ThePlaymaker

ThePlaymaker

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KB Theplaymaker Barrell is an American marketing and music executive Who brought Street Team work back to the music industry. KB.

Barrell is an American marketing and music executive known professionally as ThePlaymaker

Who first gained prominence in the late 90's early 2000's as head of marketing and promotions for Tone Struck records and Sheppard Lane Records spear heading promotional campaigns for Madd Nation, DJ Quik, Suga Free, DJ Battlecat, Kokane, and the late Mausberg (The artist and projects that he promoted has sold a staggering 24 million units worldwide from 1996 to 2017)

06/15/2026

Tez has a message for the world about what's next: "Be prepared." He's a regular, chill guy who's discovered a talent and is on the rise. Get ready, because Tez is coming.

06/15/2026

Tez shares his journey from being a linebacker to pursuing music. He talks about shedding pounds since graduation and how football helped release his aggression and energy.

06/15/2026

Graduated Morehouse 2023 magna cm laude with a Communications and Sports Journalism double major. It's more than just being street smart; it's about emotional intelligence and using your words wisely to handle any situation, especially when things don't go your way. 🚨WATCH NOW🚨https://youtu.be/64DKavoe_fE?si=SksyRZ6qB0FGx_yX

06/15/2026

Imagine a 5th grader reciting their dad's rap lyrics at school and blowing everyone's minds! This kid even used one of his dad's powerful lines for a school food drive lunch bag message: 'Just know that you can look up further than you can look down.' Talk about a powerful message from an unexpected source. 🚨WATCH NOW🚨https://youtu.be/64DKavoe_fE?si=SksyRZ6qB0FGx_yX

06/15/2026

KB asked Tez about his musical journey. It wasn't planned! It started with his dad and uncles' rap group, Cobb County Kartel. Tez would hear their lyrics and was inspired to write his own, even a childhood ballad called 'Candyland' for a special elementary school girl. 🚨WATCH NOW🚨https://youtu.be/64DKavoe_fE?si=SksyRZ6qB0FGx_yX

06/15/2026

My first time hitting the studio was in 2023 with producer Black. He guided me through the whole recording process. After graduating college, I knew I had to record the songs I was writing. Taking it seriously meant investing my own money, not just doing it for the sake of it. It's about making time count. 🚨WATCH NOW🚨https://youtu.be/64DKavoe_fE?si=SksyRZ6qB0FGx_yX

06/15/2026

As a new artist, finding your crowd can be tough. But forcing it? Never the answer. The best music comes from organic studio sessions, making the best songs possible. When you truly believe in your material and put it out there, hopefully, people will resonate. Even if they don't, the love remains. We recently performed at KOD, and the energy was incredible! 🚨WATCH NOW🚨https://youtu.be/64DKavoe_fE?si=SksyRZ6qB0FGx_yX

06/15/2026

ThePlaymaker

06/14/2026

Looking for new artists to collaborate with? Iann Dior, Hurricane Wisdom, Kenny Mason, J.I.D. – anyone who can make me really exercise my pen. It's fun to make structured songs, but the real thrill is just rapping and testing my skills. Challenge accepted. 🚨WATCH NOW🚨https://youtu.be/64DKavoe_fE?si=SksyRZ6qB0FGx_yX

06/14/2026

Peeling back the curtain on the music industry's pretense. Jamion's all about revealing the bare bones, the real deal, no characters, no fakers. This is the return of real rap.🚨WATCH NOW🚨https://youtu.be/64DKavoe_fE?si=SksyRZ6qB0FGx_yX

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