Lamar Advertising Company

In the latest episode of the Digital and Dirt podcast, Ian sits down with Erin Everhart, VP of Content & Events at MediaPost, who shares valuable lessons for marketers navigating today’s evolving landscape. Tune in to hear Erin and Ian discuss the importance of authentic relationships and creativity in building a successful career in media, marketing, and events.

Listen here or wherever you get your podcasts: https://lamar.com/en/about/podcasts?utm_source=facebook&utm_medium=socialmedia&utm_campaign=digitalanddirt

Juneteenth marks the day that slavery ended in the U.S., serving as a powerful celebration of freedom and resilience. As a company with deep roots in so many diverse communities across our country, we are proud and honored to join in commemorating this historic day.

This week on the Digital & Dirt podcast, Ian sits down with Todd Johnson of Viant to discuss the evolving media landscape, from AI and programmatic advertising to attention measurement and omnichannel strategy.

Tune in to hear their conversation on storytelling, consumer engagement, and what the future of media buying may look like in an increasingly automated world.

Listen now: https://www.lamar.com/about/podcasts/digital-and-dirt?utm_source=facebook&utm_medium=socialmedia&utm_campaign=digitalanddirt&utm_content=toddjohnson

Out of Home is once again on the agenda at this year’s Cannes Lions. Lamar’s Ian Dallimore will take the stage alongside panelists from PMG and Vistar for a roundtable examining the intersection of OOH, sports, and culture.

Big moments deserve a big stage.

After the Knicks' playoff win, fans filled the streets of New York City, creating an atmosphere that could be felt across the city. Pepsi's campaign came to life across Lamar's digital street furniture network, helping the brand celebrate alongside fans in some of Manhattan's busiest pedestrian destinations.

America’s 250th birthday is fast approaching! We’re joining the celebration by launching a nationwide Out of Home campaign to honor our country’s history while also marking Lamar’s role in connecting and serving our communities since 1902.

Keep your eyes out for the five distinct designs appearing on Lamar inventory across the country, each paying tribute to America in a unique and creative way. Read more about the campaign here: https://lamar.com/en/about/news/2026/articles/lamar-americas-250th-campaign?utm_source=facebook&utm_medium=socialmedia&utm_campaign=americas250

The world's biggest soccer tournament is underway! We're helping brands connect with fans and build excitement throughout one of the most anticipated sporting events of the year.

Our partnership with Ronald McDonald House is off and running, but it’s not limited to billboard campaigns. Recently, Lamar employees in our Harrisburg and York-Lancaster offices lent a helping hand bringing in new mattresses for Ronald McDonald House families.

The American Flag is an enduring symbol of hope, courage, and freedom. On Flag Day, Lamar is proud to celebrate the Stars and Stripes and all it represents in our communities across the country.

The Association of Migraine Disorders is once again launching its annual Shades for Migraine campaign to raise awareness for the more than 1 billion people worldwide living with migraine disease. In support of the initiative, we’re using our national billboard network to encourage people to show their support by wearing sunglasses on June 21 and sharing a photo on social media.