Local Beard

Some things just belong together.

First light.
Cold mornings.
A good dog by your side.
And a beard that’s been through a few seasons.

Specklebelly was built around that life.

This collaboration with Stacy Coker is bigger than putting a name on a bottle. Stacy and Blaze represent the outdoors, the tradition, the early mornings, and the stories that inspired this scent in the first place.

To***co. Bourbon. The outdoors.

Made right here in Chattanooga, Tennessee by Local Beard.

🦆 SPECKLEBELLY
Beard Oil + Beard Butter
LOCALBEARD.COM

Chattanooga BeardCare BeardOil BeardButter DuckHunting Waterfowl HuntingDog OutdoorLife TennesseeMade

Some things just belong together.

First light.
Cold mornings.
A good dog by your side.
And a beard that’s been through a few seasons.

Specklebelly was built around that life.

This collaboration with Stacey Coker is bigger than putting a name on a bottle. Stacy and Blaze represent the outdoors, the tradition, the early mornings, and the stories that inspired this scent in the first place.

To***co. Bourbon. The outdoors.

Made right here in Chattanooga, Tennessee by Local Beard.

🦆 SPECKLEBELLY
Beard Oil + Beard Butter
LOCALBEARD.COM

🍺 LOCAL BEARD IS HEADED TO CHATTANOOGA OKTOBERFEST! 🍺

We’ll be set up at the Chattanooga Market for the 25th Annual Chattanooga Oktoberfest — and we’re bringing the beard goods with us.

Come hang out, smell some good beard products, grab your favorite Local Beard scent, and enjoy one of the best weekends in Chattanooga.

📍 Chattanooga Market
🍻 Saturday, Oct. 17 | 10AM–8PM
🍻 Sunday, Oct. 18 | 11AM–5PM

Good b**r. Good food. Good people. Good beards.

Come see Local Beard — made right here in Chattanooga, Tennessee.


The Chattanooga Market

Specklebelly was made for mornings like this. 🦆

Cold air. Muddy boots. Dogs in the blind. Coffee before daylight. And a beard that’s gonna catch every bit of that wind.

Specklebelly Beard Butter from Local Beard — To***co & Bourbon. Rugged, warm, and built for fall.

Whether you’re headed to the duck blind or just wish you were, this one belongs in the bag.

🔥 SPECKLEBELLY DROPS 9•26•26

Made right here in Chattanooga, Tennessee.

AVAILABLE NOW. 🦆🔥

First light has officially hit.

SPECKLEBELLY — the Local Beard collaboration with Stacy Coker — is LIVE.

Built around to***co, bourbon, and the outdoors, this one was made for early mornings, cold blinds, muddy boots, good dogs, long beards, and the kind of people who’d rather watch the sun come up from the marsh than anywhere else.

And just like everything we do at Local Beard, Specklebelly is made right here in Chattanooga, Tennessee.

🦆 Specklebelly Beard Oil
🦆 Specklebelly Beard Butter
🔥 AVAILABLE NOW

Get yours at LOCALBEARD.COM

LOCAL BEARD × STACY COKER
SPECKLEBELLY

🍂 TOMORROW — DALTON, GA! 🍂

Local Beard is headed to Mountain Creek Harley-Davidson Fall Fest Saturday, September 26th from 1–4 PM.

🏍️ Motorcycles
🎸 Live music
🍔 Food & drinks
🍁 Fall Fest
🧔 And LOCAL BEARD

And the timing couldn’t be better…

SPECKLEBELLY DROPS TOMORROW.

To***co. Bourbon. Built for fall. 🥃🍂

We’ll have Specklebelly with us at Mountain Creek, so come hang out, smell the new scent, grab some beard goods, check out the bikes, and spend your Saturday with us.

📍 Mountain Creek Harley-Davidson
1002 Market St., Dalton, GA
⏰ Saturday | 1–4 PM

DALTON — WE’RE COMING.

Mountain Creek Harley-Davidson

FIRST LIGHT. 🦆

There’s a certain kind of person who understands what those two words mean.

It’s getting up while everybody else is asleep.
Coffee before sunrise.
Cold air. Muddy boots. Dogs ready to work.
That first sound across the water.
And watching the world wake up from somewhere most people will never see.

That’s the world SPECKLEBELLY comes from.

Local Beard teamed up with outdoorsman Stacey Coker to create something that feels like those mornings — to***co, bourbon, and the outdoors.

And we made it right here in Chattanooga, Tennessee.

9.26.26

SPECKLEBELLY
🦆 Beard Oil
🦆 Beard Butter
🔥 To***co + Bourbon
📍 Made in Chattanooga

FIRST LIGHT — 9.26.26

LOCALBEARD.COM

From Chattanooga to wherever first light finds you.