MOGXP

MOGXP

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Fractional CMO and Marketing Operations Consulting through operations, planning, and strategy. Brands of every size deserve great thinking!

Experiential Marketing including pop ups, product sampling, sports and music sponsorship. Marketing Operations Group (MOG) works with some of the largest, most recognized brands, but we have a passion of helping small to medium size companies that want to reach customers with clear, concise messaging and provide compelling experiences at points of engagement that change buying habits! We collaberate with brand teams and agencies to bring clarity to your message and structure to your strategy.

From Vision to Blueprint: How Fry Design Co Delivers 5-Star Custom Home Designs 09/27/2026

Fry Design Co

From Vision to Blueprint: How Fry Design Co Delivers 5-Star Custom Home Designs Fry Design Co: Turning Homebuilding Dreams into Reality Fry Design Co is Oklahoma's award-winning full-service design firm, offering turnkey design solutions for residential and light commercial projects — from custom barndominiums to traditional homes and ICF builds. At the center of it all is fo...

09/24/2026

Pay a dollar from a stock and you are taxed on the dollar.

Pay a dollar from commercial real estate and depreciation, interest, and property taxes come off first. You are taxed on what is left.

Ben Reinberg, CEO of Alliance Consolidated Group of Companies, went further. Structure it right and the paper loss can offset other passive income you already hold.

Full episode here: https://www.youtube.com/watch?v=1XqGLjDNEjs

09/24/2026

Every product walks the same path. Awareness, then trial, then repeat purchase. Experiential accelerates the middle step.

Awareness is easy to buy. Repeat is the reward at the end. Trial is the bridge, and it is where most launches stall. People know the product exists but have no reason to try it. A sample, a demo, a live experience gives them that reason.

Fix the trial step and the whole path speeds up.

09/17/2026

Competent women were being passed over for jobs and promotions. There were rooms Valerie Freeman, CEO of BravoTECH, was not allowed to enter.

So in 1985 she founded the Dallas chapter of the National Association of Women Business Owners. In her words, they began to rattle the cages.

She gets the credit now. She says her real strength was gathering the women. They did the rest.

Full episode here: https://www.youtube.com/watch?v=TMbYCmyut7M

Photos from MOGXP's post 09/17/2026

A full-time CMO, a consultant, an agency, and a fractional CMO get confused all the time. Here is the plain difference.

A full-time CMO is a senior leader on your payroll, five days a week. A consultant hands you a strategy and leaves you to run it. An agency executes tactics, usually without owning your strategy. A fractional CMO sits between them. Senior strategy and accountability, part-time, owning the result.

If you need leadership but not forty hours of it, fractional is the seat in between.

Profitable and Broke: What Your Cash Flow Reveals About Your Leadership 09/16/2026

Congratulations, Paul Whitley (C-Suite Support), on becoming an Amazon number one bestselling author!

Profitable and Broke is out, it went to number one, and every page of it comes from thirty years of sitting across the table from CEOs on their hardest day.
This one is well earned.

Grab your copy on Amazon now:

Profitable and Broke: What Your Cash Flow Reveals About Your Leadership Profitable and Broke: What Your Cash Flow Reveals About Your Leadership

The Business Exit Strategy Planning Gap: What Owners Lose Between Intent and Readiness - Buy And Build Advisors | Business Acquisition Advisors 09/15/2026

See what business owners potentially lose between intent and readiness!
by
Buy and Build Advisors

The Business Exit Strategy Planning Gap: What Owners Lose Between Intent and Readiness - Buy And Build Advisors | Business Acquisition Advisors Business exit strategy planning fails when someday replaces a number. See what the gap between intent and exit readiness actually costs owners.

09/15/2026

Your marketing engine isn't missing. It's just sitting idle.

Join Sheila Rondeau tomorrow for a live introduction to GoHighLevel and see how the tools you already have can start doing the heavy lifting your business needs.

🗓️ Wednesday, September 16th
🕑 12pm PT / 2pm CT / 3pm ET

09/10/2026

Sell someone a subscription and they walk away holding nothing.

No product in the bag. Nothing tangible at all. What they actually bought was access to the people in their community.

Ollie Chandhok, Market President and Publisher of the Dallas Business Journal, said it plainly. If his team does not know those people, they have nothing to sell.

Full episode here: https://www.youtube.com/watch?v=kOw_D-s8WuM&t=931s

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7250 Dallas Parkway Suite 400
Plano, TX
75024