Fake Life
Making cool s**t. Wanna help? Email us at [email protected] It means not following every trend and going against the norms.
The fake life is living out your dreams exactly how you want to no matter what barriers get in your way. Fake life is when crazy things happen to you that you wouldn’t ever dream of, in the craziest situations. The fake life isn’t all about good stuff happening to us or partying, it is about being smart, humble, creative, and wise. We want Fake Life the brand to represent the young people coming up in the world trying to make it like everyone else. The Fake Life is the good, bad, and the ugly, its trying to make the best out of the worst situations, being an intelligent creative thinking individual. A lot of people use the word fake in such a negative way but we embrace the "fake" the faker the better. By fake we mean, going against mainstream society and putting a little bit of your own individuality in everything that you do. Therefore, by fake we mean real, but the word fake is better for our image because what “real” is not always true and what it true is at times seen as fake, so if true means fake than fake is what we strive for in this company. We are trying to set up a company that will embrace the youth in a positive way, and help this world become a better place.
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Chicago, IL