Fello

Homeward just announced $120 million in Series D equity, alongside $330 million in asset-backed debt facilities.

We asked founder and CEO Tim Heyl about his most unconventional growth decision.

His answer: stepping out of running his real estate business day to day and starting Homeward, putting himself in a role where he could think about lead generation at a much bigger scale.

What growth opportunity keeps getting pushed back because you’re busy running the business?

Congratulations to Tim and the Homeward team on this milestone!

Your toughest objection could win you $50. 👀

We’re bringing Felix and two jars to eXpCon. The Fello Team will be at eXpCon next week in Salt Lake City • October 7–9, 2026

Bring an impossible buyer, an angry seller, or the objection that makes your best agent pause.

If Felix handles it, your challenge goes in one jar. If you stump Felix, it goes in the other and you get a $50 Amazon gift card.

The jar challenge is available through Tuesday only. Find us at the Fello booth and take your shot!

Send this to the teammate who always says, “But what if they ask…?”

⏳ 24 HOURS UNTIL JEREMY WILSON GOES LIVE

How does one of the country’s top enterprise teams work Zillow Preferred leads?

Jeremy Wilson, co-founder of ChuckTown Homes, breaks down the routing: new Zillow Preferred Connections go straight to available agents, while Felix works top-of-funnel leads and follows up on leads after the team’s initial window.

Join us tomorrow to hear Jeremy walk through how his team has set it up and where Felix fits into their lead strategy.

📅 Monday, September 28 @ 3pm
🔗 Register by clicking the link in bio!

Jeff Glover could have built an extraordinary career just selling real estate. Instead, he built Glover U so other agents could learn from what he’s doing in the business.

He’s still in production, averaging more than 100 homes a year personally over the last decade. And if you’ve been to a Glover U event, you know the energy and the standard he and his coaches bring to the room.

Jamie | Content + Community sat down with Jeff to talk about the bet he made early in his career, why he loves training agents, and what he sees coming for real estate and AI.

Jeff has a prediction team leaders will want to hear. What do you think of his take?

🚨 Webinar alert: How did a lead that sat in a real estate database for 14.4 years become an agent handoff?

Jeremy Wilson of ChuckTown Homes found that lead while his team was using Felix to follow up with older contacts. When he checked its history, he said it appeared no one had reached out in roughly 12 years.

On September 28 at 3 PM ET, Jeremy joins Gabe Cordova to share how ChuckTown is working old database leads and what happens to new Zillow Preferred leads when agents don’t make contact in the first 24 hours.

Join us for Get More From Every Zillow Lead. Register at the link in our bio.

World-class products are built by world-class people. Meet the team behind Fello. 👋

Andrew Greaves is one of our Enterprise Account Executives, resident Energy Bus fan, Fello culture champion and, apparently, someone who needs four seats at his dream three-person dinner.

We pulled AG away from work for three quick questions, including one about the biggest concern he hears from real estate leaders when it comes to AI.

His take? Team leaders and operators may be focused on the wrong thing.

Watch until the end for his answer. 👀

The No. 1 mega real estate team in America didn’t grow by telling its agents to cold call harder.

Sarah Reynolds Oji built Reynolds EmpowerHome Team around a very different belief:

A real estate team should create an overflow of leads and appointments so its agents can focus on what they got into the industry to do: serve buyers and sellers.

While other team leaders emphasized working your sphere, prospecting your database and generating your own opportunities, Sarah built a model designed to produce 80% of the team’s business through company-generated leads and ISA-booked appointments.

Ten or fifteen years ago, that approach was almost unheard of.

Today, Reynolds EmpowerHome Team is ranked by RealTrends as the No. 1 mega team in the United States by transaction sides, with 936 sides and $529.79 million in verified 2025 sales volume.

But the most powerful thing Sarah shared wasn’t a growth tactic. It was what she would tell herself in year one:

“God has really big plans for you. Own your greatness and don’t shrink yourself in rooms where you don’t feel like you’re supposed to be.”

What’s one belief about building a real estate team that you’re willing to challenge?

Follow Fello for more honest conversations with the leaders building some of the most influential teams in residential real estate.

What happens when you give the founder absolutely no time to prepare? 😂

We caught him at the booth and hit him with three rapid-fire questions on the spot. No script. No polished answers. Just whatever came to mind first.

Question #3 is where things got interesting.

Fello

What do real estate agents and Tommy Boy have in common? 😂

According to Andrew Duncan, more than you’d think.

Agents are so worried about protecting their clients from AI that they may be doing more harm than good. And as AI moves this fast, sitting on the sidelines might be the biggest risk of all.

Save millions by focusing on your existing database instead of chasing new leads.

Fello Realtor in Residence Gabe Cordova explains how organizing data and linking tech increases conversions. He emphasizes nurturing current clients over chasing new leads.

Gabe has assembled and managed a massive database of 1.7 million people over the last nine years and the main idea is simple; nurture what you already have to unlock more appointments.