SMT
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“SMT intelligently harnesses and creatively applies technology to enrich the live sports and entertainment experience."
For over 30 years, SMT’s reputation has been built on delivering innovative technologies to live sports and entertainment broadcasts and events. In 1985, SMT brought the first electronic scoreboard to tennis for the Nabisco Grand Prix, and in 1988 developed the first real-time scoring and wireless data delivery service for the PGA TOUR (replacing standard walkie-talkie communication). Since that time, SMT has continued to identify and develop technology and data solutions that enrich the live sports and entertainment experience across the globe. As the pioneer in real-time on-screen graphics, player and object tracking, tickers, clock-and-score, virtual insertions and social media integration, SMT is viewed as trusted partners to our clients, whether international sports leagues or regional networks. SMT also designed, developed and supports the official scoring systems, the official statistics systems, and the official on-site live presentation systems for:
* NHL
* PGA TOUR
* NASCAR
* CrossFit Games, and
* all four tennis and golf majors. SMT also supports broadcasts including:
* Super Bowls
* NBC Sunday Night Football
* NFL On Prime Thursday Night Football
* Indianapolis 500
* NCAA Tournament
* NBA on TNT
* NASCAR
* Triple Crown
* Marathons
* Tour de France
SMT is headquartered in Durham, N.C., with a focus on broadcast operations and has an events-based division in Jacksonville, Fla.
09/25/2026
It's the U.S. vs. the world at the Presidents Cup this weekend. ⛳ Here's a look at what our team prepared for fans at the Medinah Country Club:
🖥️ LED displays, from the Digital Media Center to the merchandise ribbon board
🎥 Live video board production, including Vixi fan selfies
📺 TV network providing live content throughout the venue
🗺️ Interactive Smart Map kiosks for way-finding
Huge shout-out to our crew for the weeks of work behind this one. 👏
Never watched NFL on Prime Vision? Here's what you're missing. 👀🏈
The Emmy Award-winning alternate stream of 'TNF on Prime' takes viewers beyond the traditional telecast, pairing every snap with AI-powered insights, on-screen graphics and a High Sky camera view. It's also a proving ground where new features are tested before many move to the main broadcast.
We're proud to help power several of Prime Vision's tools once again, including live player tracking, Defensive Alerts, Pressure Predictor, Coverage ID and Pocket Health. Together, they give the most devoted fans a closer look at the strategy behind every play.
Take a look at highlights from last Thursday's Lions-Bills matchup, and tune in tonight for Week 3 kickoff. ⬇️
09/22/2026
The rain held off for our annual Oktoberfest, a cherished tradition here at SMT. 🙌
Thanks to The Refectory Cafe for keeping our plates full of bratwurst, pork schnitzel and apple strudel, and to everyone who raised a glass with us. Prost! 🍻🥨
09/21/2026
Fourteen games in two days. Hockey is officially back. 🏒
Our OPTICS pointers were on screen all weekend, following live play and replays as the first storylines of the season started to take shape.
NHL preseason runs every day this week, and the regular season opens next Tuesday, Sept. 29 with five opening night games. Who's excited? 👀
09/19/2026
Hockey is back! 🏒
Our teams have been busy powering up our NHL puck- and player-tracking system, calibrating cameras, and reconfiguring equipment to ensure everything’s ready for the drop of the first puck.
NHL preseason kicks off tonight at 7pm ET. 📺 Who's ready for the upcoming season?
When the weather turns, the graphics matter more. 🌧️
SuperMotocross Playoff 1 in Columbus was a mud race, with riders quickly becoming unrecognizable. That's when SMT's on-screen graphics do the heavy lifting—on-track gate IDs at the start, pointer graphics tracking riders' positions, pylons showing running order, and winner graphics closing it out.
Playoff 2 is next, and in our 20th season with Supercross, our graphics solutions will be there to help tell the story as riders battle toward the Final. 🙌
Gate drops at 7pm ET tonight: ➡️ https://loom.ly/RkpXde8
09/18/2026
Now in its second season as a weekly home for the Big 12 Conference, TNT Sports is looking to SMT to strengthen its production package with a new graphics workflow. 🏈
"SMT will handle the scorebug as well as the first-and-10 line, allowing TNT Sports to more closely integrate the data feeding both elements."
“Combining the two, being able to link the data between the two and gain some efficiencies in technology within SMT’s ecosystem for football, we’re pretty excited to take advantage of that," said Chris Brown, VP, technology and operation, Warner Bros. Discovery.
Read more at Sports Video Group: ➡️ https://loom.ly/DeCeMKs
Tomorrow's TNT matchup: ➡️ Northern Illinois @ Arizona 10:30 pm ET
A week ago, we were Down Under for the first NFL regular season game ever played in Australia. 🏈🇦🇺
The Rams-49ers matchup averaged 18.5 million viewers in the U.S. and 21.7 million globally per Nielsen—the first of five games on Netflix this season, and one of the top three most-streamed Thursday prime-time games in NFL history.
Extremely proud of the on-air work our team delivered from Melbourne. Check out the highlights: ⬇️
Now we're right back at it: Thursday Night Football on Prime Video tonight. Who will be tuning in? 👀
Two seasons in, FOX Sports has transformed how the NTT INDYCAR SERIES looks on screen. It started with a simple question: How do you show an audience what's actually happening on track? 🏁
Our answer was RACEf/x—GPS positional data on every car—plus ISO Track pointers and the debut of Ghost Car Live, an evolution of our original Ghost Car that puts a video game-like experience on viewers' screens.
The 2026 season averaged almost 1.7 million viewers a race, the best INDYCAR numbers since 2008, according to Nielsen Media Research. We're already looking ahead to what we can add in 2027.
Congrats to our partners at INDYCAR on FOX—and to the SMT team who worked long hours at every race and racked up significant wins this season. 👏 Check out some 2026 highlights: ⬇️
09/16/2026
Another phenomenal year at the US Open Tennis Championships 🎾
For more than three decades, SMT has provided a broad suite of technology solutions serving the United States Tennis Association - USTA (Official), broadcasters, spectators, athletes, and media onsite at the USTA Billie Jean King National Tennis Center.
Each year has brought new ways to capture and present the data behind the tournament. Our technology touches nearly every part of the event—scoring and scheduling, match analysis and player tracking, broadcast and scoreboard graphics, and the data feeds that carry it all out to the world.
The energy here is always unmatched, and we're proud to close out another successful run. Hats off to everyone who played a part. 👏
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Durham, NC
27707