Without You. The Kindle pre-order is 99 cents through release day, Oct 8.

Pre-order: https://www.amazon.com/dp/B0HLY67NR2

My new book is up for pre-order.

If you're the founder who's still in every decision, whose team is capable but defers to you on everything that matters, who can feel the ceiling but can't name it, I wrote this for you.

Worth More Without You puts a price on founder-dependency, and shows you which piece to fix first.

Out Thursday, Oct 8. Pre-order the Kindle edition for 99¢ through release day:
https://www.amazon.com/dp/B0HLY67NR2

The bull case raised the spend. It didn't answer the $20 seat.
Part 2 of my AI bubble series: what a16z's State of Markets II changes, and what it does not.

https://no1coaching.com/post/bull-case-arrives-late-a16z-state-of-markets

If you run a $1M-$25M company and want your own seats, workflows and owner-dependency audited: no1coaching.com/revengineai

Tomorrow I release a book I've been thinking about for a long time.

It's called THE INTELLIGENCE CEILING.

And instead of asking the question almost everyone is asking about AI —

“What will it be able to do?”

—I went after the opposite question:

“What actually limits it?”

That took me into thermodynamics and energy, computational complexity, economics, regulation, geopolitics, consciousness, agency, and even the legitimate — and illegitimate — arguments around quantum computing.

But I imposed one rule on myself:

Don't pretend to know things we don't know.

So throughout the book I distinguish between established knowledge, reasonable speculation, and my own bets.

I'm neither interested in worshipping AI nor panicking about it.

I'm interested in being accurate.

Because I think that's becoming increasingly valuable in a world divided between people telling us AI will solve everything and people telling us it will destroy everything.

So tomorrow, for launch day only, I'm making the Kindle edition $0.99.

After Thursday, it increases to $9.99.

If you've followed my work, bought one of my previous books, worked with me, argued with me, learned something from me, or just want to help me get this idea in front of more people, tomorrow is the day I'd appreciate your support.

And more importantly: read it.

Then tell me where you think I'm wrong.

THE INTELLIGENCE CEILING
What Actually Limits AI — and the One Question That Decides How Far Machine Minds Can Go

👉 https://amzn.to/4qOo0XV

$0.99 Thursday only.