BELA
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Family & Veteran-owned, honoring the art of Portuguese tinned fish since ‘97 🐟 With BELA, fish means family, and we welcome you to the table.
BELA Brand Seafood leverages centuries-old Portuguese techniques to deliver sustainably sourced, MSC-certified fish of the highest quality. As the only 100% family-owned and Veteran-operated brand in seafood, BELA is anchored in tradition, honoring the art of tinned fish since 1997.
09/21/2026
End-of-summer GIVEAWAY!
We are very excited to be partnering with Maine Maritime Museum, located in Bath, Maine! Their mission is to connect people to the past, present, and future of Maine’s waterways and their global reach.
One lucky winner will receive:
🐟BELA tinned fish + BELA t-shirt
⚓️2 tickets for any of Maine Maritime Museum’s lighthouse and nature cruises (up to 3-hours) to be redeemed before October 27, 2027.
To enter:
🌊Follow both BELABRANDSEAFOOD and Maine Maritime Museum
🌊Tag someone you’d love to go on a cruise with through Maine Maritime Museum!
For extra entries:
*Sign up for Maine Maritime Museum’s newsletter (look under their link in bio)
Giveaway ends on Friday, September 25 at 12pm ET. Good luck!
This giveaway is not associated with Instagram.
First cold night of the year and nobody wants a salad. Fall is when tinned fish earns its shelf space: smoked sardines mashed onto dark rye, codfish folded into buttery potatoes the Portuguese way, mackerel flaked over hot rice with a soft egg.
We’re sending the season’s pantry dinners by email. Warm recipes you can make from one tin, what to open alongside it, and notes from our family table in New England.
Get on the list at the link in bio. Then tell us: what’s the first thing you cook when it turns cold?
09/11/2026
BELA is canning in Maine. On the docks with the fishermen who land the catch, tinning New England fish in New England.
The Tin Society is the small group who gets it first. Four drops of three tins, September through December, each one in your hands a full month before it reaches a single store. September’s drop is the first BELA tin ever canned in America.
Fifty seats. belabrandseafood.com/products/bela-tin-society
Today we’re trying Logan Moffitt🥒’s viral cucumber salad...with sardines, obviously!
Combine:
*An entire cucumber
*1/2 a red onion
*Green onions
*Fresh dill
*1/2 a block of Cabot Creamery Cooperative cream cheese
*1 tin BELA sardines
*Morton and Bassett Everything Bagel seasoning Morton & Bassett Spices
Shake or mix everything until evenly distributed!
You can’t go wrong when your meals contain Mediterranean flavors! 🐟️
Bela sardines, mackerel, and cod are caught straight out of the non-industrial waters of Portugal.
Try pairing your next tin with one (or all!) of these great items:
Wonderful pistachios Wonderful Pistachios
Mezzetta olives Mezzetta
Wrap City potato chips Wrap City Chips
Let BELA help fuel your day!
The easiest way to add protein to any plate is by simply popping open a tin. 🐟
Everybody’s got advice 🙄. Nobody’s got a tin. Which one have you heard?
belabrandseafood.com
Skincare aisle wants $80. The tin wants six.
Nobody’s ever said this to someone eating a chicken breast.
Four tins and some bread. That’s the whole trick.
Nine minutes. You were still deciding where to order from.
Been eating like this on the coast for generations. You’re just late.
Anyway. belabrandseafood.com
We love a good snack break and you can’t go wrong with the incredible crunchy chips from Fox Family Potato Chips and the refreshing sips of Baxter Brewing Co.! 😍
Pair with a tin of BELA sardines and you have yourself a perfect summer moment.
08/12/2026
Thank you.
Get cooking with BELA! 🐟
Fresh veggies + sardines = an easy Meditteranean salad with protein. Easy and delicious!
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Boston, MA