Search Control

Customers are turning away from branded content and instead looking to creators they view as peers for recommendations, motivated by a desire for more authenticity online.

Up to 92% of consumers trust word of mouth and user-generated content (UGC) more than other forms of traditional brand advertising, making unfiltered reviews by small creators a highly valuable asset in your marketing toolkit.

Your website is on Google… somewhere. Probably hanging out on Page 10 with Bigfoot.

Fun fact: 75% of people never scroll past the first page of Google.

Need help getting found? We can help! 🚀

SEO | PPC | Digital Marketing

We have $100K+ in ad spend managed every month.

So yeah… we know a thing or two about PPC.

We just wish our personal budgets came with that many zeros. 😂

We help businesses turn paid search into something more strategic than “I clicked Boost and hoped for the best.”

Your customers are searching every day. If your website isn’t showing up, your competitors may be getting the clicks.

We help businesses improve their online visibility with SEO, website design, PPC, social media marketing, and more. (searchcontrol.com)

📈 Ready to improve your digital presence?

This is a great look into how brands can seriously fail their social media strategies. We can make sure that doesn't happen to you!

Top Social Media Fails & What Brands Can Learn Learn from 8 cringey social media brand fails and discover practical tips to avoid costly mistakes, protect your reputation and improve your marketing strategy.

Online brand value does not stem from your follower count. It’s a vanity metric which will goad you into thinking your content is more impactful than it is. Creators, surely the experts of the social media economy, have long preached the dangers of believing in hollow followers.

The real metric to chase is a deep relationship which will not only reward your business and increase your trustworthiness, but the social apps will reward you with more eyes.

Engage, engage, engage!

Every interaction is vital for your visibility!

Social marketing and advertising coming to Connected TV? More reason to get your company and brand in the digital space!

www.mediaplaynews.com

With the World Cup kicking off this week, and it being the first time in over 30 years in the U.S., who do you have taking home the title? Going to any of the matches?

Did you know:
Over 60% of smartphone users have purchased products after first discovering them on platforms like Instagram, TikTok, or Facebook?

Nearly two-thirds of Gen Z and Millennials have made purchases influenced by brand posts or influencers, often making impulse buys every few weeks.

Is your brand and business on social media, AND reaching the right people?

Social media has become one of the main ways consumers discover new businesses and products.29.7 percent of consumers discover new brands and products through social media ads. Roughly 1/4 of consumers ages 16 to 34 discover brands through social media comments, recommendations and engagement across social platforms.

For small businesses, that creates opportunities to get in front of new customers without the kind of advertising budget larger brands rely on.