Free To Choose Network

Free To Choose Network

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Building support for personal, economic, and political freedom with entertaining media.

Free To Choose® Network is a global media 501(c)(3) nonprofit organization that brought you Milton Friedman’s original 1980 10-part television series, Free To Choose. It continues to use accessible and entertaining media to build popular support for capitalism as well as personal and political freedom.

08/01/2026

California puts cancer warnings on light bulbs, but a random guy's taco cart outside the stadium gets a total pass? Phil Magness catches the irony: even Xavier Becerra, an architect of the California-nanny state, seems to trust street food more than his own regulations. Is that an implicit admission of regulatory overkill?

Recalls, regulations, and risk. Full episode of Happy Hour Econ with Lou and Phil available now. https://happyhourecon.org/

07/31/2026

Milton Friedman would have turned 114 today.

He spent a career arguing that the road to good intentions is often paved badly. Take his line on government efficiency: "If you put the federal government in charge of the Sahara Desert, in five years there'd be a shortage of sand."

It's a joke. It's also an argument: about incentives, about who bears the cost of failure, about why "free to choose" nearly always beats "forced to comply."

Friedman made economics accessible and understandable, turning monetary policy and price controls into questions a general audience could actually reason through. At Free To Choose Network, we tell that same story today — through documentaries, podcasts, and short videos exploring individual liberty, capitalism, and human flourishing.

What's a Friedman idea you still find yourself arguing for? Tell us below.

07/31/2026

Milton Friedman drew on economist James Schlesinger's observation that politics is "the art of calculated cheating." There's an art to distributing visible benefits while burying costs. This explains a recurring pattern: politicians benefit from crises because a crisis creates something to visibly fix. Without a crisis, there's nothing to distribute, no benefit to claim credit for. Friedman's point is about the structural incentive behind why declared crises are so persistent, and why greater public understanding of that incentive is the only real check on it.

07/30/2026

Today’s podcast is titled “Brands in Crisis.”

Recorded in 2025, Bruce Turkel, branding expert and author of All About Them, and Laura Culp, founder of Culp Branding, join host Vince Poscente to discuss how companies survive — or fail to survive — a brand crisis. Their conversation ranges from the fire extinguisher paradigm of crisis preparedness to what separates a genuine apology from a deflection, using Johnson & Johnson's Tylenol response, Chipotle's food-safety recovery, and Tesla's ongoing brand-identity struggle as contrasting case studies.

Listen now, and don’t forget to subscribe to get updates for the Free To Choose Media Podcast. https://blog.freetochoosenetwork.org/podcast/episode-271-brands-in-crisis-podcast/

07/30/2026

Turns out companies have zero incentive to make their customers sick... shocking, we know.

Lou and Phil break down what a recall actually costs a business, well beyond the dollar figure, using this summer's Taco Bell lettuce scramble as their case study.

New episode of Happy Hour Econ available now. https://happyhourecon.org/

07/29/2026

Economist Walter E. Williams makes a distinction worth sitting with: there's a difference between funding the constitutional functions of the federal government and funding everything else it has since taken on. Williams raises a pointed question about the nature of consent when it comes to taxation, and what happens when government spending drifts far from its original constitutional limits.

07/28/2026

A food recall just became an economics lecture. Lou Perez and Phil Magness weigh the risk of a salad against a nutritional payoff with an explosive catch, because it turns out lunch is just supply, demand, and risk tolerance in disguise.

The full episode of Happy Hour Econ is served up now. https://happyhourecon.org/

07/27/2026

Every so often, there's a wave of concern about the dollar weakening abroad. Milton Friedman had a simple answer to that concern: look inward, not outward. The exchange rate isn't the disease, it's a symptom. If a nation gets serious about eliminating inflation and creating the conditions for real economic growth, the dollar's value abroad settles itself. But keep inflating the currency at home, steadily or unevenly, and of course it buys less, here and everywhere else. Friedman's point wasn't complicated: fix the foundation, and the rest stops being a mystery.

07/24/2026

What's the real difference between big business and big government? Milton Friedman argues it isn't scale, it's power. A business, however large, has no way to compel your money except by earning it through something you value. Government has no such constraint; it can take money from you by force, whether you consent or not. That difference is why the size and reach of government deserves far more scrutiny than the size of any company.

07/23/2026

Professor Walter E. Williams offers a simple but powerful reframe of something we do every day without thinking about it: buying something.

When you hand over money for a gallon of milk, you're not just "getting milk." You're engaging in a mutual transfer of property rights. You give up your claim to the cash; the seller gives up their claim to the milk. Both sides walk away with something they value more than what they gave up.

That's the essence of every voluntary exchange, and it's the foundation on which markets are built.

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