Xcite Baits

"Action unlike anything else."

The Rizzo Minnow features a unique 5" split-body design that produces an incredibly natural S-swimming action, triggering bites when other baits fall short.

Pair it with the Mohawk Jig Head for the ultimate forward-facing sonar setup and see the difference for yourself."

Back by popular demand. 🔥

Our most popular 10” Raptor Tail colors are finally back in stock. Big worms catch big bass—stock up now before they're gone again.

The wait is over. The Maximus is officially back in stock.

If you're chasing big summer bass, this is the worm you want tied on. To make it even better, we've introduced the all-new Maximus Pro Bundle—everything you need in one package, plus save 20%.

Big worms. Big bites. Big savings.

Summer is big worm season. ☀️🎣

The Raptor Tail 10” Floating Ribbon Tail Worm is built for one thing—big bass. Tie one on and go catch a giant.

This Memorial Day, we remember and honor the heroes who made the ultimate sacrifice for our freedom. 🇺🇸

Because of them, we get to enjoy days on the water, time with family, and the traditions we love.

From all of us at Xcite Baits, thank you to those who served and to those we will never forget.