The Second Child
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The Second Child is an upscale children's and maternity consignment boutique in Lincoln Park. July 2021, the Second Child celebrated 34 years in business.
We carry clothing and shoes, toys, books, accessories and equipment. Amy Helgren, proprietor of the Second Child, says she was inspired after the birth of her second daughter. Two girls, born different seasons and sizes, coupled with the sheer abundance of baby gifts and accumulated "gear"... hence, the concept of The Second Child emerged! When asked the question, "Who are your customers?" Amy responds, "Our clients are conscientious and educated consumers. We appeal to a broad range of economic levels, but what our customers do have in common is they are sensible, down to earth and generally concerned about recycling." "We don't necessarily claim to be cheap," adds Amy. "What we are is good value." The timing was right and the concept was exciting. The store has received national recognition on NBC's The Today Show and in publications like Newsweek and Entrepreneur Magazines. Locally they've appeared in The Tribune, Suntimes, Fox Thing in the Morning and other local television news spots. The Second Child is a guaranteed win for the consumer, the consigner, and the environment. The Second Child supports charities both locally and abroad. For more information visit our website at www.2ndchild.com
08/20/2026
Hey so, we’re back!
Your favorite local kid’s/maternity shop,
Your cozy neighborhood city boutique,
Your trusted kiddie designer dealer.
Matter fact, we never went nowhere…
Still here, 39 years….. and counting. 🫶🏼
01/01/2026
HAPPY NEW YEAR, FRIENDS!✨
As we welcome a brand-new year, we want to thank you for being part of our community. We’re so grateful to continue bringing you the very best selection Chicago has to offer — and we’re especially excited to celebrate a big milestone this summer: 39 years at 954 W. Armitage!!✨
Thanks to you, our customers and neighbors, The Second Child has continued to grow, evolve, and thrive. We can’t wait to share everything we have planned for this year—
Here’s to new beginnings, great finds, and what we know will be our best year yet! 🥂🍾✨
With Gratitude,
D a i s y & The Second Child Team
08/06/2024
Did you notice?? 🤓☝️
We’ve started to put a bit of Fall/Winter items on our website!
Tis the season, friends! If you see it- grab it!
We have THOUSANDS of new fall/winter clothing & shoes ready to go that will be available after our Big End Of Season sale this weekend.
DONT MISS IT!
End of Season Sale : August 9 - 11
Cash Only ✨
07/18/2024
We woke up feeling GRATEFUL and THANKFUL!
It’s our 37th Opening Day Anniversary! 🤯🥳
THANK YOU for keeping us here all these years.
We LOVE being here. Whatadaya say ‘bout another 37?!
LET’S GO, C H I C A G O!! 💛✨
🎂 Now accepting Fall/Winter
🥳 As always no appointment required
🎁 Shop Online & In-Store / We ship!
05/02/2024
Happy May, Chicago!
Did you receive our May newsletter email?
Trying something new this month ✨
Click on link in bio to subscribe to our monthly email to see what’s up!
👀🗞️
02/08/2024
Little light reading ahead of BIG SALE EVENT this weekend!
Man, we love this time of year 🥰✨
01/11/2024
Sooo, what are we thinkin’?… you think we’ll actually look like this tomorrow?? 🤔 Come get ready, just in case!
Open 11am-6pm Mon/Fri
Sat: 10am-6pm
Sun: Noon-5pm
01/05/2024
HAPPY NEW YEAR, FRIENDS!🍾🥂🥳
Please excuse our social media pause!
We’re still here.. happily bringing you the best of the bestest; you all know how we do. 😎🫰
✨IMPORTANT DATES:
2/9 - 2/10 BIG Clearance Sale!
( We only hold 2 of these a year - Don’t miss!)
✨IMPORTANT TO KNOW:
- We are currently ONLY accepting Spring/Summer items
As always, no appointment necessary!
(AG Dolls Pictured Available For Purchase Soon)
09/01/2023
Yup! 🎃✨
First batch of Halloween costumes are here! Available in-store at 11am, and online this afternoon.
More coming in daily & throughout the month of Sept & Oct. 🧙♀️🦇
And hey! Got any costumes from last year you’d like to consign? Bring them on in!
As always, no appointment necessary 🍭🎃
Click here to claim your Sponsored Listing.
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Contact the business
Telephone
Website
Address
954 W Armitage Avenue
Chicago, IL
60614
Opening Hours
| Monday | 11am - 6pm |
| Tuesday | 11am - 6pm |
| Wednesday | 11am - 6pm |
| Thursday | 11am - 6pm |
| Friday | 11am - 6pm |
| Saturday | 10am - 6pm |
| Sunday | 12pm - 5pm |