SmartTouch Interactive
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We deliver smart marketing, sales, and real estate solutions to clients around the world! Ask how!
We're passionate about lead generation and empowering you with smart CRM and marketing automation solutions to grow your business. Backed by more than 30 years of experience in developing lead generation programs for hundreds of clients, SmartTouch Interactive has set a new standard as a single-source provider of lead generation programs and an integrated CRM and marketing automation solution combined in one powerful platform, SmartTouch®. SmartTouch gives clients the streamlined power of an integrated sales and marketing automation solution and Lead Cultivation: a proven process we've developed to help clients generate, capture, score and nurture leads with "smart touches" — delivering more cost-effective, qualified leads and increasing sales. The team put their 30 plus years of combined product development and product marketing experience to work to develop SmartTouch, a second generation CRM and marketing automation solution. SmartTouch is the fifth Software-as-a-Service (SaaS) application for SmartTouch co-founder and president, Robert Cowes, who joined forces with CEO, Alan Daniel, an experienced entrepreneur and former client, to create a firm that helps companies grow their business through smart leads, smart touches and smart sales and marketing automation to get solid results. We have helped a growing roster of clients over the past five years, producing and managing over $20 million in lead generation budgets and producing over 400 e-mail campaigns that have resulted in 100,000 leads and more than $250 million in sales. Our proven methodologies and SmartTouch solutions have driven 12,000 e-mail driven transactions (leads or shopping cart) in just the last 8 months alone. We are passionate about what we do — and are equally passionate about passing that knowledge to others for success. We help firms that require a multi-touch sales cycle create demand for products and services, and grow their business.
09/23/2026
🏆 Finishing our 2026 STAR Award celebration with Veramendi!
We’re proud to celebrate Veramendi for earning the 2026 TAB Star Award for Best Website!
A great community website should do more than look good, it should help prospective homebuyers discover the community, explore homes and builders, understand the lifestyle, and take that next step toward calling it home.
The Veramendi website brings those pieces together through engaging design, thoughtful user experience, compelling content, and a digital strategy built around the homebuyer journey and A Whole New Braunfels Way of Life.
A huge thank you to the Veramendi team for their continued partnership, vision, and trust in SmartTouch to bring this website to life. We’re proud to see the work recognized on a statewide stage! 🏆👏
09/18/2026
🤘 Back on the Forty Acres and looking for the next generation of talent!
SmartTouch Founder and CEO Robert Cowes and COO Aaron Fichera attended the McCombs School of Business Career Expo at The University of Texas at Austin as we kick off our Fall Internship Program and connect with students exploring careers in marketing, technology, account services, creative, and beyond.
SmartTouch has a rich history of finding exceptional talent through our academic network and giving interns the opportunity to gain real-world agency experience, work alongside industry specialists, and grow into future leaders in their fields.
We’re excited to continue that tradition this fall and meet the next group of talented Longhorns ready to get started.
Hook ’em! 🤘
09/18/2026
🤘 Back on the Forty Acres and looking for the next generation of talent!
SmartTouch CEO Robert Cowes and COO Aaron Fichera attended the McCombs School of Business Career Expo at The University of Texas at Austin as we kick off our Fall Internship Program and connect with students exploring careers in marketing, technology, account services, creative, and beyond.
SmartTouch has a rich history of finding exceptional talent through our academic network and giving interns the opportunity to gain real-world agency experience, work alongside industry specialists, and grow into future leaders in their fields.
We’re excited to continue that tradition this fall and meet the next group of talented Longhorns ready to get started.
Hook ’em! 🤘
09/18/2026
The SmartTouch team had a great time at the HBA All Member Happy Hour 🎶
It was a fun time catching up with our industry friends and enjoying a little friendly competition with Name That Tune Bingo. We didn’t win but we knew all the tunes!
Thanks to the Home Builders Association of Greater Austin and Texas Red Entertainment for bringing the homebuilding community together for a great Thursday night!
09/11/2026
🏆 The Market Pulse adds another STAR Award winner!
