Adcom

What happens when search engines stop serving links and start delivering answers? AI is rewriting how pros and homeowners find, compare and choose building products. The rules of visibility are changing, and brands need to adapt.

Join us for the HIRI x Adcom Webinar: Search Is Becoming Answers: What AI Means for Home Improvement Brands and hear insights from Jess Van Wagenen and Ken Holmes on what has changed, what comes next, and what to do about it.

📅 October 15🕐 1:00 PM ET

If your brand depends on being found online, this is a conversation you won’t want to miss.

Q4 is around the corner and we’re going to need a bigger coffee. ☕

“Something we all can agree on…” nobody is getting any work done until we unpack this.
 
Taylor, you get it. “Hate all you like.” We love it here. 🧡
 
Let us know if you would like us to forward the meeting invite Taylor Swift
 

Some of us were behind the cameras. Some were on the bikes. Some were behind the scenes bringing the Kickoff Party to life. 🎥🚲
 
As a proud VeloSano Bike to Cure sponsor, Team Adcom had the chance to support this year’s weekend from just about every angle — and we wouldn’t have had it any other way.
 
Swipe for a look at how Team Adcom showed up for the ride, the work and the mission. 💙
 

Members of the Adcom team who work on the Genie Company account recently traveled to their headquarters to participate in a 5K benefiting the American Cancer Society.

It was a great day supporting an important cause, connecting with our Genie partners and enjoying some friendly competition along the way. Congratulations to everyone who participated!

Monday night’s lineup: Cleveland restaurants, Browns energy and support for the Greater Cleveland Food Bank.
 
The Adcom team joined the Cleveland community at Taste of the Browns at Cleveland Browns Stadium, benefiting the Greater Cleveland Food Bank.

We were proud to support the event both in attendance and behind the scenes, providing PR support through media pitching, interview coordination and on-site media staffing to help amplify the impact of the night.

Always a win when great food, great people and great work come together to support our community. 🧡

A great night for an even greater cause. 💙

Thank you to everyone who joined us at our VeloSano Happy Hour, tried their luck at Deal or No Deal, entered our raffle drawings, and helped us cross the finish line on our fundraising goal.

Together, Team Adcom has raised more than $25,000 this year for cancer research at Cleveland Clinic, and we’re not done yet. 

Bike to Cure Weekend, here we come. 🚴‍♀️🚴‍♂️

The rules of digital targeting are changing, but effective advertising isn’t going anywhere.
 
As privacy regulations evolve and audience signals become harder to access, marketers need new approaches to targeting, measurement and performance. Our latest blog explores how first-party data, contextual targeting and privacy-first strategies are helping brands navigate the shift.
 
Read the full blog at the link in bio.