True Tickets

Today, we’re celebrating three years with Pacific Northwest Ballet and three years with The Phoenix Theatre Company! 🎉

We’re grateful to both organizations for choosing to trust True Tickets and proud to support their work connecting with the people who attend their performances.

Here’s to continued collaboration and many more milestones ahead!

We’re celebrating three partnership milestones! 🎉

Four years with the Roundhouse London, three years with State Theatre New Jersey and two years with The Kansas City Symphony.

We’re grateful to each of these outstanding arts organizations for choosing to trust True Tickets. Thank you for allowing us to be part of your journey!

Nearly 20 years ago, a community in California's San Joaquin Valley built a performing arts center designed to bring people together through live performance.

The Gallo Center for the Arts has been doing exactly that since 2007, presenting concerts, Broadway, comedy, family entertainment and community performances across two theaters in downtown Modesto. Now, as the Center develops its 2027-2031 strategic plan, the focus is on deepening the relationships that make that mission work.

We're partnering with the Gallo Center to help its team see beyond the original ticket buyer to the people who actually attend. Through our Tessitura integration, attendee information and ticket activity connect to audience records as tickets are sold, shared, reshared, resold and scanned, giving the Center a more complete picture of patron engagement across Modesto, Stanislaus County and the San Joaquin Valley.

"Bringing art and community together has always been at the heart of the Gallo Center's mission," said Al Poulus, Interim Chief Executive Officer. "True Tickets will help us provide an easy, secure experience for our patrons while giving us a clearer understanding of the people who experience our programming."

Welcome to True Tickets, Gallo Center for the Arts.

See the Press Release: https://hubs.la/Q04y7psR0

: The value of digital ticketing can extend well beyond a more convenient patron experience.

Greater visibility into ticket activity can help identify problematic broker behavior, reveal who is actually attending and turn that information into stronger audience data.

Thank you, Lia Chiarelli, for sharing your perspective!

Pacific Northwest Ballet

Only two days until the Ticketing Professionals Conference 2026½!

Ken Lesnik and Gary Halliday are looking forward to an afternoon of learning, networking and talking tickets with colleagues at The Place in London.

If you’re attending, connect with Ken and Gary to discuss how knowing more of the people who actually attend can create new opportunities for audience engagement and stronger patron relationships.

View the conference details: https://hubs.la/Q04xnr0g0

: Greater flexibility for patrons. Continued visibility for arts organizations.

The senior vice president of ticketing and guest services at Tennessee Performing Arts Center (TPAC) shares why both were important to the organization when selecting PatronSafe™ Ticket Resale.

Learn more about our partnership with TPAC: https://hubs.la/Q04x5m1t0

Thank you, Kimberly Darlington, for sharing your perspective! 🎟️

London, we’ll see you soon!

Ken Lesnik and Gary Halliday will represent True Tickets at the Ticketing Professionals Conference 2026½ on Sept. 16 at The Place.

They look forward to connecting with colleagues, talking tickets and exchanging ideas about how arts and entertainment organisations can better understand the people who actually attend.

If you’ll be there, be sure to say hello.
Visit the conference website for additional details: https://hubs.la/Q04xcx4W0

What’s next for digital ticket delivery, audience engagement and the patron experience?

The True Tickets bimonthly newsletter brings together industry insights, company and product news, webinars and practical ideas for arts and culture organizations.

📩 Stay informed and get the latest from True Tickets delivered to your inbox: https://hubs.la/Q04x5lKL0

True Tickets is turning 9! 🎉

Over the past nine years, we’ve had the privilege of working alongside remarkable arts and cultural organizations to improve the digital ticketing experience and help them build stronger connections with their audiences.

We’re grateful to our clients, partners, team members and everyone who has helped shape our journey, including our co-founders, Steven Dobesh (left) and Matt Zarracina (right).

We couldn’t have reached this milestone without you. Happy anniversary to True Tickets!