Working Planet
Share
Uncertainty around paid media strategy, investment, and performance can hold your business back. Visit workingplanet.com to learn more!
We give you clarity by putting the math behind your marketing, so you know where to invest and why. Working Planet helps companies around the world profitably and efficiently engage in paid online marketing through a highly quantitative blend of data analysis & modeling, strategic consulting, and high-impact ex*****on of online marketing management.
Everyoneโs talking about how AI is changing marketing.
At Working Planet, we see AI as a way to help our team focus on the work that requires creativity, strategy, and critical thinking, not as a replacement for people.
Our CEO, Emma Davis, and COO, Courtney Lenhardt, recently shared that perspective on the Agency Workplaces podcast.
๐ช๐ฎ๐๐ฐ๐ต ๐ผ๐ฟ ๐น๐ถ๐๐๐ฒ๐ป ๐๐ผ ๐๐ต๐ฒ ๐ณ๐๐น๐น ๐ฒ๐ฝ๐ถ๐๐ผ๐ฑ๐ฒ ๐ป๐ผ๐ ๐ผ๐ป ๐ฌ๐ผ๐๐ง๐๐ฏ๐ฒ, ๐๐ฝ๐ฝ๐น๐ฒ ๐ฃ๐ผ๐ฑ๐ฐ๐ฎ๐๐๐, ๐ผ๐ฟ ๐ฆ๐ฝ๐ผ๐๐ถ๐ณ๐!
โถ๏ธ https://www.youtube.com/watch?v=22tKYNzIzXU
06/10/2026
Marketing gets a lot easier when uncertainty stops being treated like a problem to solve.
Markets evolve. People change. The real advantage comes from testing, learning, and adapting faster over time.
Our CEO shares how her perspective has evolved over time and why.
Get the scoop: https://tinyurl.com/bp9fw3b7
05/12/2026
One of the fastest ways to waste money in paid digital is launching campaigns before the business is actually ready for them.
Ads can amplify growth, but they also amplify friction.
Tracking, website experience, sales process, positioning, follow-up speedโฆ those pieces tend to matter more than people expect.
We share a few thoughts on what to get in place before scaling spend: https://tinyurl.com/4xneyy4k
04/07/2026
What makes this one stand out is the input behind it.
Real feedback from our team helps us see whatโs working and what we can do better.
Weโre grateful to work with such an incredible group of people and appreciate the honesty they bring every day.
Check us out on Agency Workplaces Index (AWI): https://tinyurl.com/mun89z8t
03/05/2026
What if your predictive model is actually making performance worse?
We learned that a model built to forecast business outcomes is not always the right model to guide ad platform bidding. In long sales cycles, that mismatch can send mixed signals and limit results.
The shift was simple but strategic. Build a purpose-built model designed specifically to inform optimization inside Google Ads.
Clearer signals. Smarter bidding. Stronger performance.
If you are leaning on predictive modeling for growth, this is worth a quick read.
๐๐ป https://tinyurl.com/ms4yncdf
Click here to claim your Sponsored Listing.
Contact the business
Website
Address
Providence, RI
Alerts
Be the first to know and let us send you an email when Working Planet posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.