Stack Brogan Collective
We represent a curated selection of furniture, fixtures, & textile manufacturers in Illinois and Wis
Martin Brattrud showed what eight decades of design and upholstery expertise actually looks like in practice
Redondo, designed by Brad Ascalon: A sofa, settee, and lounge chair collection built around soft organic forms and the kind of upholstery precision Martin Brattrud has spent 80 years perfecting. The cord welt detail traces the arm panel with quiet intention. Sculpture and craft in equal measure.
Hermosa, designed by Brian Graham: Compact scale, rich material mix, and an application-driven logic that makes it genuinely versatile. Personal seating and side tables share a common metal frame, minimizing floor contact and simplifying serviceability. Outer panels in solid wood or solid surface, integrated power-ready tables in ash, walnut, or solid surface, and a refreshed palette of matte powder coat finishes. Hermosa does a lot of work without looking like it is trying.
Miramar: Brought to the floor in a new expression this year, and if you did not look at the back, you missed half the story. Leave the back exposed. It deserves it.
New Anacapa extensions rounded out a showroom that felt, like Martin Brattrud always does, completely assured.
And just like that, NeoCon is over. There's something special about watching our city become the center of the industry for a week. The work our manufacturers brought to Chicago this year was remarkable, and we're proud to represent every one of them. Thank you to everyone who walked the showrooms with us, shared ideas, caught up between appointments, and made time to connect.
Chicago, we're ready.
NeoCon brings the best of the industry together and we could not be prouder of the partners we get to represent this week.
π Martin Brattrud: 347, 3rd floor
π Davis: 3-115, 3rd floor
π Mizetto: 3-121, 3rd floor
π Watson: 341, 3rd floor
π Nucraft: 1166, 11th floor
π HBF & HBF Textiles: 10-132, 10th Floor
06/04/2026
There are showrooms you visit and showrooms you return to. Martin Brattrud's is the latter.
347, third floor. The craft is unmatched; upholstery at the highest level, combinations that consistently surprise, and a presentation that manages to make beloved pieces feel newly discovered. New additions to the Anacapa collection this year and other new introductions make it an essential stop.
If you know Martin Brattrud you know what to expect. They'll exceed it anyway. We'd love to walk you through, get in touch.
06/04/2026
A little calm before the storm. We got a breath of fresh air with a team lunch at Blue Door Kitchen before the NeoCon rush. Great food, great company, and the team is aligned and ready to go!
Stay tuned for the βafterβ photo next week. π
06/03/2026
In a world that keeps chasing the next thing, Watson Furniture keeps perfecting the fundamentals.
The workstation still matters. The quality of a weld, the precision of an edge, the thoughtfulness of a storage solution, these are the details that Watson has never stopped caring about. Pared back without being spartan. Simple without sacrificing beauty. A line that understands utility and design as the same conversation, not competing ones.
From team tables to private offices to storage, every piece in the Watson showroom speaks to people who notice things.
341, third floor. We love this showroom and we love sharing it. Message us and walk through with us.
06/03/2026
We are excited to share that Sydney Richards, who joined Stack Brogan Collective last summer as an intern, has officially accepted a full-time position and is joining our team as Client Experience & Marketing Associate.
Over the past year, Sydney has become an integral part of our organization, bringing enthusiasm, initiative, and a strong commitment to supporting our team.
One of the most rewarding parts of building a strong team is creating opportunities for growth, and Sydneyβs transition from intern to full-time team member is a reflection of that commitment. We are proud of all she has accomplished and look forward to supporting her continued professional development.
Please join us in congratulating Sydney on this exciting next chapter with Stack Brogan Collective!
06/02/2026
Davis Furniture Industries Inc. never misses.
Year after year, award after award, the Davis showroom sets the tone for the whole week. Elegant in everything, from a stacking chair to a lounge piece to the smallest most thoughtful detail. The updates to existing collections and the new work this year are going to make an impression.
3-115, Third floor. We are so proud to represent them. Come feel it for yourself, find us and let's go in together.
And come celebrate the new introductions at Design, Drinks, & Discovery in the showroom on Monday, June 8, from 4-6 pm.
05/28/2026
Mizetto earned attention with their approach to recycling solutions, beautifully designed, endlessly functional. But they never stopped there.
Planters. Modular lounge seating. Shelving that doubles as a room divider. This year, Cut - a spectacular solid wood table. A creative range that keeps expanding without ever losing the thread of what makes Mizetto distinctly Mizetto: design forward, playful, and never kitschy. The Scandinavian restraint is always present underneath the wit.
3-121, third floor. One of our favorite showrooms to walk through because you never quite know what you'll find. Come with us, reach out and let's explore it together.
Click here to claim your Sponsored Listing.
Category
Website
Address
222 West Merchandise Mart Plaza
Chicago, IL
60654