Into The Blue Creative Agency

Instagram just made carousels a lot more powerful 👀

With Multiple Captions, creators can now add unique captions to each slide in a carousel post.

More storytelling. More context. More opportunities to keep people swiping!

Game changer or unnecessary feature? Let us know 👇

We're ready 🫡⚽️
Who do you think will win the World Cup?? 👀

One of the biggest shifts we’re seeing in ecommerce? Major brands are taking TikTok Shop seriously. 🫡

Disney. Crocs. E.L.F. Cosmetics. Sally Beauty.
TikTok Shop is quickly evolving from a testing ground for emerging brands into a legitimate growth channel for established businesses.
And it’s not just about sales inside TikTok Shop.

Many brands are seeing a halo effect across their entire business—more Amazon sales, increased website traffic, higher branded search volume, and greater overall brand awareness as products gain traction on the platform.

Consumers may discover a product on TikTok Shop and purchase somewhere else, but discovery is often what starts the buying journey.

The question isn’t whether TikTok Shop is growing anymore. It’s how brands are going to take advantage of it.

Have you explored TikTok Shop for your brand yet? 👇

Explaining what we do to a 5-year-old. 😂 Which explanation made the most sense?

Sigh… *opens Canva* 🫠

Which one is the scariest?? 😱

Just another day in paradise 🥹

AI is a great tool for creativity, but the brands winning right now still sound human. 🤝