We’re proud to celebrate The Market Pulse presented by SmartTouch for earning the 2026 Texas Association of Builders Star Award for Best Business Solution! 🎙️
Hosted by Aaron Fichera, The Market Pulse was created to bring together the people, ideas, and conversations shaping our amazing homebuilding and real estate industry.
A huge thank you to all our guests and industry partners who has joined us, shared their perspective, and helped make The Market Pulse what it is today.
We’ve got plenty more conversations ahead. 🎧🏠
09/01/2026
🏆 An Award-Winning Message!
We’re proud to celebrate Pomona Texas for earning the 2026 TAB Star Award for Best Email Message by a Developer! 🎉
Great email marketing is about more than landing in an inbox, it’s about delivering the right message, to the right audience, at the right time. Through strategic messaging, engaging creative, targeted audiences, and a clear path to action, this campaign helped turn attention into meaningful homebuyer engagement.
A huge thank you to the teams at Hillwood Communities for their continued partnership and trust in the SmartTouch. Another great example of what happens when strong strategy and creative ex*****on come together. 👏
08/26/2026
Austin is growing and redefining what successful development looks like and today’s Bisnow event brought together some great perspectives on where we go next. 🏙️
Our own Aaron Fichera had the opportunity to moderate “Turning Office into Community: The Shift to Mixed-Use Development and Integrated Live-Work-Play Environments”
The panel tackled the changing development environment across the Austin metro, including public-private partnerships, financing, evolving tenant expectations and the ingredients needed to create successful mixed-use communities. The conversation looked at established success stories like The Domain and Round Rock, while also exploring emerging opportunities in Taylor, San Marcos and the rapidly growing areas surrounding Austin-Bergstrom International Airport.
A big thank you to the panelists for sharing their expertise and perspective:
Shravan Parsi, Alex Ohrn, Chris Price, and Mark Hart
And thank you to Bisnow and Mayor Mayor Kirk Watson for bringing together Austin’s development and real estate community for a timely conversation about how we build the next generation of integrated communities to meet our areas growth!
08/24/2026
Austin’s next chapter is taking shape and it’s about more than just where we work. 🏙️
This Wednesday, August 26, SmartTouch COO Aaron Fichera will be moderating the Bisnow panel “Turning Office into Community: The Shift to Mixed-Use Development and Integrated Live-Work-Play Environments.”
The conversation will bring together Austin real estate leaders to explore how office campuses are evolving into activated mixed-use destinations, where capital is flowing, and how multifamily, retail, amenities and flexible workplaces are reshaping development across Central Texas.
📅 Wednesday, August 26
⏰ 8:00 AM CDT
📍 Austin, TX
We’re looking forward to a great discussion on the projects, strategies and trends shaping the future of Austin’s built environment.
08/21/2026
The SmartTouch team spent an incredible morning yesterday looking ahead at the HBA Mid-Year Housing Forecast! 📈🏡
The big takeaway? Texas and Austin continue to grow faster than the national average, fueled by population and job growth plus major investment in advanced manufacturing, robotics and data centers. 🤖🏗️
Great insights from Luis Torres of the Dallas Fed and Mark Fleming of First American on what these economic trends could mean for housing in the second half of 2026.
More jobs. More innovation. More Texans. And plenty to watch as Central Texas keeps growing. 👀
Thanks to Home Builders Association of Greater Austin for another great industry event!
08/18/2026
🏆 Another STAR Award!
We’re proud to celebrate Pomona Texas for earning the 2026 TAB Star Award for Best Digital Marketing Campaign by a Developer!
This award recognizes an integrated digital strategy designed to keep the Pomona community top of mind with today’s Houston homebuyers from targeted digital advertising and engaging creative to strategic messaging, audience targeting, and ongoing campaign optimization.
A huge thank you to Pomona and Hillwood Communities team for the continued partnership and trust in SmartTouch. We’re proud of what we’ve accomplished together over the years and even more excited about what’s ahead! 👏
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Address
8500 Shoal Creek Boulevard Building 4 Suite 100
Austin, TX
78757
Opening Hours
| Monday | 9am - 6pm |
| Tuesday | 9am - 6pm |
| Wednesday | 9am - 6pm |
| Thursday | 9am - 6pm |
| Friday | 9am - 6pm |