Beta Agency

Beta is excited to announce that Five Below is now open at The Crossings at Corona, further enhancing one of the Inland Empire’s premier retail destinations.

See you there! 🎉🛍️

Five Fast Facts about 5 Below:
1. The name says it all: Five Below was originally built around the idea of offering fun, trend-right products priced at $5 and below.
2. It has grown in a big way: Five Below now has nearly 2,000 stores across 49 states.
3. It was founded in 2002: The brand started with a simple idea. Create the ultimate shopping experience for kids, teens, and the “kid in all of us.”
4. It is all about discovery: The store experience is designed to feel fresh, playful, and full of new finds every time you visit.
5. Giving back is part of the brand: Through the Five Below Foundation and community partnerships, the company supports youth- and family-focused organizations, including Boys & Girls Clubs of America.

Five Below Xan Saks Braz Burnes Crossings at Corona

Meet our summer interns: Kayla and Sean!

We’re excited to welcome this bright, curious, and driven duo to the Beta team for the summer. Each brings a unique background, a fresh perspective, and a strong interest in learning the world of commercial real estate from the ground up. We’re looking forward to having them dive in, gain hands-on experience, and contribute to the Beta team.

Get to know them below:

Kayla Buck, originally from Orange County, California, is a Presidential Scholar at USC studying Psychology with minors in Business Law and Real Estate Development. She is fascinated by commercial real estate, with a particular interest in the retail sector, and is excited to learn from and contribute to Beta’s team this summer.

Sean Patton is a Manhattan Beach native and rising junior at USC, where he is studying Real Estate Development. With a lifetime interest in commercial real estate, Sean is excited to expand his knowledge and gain real-world learning experience alongside the Beta team.

Help provide them a warm welcome by dropping a 👋 in the comments!

Sean Kayla USC

From beach days to everyday adventures, prAna has officially arrived. 🌊⛰️

PrAna is now open in Downtown La Jolla. The store offers versatile activewear, outdoor-inspired lifestyle pieces, and commitment to more sustainable design. PrAna is a natural fit for La Jolla’s active, coastal energy. From yoga to hiking, travel to everyday wear, this location brings a fresh retail addition to one of San Diego’s most iconic neighborhoods.
If you’re in The Village, this one is worth the stop.

📍
PrAna
7851 Girard Avenue

See you in La Jolla🌊
prAna Columbia Sportswear Canada Matthew Lux Periscope Real Estate

Downtown LA just got a lot more blue. ⚾️💙

Meet the newest Dodger Clubhouse (), now open in Little Tokyo. From game-day gear to the latest Dodgers merch, the new shop brings one of LA’s most iconic brands into the heart of Downtown, giving fans a new go-to spot to gear up before heading to the stadium, watching from a local game day venue, or exploring the neighborhood.

Located at 374 E 2nd Street, the store adds fresh energy to an already vibrant Little Tokyo retail scene and gives Dodger fans another reason to make DTLA part of their game-day routine.

Tag a Dodgers fan below that needs to check this out. 👇📍

Beta is heading to ICSC Las Vegas and we’re looking forward to connecting with real estate professionals from across the country.

If you’re attending the conference, please stop by the Beta booth in Central hall— swipe for our booth location.
See you in the desert. 🌵🎰

The team at Beta is excited to have helped bring the bold flavors of to sunny Hermosa Beach, CA!

Since 2016, Starbird has made it its mission to reinvent fast food. Their business was built on the belief that people can get great quality, flavorful meals at a price point that delivers exceptional convenience and value. Over the last 7 years, their passion for fried chicken has turned the restaurant industry upside down as they continue to rapidly expand across the state of California.

Our commitment to enhancing communities is matched by Starbird's passion for bringing people together through the love of good food, and we're eager to watch them thrive in this new location as they bring fresh ideas and a new perspective to the local food scene. Join us in welcoming them to their new home!

Thank you to Beta brokers Robert Ury and Alex Kogan Williams for their outstanding work on this expansion project.

Mother’s Market & Kitchen is a neighborhood market famous for its organic produce selection and plant-based prepared foods offerings. From juice bar to organic groceries to supplements - Mother’s has been a destination for health and wellness since 1978.
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Mother’s Market has 11 existing locations with more coming soon!
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For more information and to submit sites for Los Angeles, please contact Xan Saks.
For more information and to submit sites for Orange County, please contact Rob Ury.
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Richard Rizika discusses the outlook for movie theater tenants with Shopping Centers Today
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With the traditional role of theater anchors under threat, it is essential to understand their role at retail properties. Richard Rizika discusses the outlook for movie theater tenants with Shopping Centers Today, saying, "The presence of a theater also turns malls and shopping centers into 18-hour-a-day environments." He continues to say, "They really drive nights and weekends; Matinees also help to drive additional activity."
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To read the full article, visit: https://buff.ly/3iSc18W
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Outlook for movie theater tenants The traditional role of theater anchors is under threat, experts say, citing the hundreds of cinemas forced to close because of COVID-19, as well as a Hollywood studio’s move to debut blockbusters like Dune and The Matrix 4 on streaming video in...

2020 has been full of change and unknowns. We are grateful for our clients, colleagues, and friends who helped us get through a challenging year. May the New Year bring health, happiness, and prosperity to you and yours.

At Beta, we collaborate with brands and places to enhance communities. Our agency has been providing branding and marketing services to the commercial real estate industry through our in-house Creative Studio and we are honored to have been named a Marketing Influencer by GlobeSt.com.
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