Nowspeed Marketing

The buying journey just changed — forever.

In the latest episode of Marketing In The Now, host David Reske welcomes back Mike Ensing, CEO of Revere, to unpack the "AI brand control crisis" reshaping how brands are discovered, evaluated, and chosen.

Buyers aren't starting with Google. They're not ending with your website. AI is now driving "clickless search" — and agents that execute purchases autonomously are already on the horizon.

Mike breaks down his six pillars of AI brand transformation and why no press release will fool an LLM that knows your product falls short.

Full episode here 👉 https://f.mtr.cool/ccldafkmot

What if your marketing team ran like an engineering team?

In this clip from Marketing In The Now, Maria Scheifler, Fractional CMO of MKT Velocity, breaks down the sprint framework — and why 2-week cycles, refined goals, and committed capacity are the secret to shipping meaningful marketing work without the chaos.

If your team is busy but not delivering, this one's for you.

Listen to the full episode 👉 https://f.mtr.cool/zaluvmzjlt

"AI is a team sport."

Most companies have handed their teams an AI tool and said "figure it out" — and that's exactly why they're not seeing results.

In this clip from Marketing In The Now, host David Reske asks fractional CMO Pam Boiros a simple but powerful question: What does it really mean that the heart of AI transformation is people?

Her answer reframes everything. Unlike every other marketing technology before it — automation platforms, ABM tools, HubSpot certifications — AI isn't an individual skill you go off and master. It's a workflow transformation that requires everyone, from the senior leader to the most junior coordinator, to reimagine how work gets done.

And because people are scared — about job security, about being left behind — leaders can't treat this as a technology rollout. They have to treat it as a people transformation.

Catch the full conversation here 👉 https://f.mtr.cool/tesabhkysl

🤖 Everyone's using AI — but is it actually helping your brand?

The problem isn't AI itself. It's that when everyone uses the same tools the same way, no one stands out.

Brand consultant Ernie Harker sat down with David Reske to break down why the real move is training your AI on your brand strategy, so your content sounds like you, not like every other AI-generated post in the feed.

Full episode out now 👉 https://f.mtr.cool/alrwtysojm

5 years ago, a startup's first marketing hire was usually a growth marketer. Andy Donkin thinks that's changing — fast.

With AI now handling market research, channel optimization, creative, and real-time campaign feedback, the role that matters most is the one orchestrating all of it: the Product Marketing Manager as marketing architect.

Listen to the full episode of Marketing In The Now to hear why Andy believes PMMs are becoming one of the most critical hires in an early-stage company 👉 https://f.mtr.cool/hcwzlhdtwz

"Deploy AI" is the new "buy a Super Bowl ad." 🚨

Marie Bahl McKenna has a message for every marketer being handed well-meaning advice right now: before you chase the next shiny thing, demand a data backbone — because without one, AI can't deliver on its promise, and marketing risks losing its seat at the C-suite table.

Listen to the full episode 👉 https://f.mtr.cool/bsaqugezlz

Data is important — but there's no substitute for real conversations with real customers. 🤝

In this episode of Marketing In The Now, Kevin Dougherty breaks down how getting into the field, building customer relationships, and trusting your gut are the foundations of effective CMO leadership.

Catch the full episode here 👉 https://f.mtr.cool/xjmexsvxvd

We just launched the Nowspeed SEO AI Agent — and you can try it free today.

In minutes, it will:
🔍 Crawl your website
🎯 Identify your best keyword opportunities
✏️ Rewrite your meta tags automatically

If you're investing in SEO, this is one of the fastest ways to see whether your site is actually optimized for the keywords you care about.

Check it out 👉 https://f.mtr.cool/nkhnwukcqz

Is your brand invisible to AI? 🤖

AI tools like ChatGPT and Google Gemini are changing how buyers research solutions. Most companies are invisible inside those answers.

This guide shows you why—and what to do about it.

Download here 👉 https://f.mtr.cool/nywzburqai